(1554) SEO Specialist

Job description

Join Nortal for your next big adventure. We are seeking a **SEO Specialist** to join our team, grow with us, and teach us a few things along the way. **Why join Nortal** - **Say Goodbye to Micromanagement:** We champion autonomy, open communication, and respect for diversity as our core values. - **Outcomes Over Hours:** We believe in a work model focused on impact, providing you with the flexibility to balance your professional success with your personal well-being. - **Vibrant Community:** Join our close-knit LATAM remote team and connect through tech talks, virtual coffee breaks, and team-building activities. - **Support from Day One:** Our People Care team is here to support you throughout your journey, from wellness check-ins to professional growth. **Our benefits** ✨ - **Competitive USD salary.** - **100% remote work:** While you can work from anywhere, you’re always welcome to connect with teammates and grow your network at our coworking spaces across LATAM. - **Paid time off & national holidays:** Take the time you need according to your country’s regulations while receiving your full salary. - **Sick leave:** Focus on your health without stress. Take the necessary time to recover and feel better. - **Annual credit:** Spend it on the perks you love to enhance your work-life balance. - **Team-building activities:** Join us for coffee breaks, tech talks, and after-work gatherings to bond with your Nortal family and feel part of our vibrant community. - **Birthday off:** Enjoy an extra day off during your birthday week to celebrate in style with friends and family. **About the project** We are looking for a senior SEO specialist to own organic search for the web properties of a large enterprise client. Good SEO rests on three things: sound technical foundations, content that matches real search intent, and results you can measure. If that is how you think about the work, we should talk. This is a client-facing delivery role. You own SEO end to end, from audit and strategy through implementation support and performance reporting. You will not hand over a deck and move on. You stay with the work until the numbers move. **What you will do** - Own and evolve the SEO strategy for the client's web properties and digital programs, tied to their business and marketing goals. - Run keyword research, search intent analysis, and competitive benchmarking to find where the growth is. - Audit technical and content SEO, then turn what you find into a prioritized roadmap people can act on. - Track organic performance, rankings, and visibility, and recommend changes based on what the data shows. - Bring search insight into content and campaign planning, and advise content and copy teams so new pages work for both readers and search engines. - Work with developers and technical leads on site architecture, indexation, crawlability, structured data, and page performance. - Define on-page requirements: metadata, heading structure, internal linking, URL structure, and canonicalization. - Protect organic performance through migrations, redesigns, and platform releases. - Validate implementation after release and troubleshoot anything that hurts visibility. - Build and maintain SEO reporting and dashboards, and present performance, insights, and recommendations directly to client stakeholders. - Help shape our SEO standards and playbooks, and mentor colleagues earlier in their careers. - Take part in Agile ceremonies, planning sessions, and cross-functional reviews. **What you bring** - Five or more years in SEO, organic growth, or digital marketing, with hands-on ownership of both strategy and execution. - A strong command of technical SEO: crawlability, indexation, site architecture, structured data, and page performance. - Proven work in keyword research, search intent analysis, and content optimization for web experiences.