Account Executive - UK Public Sector

appian

London, United Kingdom · London · United Kingdom

Posted Jul 27, 2026

Other
Sales Direct - Staff

Job description

Here at Appian, our values of Intensity and Excellence define who we are. We set high standards and live up to them, ensuring that everything we do is done with care and quality. We approach every challenge with ambition and commitment, holding ourselves and each other accountable to achieve the best results. When you join Appian, you’ll be part of a passionate team dedicated to accomplishing hard things, together.

We are looking for an Enterprise Account Executive to focus on our UKI Public Sector business. You will be in charge driving major enterprise accounts, establish relationships and provide direct touch across all levels of the end customer, engaging with the top SI.

You will be in charge of driving major enterprise accounts, establishing relationships, and providing direct touch across all levels of the end customer, engaging with top Systems Integrators (SI). Your ability to penetrate new customers and organizations within your assigned accounts is essential to your being successful in this role. Cross-functional teams from Appian Marketing, Business Development, Customer Success, and Solution Consulting functions will provide support and tools for you to use to attain and exceed sales performance goals.

What you’ll be doing:

Drive Public Sector Value: Use company-wide success and use cases as a blueprint, adding your own ideas and vertical knowledge to target central government bodies.
Qualify & Solve: Determine if the customer has a valid business need for the Appian platform and Customer Success services. Apply structured thinking and logical problem-solving to complex challenges.
Engage C-Level: Discuss business drivers and value with relevant decision-makers, including at the CxO level.
Cultivate Relationships: Build and strengthen your business relationship with existing accounts across all hierarchies; follow up to ensure all their post-sales needs are being met.
Strategic Planning: Recommend marketing strategies and identify Appian customer references that can be utilized when reference selling.
Pipeline Management: Provide accurate status information, including forecast and pipeline reporting.

What we need to see:

Consistent Sales Track Record:
Company Environment: Preference for candidates from a reasonable-sized software company rather than a small startup; you must be able to handle the complexity, process, and environment of a larger enterprise.
Product Knowledge: Background in selling enterprise applications
Sector Awareness: While deep Public Sector (PS) experience is not strictly essential, some exposure or awareness is highly helpful
Core Traits: Exceptional drive, grit, and perseverance, combined with high energy and an entrepreneurial spirit.
Communication: Ability to express yourself succinctly and clearly, both verbally and on paper.
Executive Presence: Experience influencing Digital Transformation, Customer Services, and Customer Experience initiatives at the CxO level and with consulting partners.
Sales Acumen: A strong understanding of the sales process and go-to-market strategies, including account segmentation.
Travel: Ability to travel within the assigned region, working closely with Managers and SI partners, with occasional travel outside of the region required.

Your ability to penetrate new customers and organizations within your assigned accounts is essential to your being successful in this role.

Cross-functional teams from Appian Marketing, Business Development, Customer Success and Solution Consulting functions provide support and tools for you to use to attain and exceed sales performance goals.

What you’ll be doing:

Use company-wide success and use cases as a blueprint and add own ideas and vertical knowledge
Resolve if the customer has a valid business need for Appian platform and Customer success services
Discuss business drivers and value with relevant decision makers also on C-Level
Build and strengthen your business relationship with existing accounts across all hierarchies; follow-up to ensure all their post-sales needs are being met
Recommend marketing strategies
Provide status information including forecast/pipeline information
Identify Appian customer references that can be utilized when reference selling

What we need to see:

Experience in influencing Digital transformation, Customer services, Customer experience initiatives at Cx0 level and consulting partners
Excellent verbal and written communications skills; presentation, customer service, business and negotiation skills.
Ability and confidence to work with C Level customers
Ability to travel within assigned region, working closely with Managers, and SI partners. Occasional travel outside of region required
A strong understanding of the sales process
High energy with the capability to multi-task in a dynamic, rapidly growing organization
Entrepreneurial spirit, Autonomy and Curiosity
A detailed understanding of go-to-market strategies including account segmentation, products, marketing strategies, etc

The base salary range per provided represents a good faith and reasonable estimate of the range at the time of posting. Actual compensation will be dependent on a number of factors including, but not limited to, the candidate’s relevant work experience, qualifications, internal peer equity, and market and business conditions that exist when extending an offer. Sales roles may be eligible to participate in a commission plan subject to the terms of the applicable plans and policies.

Appian offers a comprehensive benefits package, which may include health coverage, life and disability insurance, an Employee Assistance Program (EAP) with free mental health support, an Employee Stock Purchase Program (ESPP), lifestyle allowance, tuition reimbursement, and family-forming benefits. Benefits may vary by country. Please ask your Talent Acquisition Specialist for details on the benefits available in the location you are applying to.

Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation, commission, bonus, or benefit plans.

Base Salary Range

£88,000—£137,500 GBP

Tools and Resources

Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires.
Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education. This commitment ensures that employees have access to a holistic range of development opportunities.
Community: We’ll immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups. These groups help employees build stronger internal and external networks by planning social, educational, and outreach activities to connect with Appianites and larger initiatives throughout the company.

Benefits

Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.

About Appian

Appian provides AI automation for mission-critical work. We automate complex processes in large enterprises and governments. Our platform is known for its unique reliability and scale. We’ve been automating processes for more than 25 years and understand enterprise operations like no one else. For more information, visit appian.com. [Nasdaq: APPN]

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Appian is an equal opportunity employer that strives to attract and retain the best talent. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable federal, state, or local law.

Appian provides reasonable accommodations to applicants in accordance with all applicable laws. If you need a reasonable accommodation for any part of the employment process, please contact us by email at ReasonableAccommodations@appian.com. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

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