Account Executive, Digital Advertising

Job description

The Daily Wire is seeking a driven Account Executive, Digital Advertising to grow our advertising business by developing strategic partnerships with brands and agencies. This high-impact sales role is ideal for someone with a proven track record selling premium digital media, a strong understanding of the programmatic ecosystem, and established relationships across agency and brand decision-makers. You'll identify new opportunities, build lasting client relationships, and deliver integrated advertising solutions across display, digital video, CTV, branded content, social media, and other digital platforms that help clients achieve their marketing objectives while driving revenue growth for The Daily Wire. ### Primary Respnsiblities - Prospect, develop, and close new business with digital advertising agencies and direct brand advertisers. - Build and maintain strong relationships with agency planners, buyers, investment teams, programmatic trading desks, and brand marketers. - Drive revenue by selling The Daily Wire's full suite of digital advertising solutions, including display, digital video, Connected TV (CTV), programmatic, private marketplace (PMP), social media, branded content, and custom sponsorships. - Develop strategic, client-focused proposals and integrated media solutions that align with marketing objectives and deliver measurable results. - Manage the full sales cycle, from prospecting and presentations to negotiations, closing, and account growth. - Partner closely with Ad Operations, Client Success, and internal stakeholders to ensure seamless campaign execution and exceptional client service. - Maintain a healthy sales pipeline, achieve revenue targets and key performance indicators (KPIs), and provide accurate forecasting through CRM (Boostr). - Stay informed on digital media trends, emerging advertising technologies, and the evolving programmatic ecosystem to identify new opportunities and strengthen client partnerships. ### Experience & Requirements - Demonstrated relationships with digital agency buyers, planning teams, investment teams, and programmatic trading desks across major holding companies and independent agencies. - Proven success selling premium digital advertising solutions, including display, digital video, CTV, and programmatic offerings. - Strong understanding of the programmatic advertising ecosystem, including Private Marketplace (PMP), Programmatic Guaranteed, preferred deals, DSPs, and audience targeting strategies. - Proven ability to generate new business while growing existing agency and advertiser relationships. - Consistent track record of achieving or exceeding revenue goals. - Strong presentation, communication, negotiation, and relationship-building skills. - Experience using Salesforce or a similar CRM platform. - Experience representing a premium digital publisher or media company. - Established relationships with major agency holding companies (WPP, Omnicom, Publicis, IPG, Dentsu) and leading independent digital agencies. - Familiarity with leading DSPs - Experience selling integrated, cross-platform advertising solutions.