AI Creative Designer (Marketing Team)

Job description

About us: BetterMe — an all-in-one well-being ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others. About the Team You’ll join a Marketing Creative Team responsible for producing advertising content for BetterMe Store products and the Style course. The team consists of three AI Designers and works in a fast-paced environment focused on testing creative concepts and optimizing campaign performance. About the Role As an AI Designer , you’ll create AI-generated images and videos for performance marketing campaigns, combining fashion aesthetics with UGC-style content. We’re looking for someone with a strong eye for aesthetics and the ability to generate realistic people. Curiosity, a willingness to experiment with AI tools, and a proactive approach to exploring new creative ideas are essential. A design background would be a big plus. Your impact: Create AI-generated content (images, videos, characters, and more) for social media, advertising campaigns, and internal R&D initiatives. Work with a variety of AI models, select the most suitable tools for each task, and integrate them into production workflows. Develop, refine, and optimize prompts to achieve high-quality outputs. Analyze creative references and visual styles, adapting content to match the required tone of voice and campaign objectives. Collaborate closely with designers, marketers, the R&D team, and content creators. About you: Hands-on experience with AI tools such as Midjourney, Nano Banana, GPT Image, Seedream, Veo, Kling, Seedance and similar platforms. Strong understanding of prompt engineering and the ability to tailor prompts to different creative and technical requirements. Solid knowledge of composition, visual storytelling, lighting, and color theory. Basic photo and video editing skills using tools such as Adobe Photoshop, Premiere Pro, After Effects, or CapCut. Strong attention to detail, creativity, adaptability, and a refined visual aesthetic. English proficiency at Intermediate level or higher. Nice to have: Previous experience as a Graphic Designer, Motion Designer, or 3D Designer. Experience in the fashion industry or styling (e.g., fashion content, lookbooks, outfit styling, or e-commerce visuals). A basic understanding of human anatomy and body proportions. What you get at BetterMe: A mission that inspires. Every line of code, every design, every idea helps millions of people become healthier and more confident. Trust without micromanagement. You manage your time and make decisions independently. We value outcomes, not online hours. Growth opportunities. There’s space for initiative, new responsibilities, and real career upgrades. Open communication. Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture. Find more about us on social media platforms: Instagram , LinkedIn .