Assistant Manager - Ops

Job description

**About the Team** Meesho Mall is Meesho’s branded commerce business, focused on building a trusted destination for branded products across categories for users. We are chasing a goal to acquire wallet share of a user on branded items. It is a rocket-ship within Meesho that has been growing super fast YoY **About the Role** Meesho is building one of India's largest distributor networks to enable faster deliveries, lower shipping costs, and deeper brand penetration across the country. As a **Distributor Onboarding Lead (AM – Operations)**, you will own the complete journey of expanding Meesho's distributor network—from identifying potential distributor partners to successfully onboarding and activating them. This is a high-ownership, field-intensive role that requires strong business development, negotiation, and relationship management skills. You will work closely with brands, distributors, and internal cross-functional teams to build long-term supply infrastructure that powers Meesho's next phase of growth. **This role is field-first. Candidates should expect to travel extensively, spending approximately 3 out of every 4 weeks on the ground across different cities and states.** ### What you will do - ### **Distributor Lead Generation & Market Mapping** - Identify and map high-potential distributors across FMCG, Personal Care, Home, Fashion and other relevant categories. - Build a strong pipeline through market visits, referrals, industry networks, trade associations and cold outreach. - Continuously expand Meesho's distributor network across priority geographies. ### **End-to-End Distributor Acquisition** - Own the complete distributor onboarding lifecycle—from first contact to commercial closure. - Conduct in-person meetings with distributor owners and decision-makers to pitch the Meesho opportunity. - Evaluate distributor capabilities including infrastructure, financial strength, serviceability and operational readiness. ### **Commercial Negotiation & Closure** - Negotiate commercials and partnership terms with distributors. - Drive stakeholder alignment across brands, distributors and internal teams to ensure timely closures. - Resolve onboarding bottlenecks and accelerate go-live timelines. ### **Network Expansion & Activation** - Partner with brands to identify priority expansion markets. - Ensure newly onboarded distributors are operationally ready and successfully activated. - Track onboarding funnel, conversion metrics and activation milestones. ### **Stakeholder Management** - Build strong relationships with distributor owners, promoters and senior leadership. - Collaborate with Brand, Operations, Supply Chain and Analytics teams to execute expansion plans. - Act as the primary point of contact throughout the onboarding journey. ### **Market Intelligence** - Develop a strong understanding of regional distributor ecosystems. - Track competitor distributor strategies, market dynamics and expansion opportunities. - Bring insights that improve Meesho's distributor acquisition strategy. ### What you will need - ### **Experience** - 2–6 years of experience in Business Development, Distributor Development, Channel Sales, Supply Expansion or Merchant Acquisition. - Experience working with FMCG, consumer brands, retail distribution, B2B commerce or marketplaces is preferred. ### **Preferred Backgrounds** - Distributor/channel development roles in FMCG companies. - Professionals with experience onboarding distributors, dealers, wholesalers or large retail partners. ### **Skills & Attributes** - Strong negotiation and relationship-building skills. - Comfortable engaging with business owners, promoters and senior decision-makers. - High ownership with the ability to independently drive closures. - Excellent communication in English, Hindi and regional languages (preferred based on territory). - Strong analytical and problem-solving mindset. - Working knowledge of Excel and CRM tools. --- ## **Travel Requirement** - **Extensive travel is mandatory.** - Candidates should be comfortable spending **approximately 75% of their time (3 out of every 4 weeks)** travelling across cities and states to identify, evaluate and onboard distributors. - Flexibility to relocate temporarily based on business priorities is an added advantage. --- ### **Why Join Us?** This role offers the opportunity to build supply infrastructure at national scale. If you enjoy solving real-world business problems, travelling extensively, negotiating with entrepreneurs, and creating long-term impact by building networks from scratch, this role provides a unique platform to do so.