About the RoleWe are seeking a dynamic and strategic Senior Manager-Product Marketing to join our growing Product Marketing team. In this role, you will be instrumental in shaping our go-to-market strategy, creating messaging & positioning, driving product launches and delivering sales enablement for Innovaccer’s Solutions and Platform. This role will report to the AVP of PMM at Innovaccer and you will work closely with product management, sales, customer success and marketing teams to execute your responsibilities.A Day in the LifeConduct market research to understand customer needs, competitive landscape, and industry trends Create compelling messaging and positioning for our products, translating complex technical features into clear value propositions for the healthcare industry Lead product launches, including creating messaging, communications, sales enablement decks, and customer facing assets for all solutions Build excellent customer facing collaterals such as first call decks, whitepapers, blogs, and more Create content for Innovaccer events, industry events, webinars, and more Collaborate with demand generation and content marketing teams to create impactful marketing campaigns Develop and deliver sales trainings, including Sales Plays, product demos, sales resources and more Partner with product management to influence the product roadmap based on market insights and customer feedback Analyze marketing metrics and provide data-driven recommendations to optimize go-to-market efforts. What You Need6-8 years of product marketing experience in B2B / B2C SaaS or Enterprise Software Healthcare industry knowledge and experience is highly preferred.Proven track record of developing successful go-to-market strategies and product launches Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling stories Proficiency in creating highly visually-appealing marketing assets such as pitch decks, brochures , and sales collateral Data-driven mindset with experience using analytics to inform decision-making and measure marketing impact Strong collaboration skills and ability to work effectively with cross-functional teams Must be willing to overlap working hours with US Pacific Time Zone Bachelor's degree required; MBA or advanced degree in a related field preferredWe offer competitive benefits to set you up for success in and outside of work.Here’s What We Offer Generous Paid Time Off: Recharge and relax with 20 days of fixed time off per year, in addition to company holidays—because we believe work-life balance fuels performance. Best-in-Class Parental Leave: Spend quality time with your growing family. We offer one of the industry’s most generous parental leave policies to support you during life’s most important moments. Recognition & Rewards: We celebrate wins—big and small. Get rewarded with monetary incentives and company-wide recognition for your impact and dedication. Your hard work won’t go unnoticed. Comprehensive Insurance Coverage: Stay covered with medical, dental, and vision insurance, plus 100% company-paid short- and long-term disability and basic life insurance. Optional perks include discounted legal aid and pet insurance.Innovaccer Inc. is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive workplace where all employees feel valued and empowered regardless of any characteristic protected by federal, state or local law including, without limitation, race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, medical condition, disability, age, marital status, or veteran status. Innovaccer Inc. participates in the E-Verify program to confirm employment eligibility of all newly hired employees based out of the U.S. and employed by Innovaccer Inc.For any additional information, please visit the below websites: E-Verify Right to Work (English) Right to Work (Spanish)Disclaimer: Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information, we strongly advise you to report them immediately to our HR department at px@innovaccer.com. Additionally, please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information, including bank account details.
About the Role
We are seeking a dynamic and strategic Senior Manager-Product Marketing to join our growing Product Marketing team. In this role, you will be instrumental in shaping our go-to-market strategy, creating messaging & positioning, driving product launches and delivering sales enablement for Innovaccer’s Solutions and Platform. This role will report to the AVP of PMM at Innovaccer and you will work closely with product management, sales, customer success and marketing teams to execute your responsibilities.
A Day in the Life
- Conduct market research to understand customer needs, competitive landscape, and industry trends
- Create compelling messaging and positioning for our products, translating complex technical features into clear value propositions for the healthcare industry
- Lead product launches, including creating messaging, communications, sales enablement decks, and customer facing assets for all solutions
- Build excellent customer facing collaterals such as first call decks, whitepapers, blogs, and more
- Create content for Innovaccer events, industry events, webinars, and more
- Collaborate with demand generation and content marketing teams to create impactful marketing campaigns
- Develop and deliver sales trainings, including Sales Plays, product demos, sales resources and more
- Partner with product management to influence the product roadmap based on market insights and customer feedback
- Analyze marketing metrics and provide data-driven recommendations to optimize go-to-market efforts.
What You Need
- 6-8 years of product marketing experience in B2B / B2C SaaS or Enterprise Software
- Healthcare industry knowledge and experience is highly preferred.
- Proven track record of developing successful go-to-market strategies and product launches
- Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling stories
- Proficiency in creating highly visually-appealing marketing assets such as pitch decks, brochures , and sales collateral
- Data-driven mindset with experience using analytics to inform decision-making and measure marketing impact
- Strong collaboration skills and ability to work effectively with cross-functional teams
- Must be willing to overlap working hours with US Pacific Time Zone
- Bachelor's degree required; MBA or advanced degree in a related field preferred
We offer competitive benefits to set you up for success in and outside of work.
Here’s What We Offer
- Generous Paid Time Off: Recharge and relax with 20 days of fixed time off per year, in addition to company holidays—because we believe work-life balance fuels performance.
- Best-in-Class Parental Leave: Spend quality time with your growing family. We offer one of the industry’s most generous parental leave policies to support you during life’s most important moments.
- Recognition & Rewards: We celebrate wins—big and small. Get rewarded with monetary incentives and company-wide recognition for your impact and dedication. Your hard work won’t go unnoticed.
- Comprehensive Insurance Coverage: Stay covered with medical, dental, and vision insurance, plus 100% company-paid short- and long-term disability and basic life insurance. Optional perks include discounted legal aid and pet insurance.
Innovaccer Inc. is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive workplace where all employees feel valued and empowered regardless of any characteristic protected by federal, state or local law including, without limitation, race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, medical condition, disability, age, marital status, or veteran status. Innovaccer Inc. participates in the E-Verify program to confirm employment eligibility of all newly hired employees based out of the U.S. and employed by Innovaccer Inc.
For any additional information, please visit the below websites:
E-Verify
Right to Work (English)
Right to Work (Spanish)
Disclaimer:
Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information, we strongly advise you to report them immediately to our HR department at px@innovaccer.com. Additionally, please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information, including bank account details.
