Admin - Communication Planning and Strategy (1 year contract)

Job description

**Job Responsibilities:** Communication Strategy: - Develop and implement communication plans tailored to clients' e-commerce goals and target audiences. - Stay abreast of e-commerce industry trends, technological advancements, and competitor strategies. - Collaborate closely with cross-functional teams to ensure consistent messaging and branding across various e-commerce channels. Short Video Production: - Conceptualize, script, and coordinate to produce short videos that showcase our clients' products and services. - Collaborate with the creative team to ensure the video content is aligned with the client's brand and product offerings. - Optimize videos for various e-commerce platforms, ensuring they drive engagement and conversions. Live Streaming Marketing: - Plan and coordinate to execute live streaming campaigns on e-commerce platforms and social platforms to engage with our client's target audiences in real-time. - Monitor live streams and media plan (if any) to optimize product visibility and conversion rates. - Analyze live streaming performance data and adjust strategies for maximum ROI. Influencer and Affiliate Management: - Develop and manage influencer and affiliate marketing programs tailored to drive awareness, traffic, and sales for our e-commerce clients. - Identify and establish relationships with influential figures in e-commerce platforms and social platforms. - Coordinate with influencer and affiliate partners to promote our clients' campaigns effectively. Reports - Track and report weekly or monthly on all activities, in all metrics including the impact of influencer collaborations on e-commerce sales and brand recognition, making data-driven adjustments to optimize program effectiveness. Administrative - Create accurate quotations, and invoices for marketing team products/services. - Monitor outstanding debts and follow up with clients for timely payments. - Assist in payment collection and send payment reminders. - Organize legal documents (e.g., vendor agreements, NDAs). - Maintain a filing system for physical and digital records. **Key Requirements:** - Bachelor’s degree in Marketing, Communications, or a related field. - Minimum of 2 years of experience in Influencer Marketing or KOL Management. - Strong understanding of influencer marketing, KOL engagement, and social media trends. - Creative mindset to develop engaging and compelling video content. - Excellent communication and coordination skills. - Ability to analyze data and generate performance reports. - Proficiency in Microsoft Office, Google Sheets, and Google Slides. - Creative and adaptable mindset with a flexible approach to work. - Detail-oriented and well-organized in managing multiple projects. - Passionate about skincare and beauty trends.