(1561) Campaign Operations Specialist

Job description

Join Nortal for your next big adventure. We are seeking a **Senior Campaign Operations Specialist** to join our team, grow with us, and teach us a few things along the way. **Why join Nortal** - **Say Goodbye to Micromanagement:** We champion autonomy, open communication, and respect for diversity as our core values. - **Outcomes Over Hours:** We believe in a work model focused on impact, providing you with the flexibility to balance your professional success with your personal well-being. - **Vibrant Community:** Join our close-knit LATAM remote team and connect through tech talks, virtual coffee breaks, and team-building activities. - **Support from Day One:** Our People Care team is here to support you throughout your journey, from wellness check-ins to professional growth. **Our benefits** ✨ - **Competitive USD salary.** - **100% remote work:** While you can work from anywhere, you’re always welcome to connect with teammates and grow your network at our coworking spaces across LATAM. - **Paid time off & national holidays:** Take the time you need according to your country’s regulations while receiving your full salary. - **Sick leave:** Focus on your health without stress. Take the time you need to recover and feel better. - **Annual credit:** Spend it on the perks you love to enhance your work-life balance. - **Team-building activities:** Join us for coffee breaks, tech talks, and after-work gatherings to bond with your Nortal family and feel part of our vibrant community. - **Birthday off:** Enjoy an extra day off during your birthday week to celebrate in style with friends and family. **About the project** As we continue to grow, we are looking to add a **Senior Campaign Operations Specialist** to our team. If you are passionate about marketing operations and thrive on building, testing, and deploying lifecycle email campaigns with precision and operational discipline, this is a great opportunity for you. This role sits within the Digital Activation & Lifecycle Orchestration portfolio and owns the operational quality bar from intake through send. You will be the hands-on Marketo expert supporting Strategists and Integrated Marketing partners on programs that span buying group motions and flagship events — configuring programs, managing audiences, setting up dynamic content, and ensuring every deployment meets SLA and quality standards. This is a detail-oriented, execution-focused role where operational rigor, platform fluency, and cross-functional collaboration are as important as technical skill. **What you’ll do** - Build, test, and deploy lifecycle email campaigns in **Marketo Engage** per stakeholder briefs and SLA timelines. - Configure programs, smart lists, audiences, tokens, and assets within the team’s Marketo program and folder architecture, maintaining naming and tagging conventions. - Execute rendering QA, link validation, content checks, and pre-send approvals across devices and email clients using **Litmus**, **Email on Acid**, or comparable tooling. - Pull audiences from Marketo or **Adobe Experience Platform / Real-Time CDP**, set up segmentation and suppression logic, and maintain data hygiene for each deployment. - Set up dynamic content, triggered program flows, and A/B test splits designed by Strategists. - Troubleshoot deliverability issues, platform errors, and stakeholder escalations through to resolution. - Maintain operational runbooks, template library, and intake documentation for the team. - Pull post-send reports and surface anomalies in open rates, click rates, bounces, and unsubscribes. - Support human-in-the-loop approval gates on agentic builds, applying QA at each gate. - Work across teams to deploy Marketo landing pages or coordinate page creation via **AEM**. **What makes you a great fit** - 5+ years of experience in B2B email marketing operations, marketing automation, or campaign execution. - Deep hands-on experience deploying programs in **Marketo Engage** — fluent in program and folder architecture, smart lists, audience selection, dynamic content, templates, triggered sends, and program tokens. - Cross-client and cross-device rendering testing using **Litmus**, **Email on Acid**, or comparable tooling. - Strong audience and list management skills: smart lists, segmentation logic, suppression rules, exclusion lists, and data hygiene practices for B2B sends. - Working knowledge of deliverability fundamentals: SPF, DKIM, DMARC, bounce and complaint management, sender reputation monitoring, and inbox placement triage. - Working knowledge of **HTML and CSS** sufficient to edit templates, troubleshoot rendering issues, and apply inline style fixes. - Practical use of **AI-assisted production tool**