Associate, Brand Guidelines

LA28 does not provide relocation assistance.

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LA28 is the independent, non-profit, privately funded organizing committee for the Los Angeles 2028 Olympic and Paralympic Games. We are on a singular mission to create an Olympic and Paralympic Games that celebrate all that this city and country have to offer, delivering an unparalleled experience for athletes, fans, partners and our community.

The 2028 Games mark the return of the Summer Games to the U.S. for the first time in 32 years and Los Angeles’ third time hosting an Olympic Games and first time welcoming the Paralympic Games. This presents the unique and exciting opportunity to celebrate our legacy with the Games and push the Olympic and Paralympic Movements forward, writing a new chapter of Games history in Los Angeles.

Putting on an Olympic and Paralympic Games is a team sport. To build a Games unlike any the world has seen before, we need the best team in place–a team full of perspectives, experiences and expertise. We are guided by the following set of values and behaviors–optimism, integrity, excellence, inclusion, co-creation and boldness–and look forward to hearing about how your past experiences align with them.

Job Description:

The Brand, Identity and Look of the Games (BIL) team is responsible for overseeing the development and management of all LA28' visual identity. Our work defines how the Games are seen and remembered—through a variable emblem system, typography, color palette, imagery, patterns, and more—creating a brand experience that is bold, distinctive, and timeless.

The LA28 brand is the first-ever variable Olympic and Paralympic logo and has an ever-expanding inventory of design assets. Along with developing and managing the core identity, the BIL team is responsible for marquee Games design deliverables such as core graphic, pictograms, and torch in addition to internal creative services.

The BIL team is looking for an Associate Brand Designer to support the Guidelines & Governance team. This role is mostly a production artist and partly a layout designer, they will assist in transforming creative concepts into digital and print ready files, and support the creation and distribution of the LA28 Olympic and Paralympic Games brand guidelines and other official documents.

The ideal candidate is a versatile designer/production artist, who can work across mediums with a meticulous eye for detail and final output quality. They should bring a deep understanding of digital standards, color theory, file formats and editorial principles. Beyond craft, they should be highly organized, proactive and collaborative, with excellent communication skills to work effectively across teams.

The Associate Brand Design, Guidelines & Governance will report to and work closely with the Manager, Brand Design – Guidelines & Governance and collaborate with the larger BIL team, the Digital Assets Manager, key partners throughout the Marketing team, and across the organization.

This is a once-in-a-lifetime opportunity to help shape the look, feel and experience of the LA28 Olympic and Paralympic Games.

Job Responsibilities

• Prepare and set up final design files for distribution
• Develop versions of design files and brand assets for different stakeholders as needed
• Manage updates and distribution of brand assets and templates, ensuring accessibility for all stakeholders
• Organize and maintain design files in close collaboration with the Digital Asset Manager
• Contribute to the development and maintenance of the LA28 Brand Guidelines for different stakeholders
• Contribute to the development and maintenance of milestone-specific guidelines (e.g., pictograms, mascot, medals, etc.) and official guides and documents (e.g., Games guides)
• Advice on best practices and optimizations throughout design projects

Physical Requirements and Working Conditions

• Ability to work on-site in an open office environment, based in Los Angeles, CA
• The majority of work will be conducted in an office setting, requiring extended periods of time using computers, phones, and other office equipment 
• Hours of work may vary, including evenings, weekends, and holidays, especially during peak event periods

Qualifications

• Minimum 3+ years of in-house or agency experience
• Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma
• Meticulous eye for accuracy, typography and design consistency
• Strong design portfolio with current work that showcases understanding of print and digital standards, color theory and editorial principles

Expectations

• Strong understanding of brand identity systems, toolkits, and guidelines
• Proficient layout design skills and file versioning
• Detail-oriented with the ability to manage multiple projects in a fast-paced, deadline-driven environment
• Excellent communication skills and experience working with cross-functional teams
• Passion for sports branding and the Olympic & Paralympic movement

Education

• Bachelor’s degree in graphic design, art, design, a related field or equivalent work experience
• A portfolio submission is required

The physical demands described in this section are representative of those demands that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations, as required by ADA, may be made to enable individuals with disabilities to perform the essential functions.

The annual base salary range for this position is $69,000.00 - $75,000.00. The pay scale provided is the range that LA28 reasonably expects to pay as starting base compensation for this role. All LA28 compensation remains subject to final determination based on individual candidate qualifications, experience, or other reasonable criteria consistent with LA28’s operational business needs and applicable law.

LA28 does not provide relocation assistance.

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LA28 is committed to fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin, or any other classification as may be protected by applicable law. LA28 will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring Ordinance and all applicable laws. We strive to build a team that is inclusive and encourage qualified candidates of all backgrounds, perspectives, and identities to apply. We assess applications based on relevant skills, education, and experience a candidate can add to our team.