Position: Creative Strategy Associate ManagerJob Type: Full-Time - 100% RemoteWorking hours: US Timezone, PSTAbout our clientOur client was founded by a renowned makeup artist on the belief that the world doesn’t need more beauty products, it needs better ones. They focus on clean, strategic, high-performance formulations designed to work across all skin types and tones. With a philosophy rooted in simplicity and effectiveness, their products are created to be as easy to use as they are to master—representing a distilled lifetime of beauty expertise.About the RoleThe Associate Manager, Creative Strategy will be responsible for developing and optimizing highly effective, performance-driven paid social ads that support our client’s growth. Reporting to the Director of Creative Strategy, this role focuses on writing engaging, conversion-optimized scripts, collaborating closely with editors and marketing teams to test and iterate creative concepts, and leveraging data insights to refine storytelling for direct-response success.The ideal candidate brings a strong understanding of social-first video content, a sharp ability to analyze ad performance, and a passion for merging creativity with measurable results. This role is a great fit for a strategic thinker who can turn marketing objectives and performance data into compelling, revenue-driving creative.What You’ll Do Develop and iterate high-performing ad creative across paid social platforms (Meta, TikTok, YouTube, and other paid/organic channels) with a focus on conversion, engagement, and ROAS. Write compelling, data-driven scripts and creative briefs for video and static ads that drive direct-response performance. Collaborate with video editors to execute best-in-class direct-response ads, ensuring strong storytelling, pacing, and visual appeal. Analyze ad performance metrics (CTR, CPA, ROAS, etc.) and translate insights into creative optimizations, new iterations, and testing hypotheses. Lead pre-production and post-production workflows, ensuring smooth execution from concept to final deliverable. Identify top-performing ad concepts, trends, and hooks from both internal testing and the broader social media ecosystem to inform creative strategy. Partner with the Growth Marketing team to ensure creative execution aligns with business objectives, audience insights, and platform best practices. Collaborate with influencers, UGC creators, and external partners to source and refine content for whitelisted and partnership ads. Stay on top of industry trends and competitor strategies to continuously test and refine Brand’s paid media creative approach. Champion a culture of creative experimentation, continuously testing new storytelling angles, ad structures, and messaging frameworks to drive ad performance. Who You Are 2+ years of experience in performance-driven creative strategy, content development, or video production, preferably within e-commerce, beauty, or direct-to-consumer brands. Strong understanding of social-first direct-response video content, including best practices for paid Meta, TikTok, and YouTube ads. Exceptional writing and storytelling skills, with a focus on conversion-driven ad scripts. Experience analyzing ad performance metrics and leveraging insights to optimize creative. Ability to iterate quickly, test new ideas, and pivot creative based on data insights. Experience collaborating with video editors, ensuring seamless execution of direct-response ads. A strong eye for aesthetics, pacing, and narrative flow, with the ability to direct video content for maximum engagement and conversion. Proven ability to work cross-functionally with marketing, growth, and influencer teams to align creative execution with business goals. Highly organized, detail-oriented, and able to juggle multiple projects in a fast-paced, performance-driven environment.
Position: Creative Strategy Associate Manager
Job Type: Full-Time - 100% Remote
Working hours: US Timezone, PST
About our client
Our client was founded by a renowned makeup artist on the belief that the world doesn’t need more beauty products, it needs better ones. They focus on clean, strategic, high-performance formulations designed to work across all skin types and tones. With a philosophy rooted in simplicity and effectiveness, their products are created to be as easy to use as they are to master—representing a distilled lifetime of beauty expertise.
About the Role
The Associate Manager, Creative Strategy will be responsible for developing and optimizing highly effective, performance-driven paid social ads that support our client’s growth. Reporting to the Director of Creative Strategy, this role focuses on writing engaging, conversion-optimized scripts, collaborating closely with editors and marketing teams to test and iterate creative concepts, and leveraging data insights to refine storytelling for direct-response success.
The ideal candidate brings a strong understanding of social-first video content, a sharp ability to analyze ad performance, and a passion for merging creativity with measurable results. This role is a great fit for a strategic thinker who can turn marketing objectives and performance data into compelling, revenue-driving creative.
What You’ll Do
- Develop and iterate high-performing ad creative across paid social platforms (Meta, TikTok, YouTube, and other paid/organic channels) with a focus on conversion, engagement, and ROAS.
- Write compelling, data-driven scripts and creative briefs for video and static ads that drive direct-response performance.
- Collaborate with video editors to execute best-in-class direct-response ads, ensuring strong storytelling, pacing, and visual appeal.
- Analyze ad performance metrics (CTR, CPA, ROAS, etc.) and translate insights into creative optimizations, new iterations, and testing hypotheses.
- Lead pre-production and post-production workflows, ensuring smooth execution from concept to final deliverable.
- Identify top-performing ad concepts, trends, and hooks from both internal testing and the broader social media ecosystem to inform creative strategy.
- Partner with the Growth Marketing team to ensure creative execution aligns with business objectives, audience insights, and platform best practices.
- Collaborate with influencers, UGC creators, and external partners to source and refine content for whitelisted and partnership ads.
- Stay on top of industry trends and competitor strategies to continuously test and refine Brand’s paid media creative approach.
- Champion a culture of creative experimentation, continuously testing new storytelling angles, ad structures, and messaging frameworks to drive ad performance.
Who You Are
- 2+ years of experience in performance-driven creative strategy, content development, or video production, preferably within e-commerce, beauty, or direct-to-consumer brands.
- Strong understanding of social-first direct-response video content, including best practices for paid Meta, TikTok, and YouTube ads.
- Exceptional writing and storytelling skills, with a focus on conversion-driven ad scripts.
- Experience analyzing ad performance metrics and leveraging insights to optimize creative.
- Ability to iterate quickly, test new ideas, and pivot creative based on data insights.
- Experience collaborating with video editors, ensuring seamless execution of direct-response ads.
- A strong eye for aesthetics, pacing, and narrative flow, with the ability to direct video content for maximum engagement and conversion.
- Proven ability to work cross-functionally with marketing, growth, and influencer teams to align creative execution with business goals.
- Highly organized, detail-oriented, and able to juggle multiple projects in a fast-paced, performance-driven environment.
