Associate Campaign Manager

Job description

At Aleph Holding, we’re not just part of the digital advertising landscape—we’re shaping its future. Representing the world’s leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130+ markets across new and existing geographies. Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels. With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you’re ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career. We are looking for an Associate Campaign Manager to support our team in Mumbai, India, driving Campaign Management and Publisher oversight across the APAC region. This role sits at the intersection of media execution, publisher strategy, and client advisory — requiring someone equally adept at optimizing campaign delivery in real time and presenting clear, strategic recommendations to senior stakeholders. The position is responsible for end‑to‑end mobile app campaign performance, managing publisher relationships across the region, and partnering closely with Account Management to drive client outcomes. It also serves as the primary point of escalation for fraud prevention, traffic quality, commercial proposals, and billing operations. ### What You’ll Do **Campaign Management** - Own end-to-end campaign setup, launch, optimization, troubleshooting, and delivery across multiple APAC markets and channels. - Daily monitoring of pacing, spend, delivery, conversions, and DSP performance; proactively troubleshoot tracking issues and launch new campaigns with speed and precision. - Lead weekly performance reviews and publisher-level pacing assessments, identifying optimizations levers and acting on them swiftly. - Drive monthly budget allocation reviews and contribute to broader media strategy for key accounts. **Publisher Management** - Manage publisher relationships across APAC, with accountability for quality assurance, onboarding, optimizations, and traffic control. - Monitor publisher performance daily - investigate underperforming traffic, respond to publisher inquiries, maintain CRM and fraud report updates. - Conduct weekly publisher performance reviews and lead optimization discussions; oversee new publisher onboarding and traffic quality analysis. **Account Management Support** - Support Client Partners with performance insights, campaign troubleshooting, and strategic recommendations. - Respond daily to client inquiries, provide campaign status updates, and investigate performance concerns. - Participate in weekly performance calls with clients; prepare and deliver recommendations and custom strategy outputs as requested. **Fraud Prevention & Traffic Quality** - Monitor and identify fraudulent activity, suspicious publishers, and traffic quality risks across the APAC portfolio. - Review fraud dashboards daily; investigate blocked traffic, rejected installs, and suspicious activity patterns. - Lead weekly publisher quality reviews and fraud trend analyses; generate and communicate optimization recommendations. **Finance & Billing Support** - Support billing reconciliation and validation processes for APAC publisher activity. - Submit publisher invoices to the finance team on a weekly basis; proactively communicate on pending payments. - Provide monthly billing validation to all publishers, ensuring accuracy and timely resolution of discrepancies. **Commercial & Strategic Support** - Support Client Partners and Management with campaign planning, proposals, inventory forecasting, and commercial requests. - Respond to rate card requests, provide inventory availability assessments, estimate campaign volume and KPI feasibility. - Support proposal development; deliver historical benchmark data and market insights to inform client strategy. ### What You Need For This Role **Experience & Background** - 5+ years in mobile app performance advertising, ad operations, or programmatic media ideally within a DSP, ad network, or publisher-side environment. - Demonstrated experience managing publisher relationships and traffic quality in the APAC market. - Hands-on experience with mobile measurement platforms (e.g. AppsFlyer, Adjust, Kochava) and DSPs. - Prior exposure to fraud detection tools and traffic quality frameworks. **Skills & Competencies** - Strong analytical mindset - comfortable working with large datasets and translating data into actionable insights. - Excellent communication skills; able to present complex performance narratives clearly to clients and senior stakeholders. - High attention to detail and operational rigour, particularly in billing and reconciliation workflows. - Commercial acumen - able to support proposal development and provide market benchmarking. · Ability to manage multiple priorities simultaneously in a fast-paced, cross-market environment. **Preferred Qualifications** - Experience working across multiple APAC markets especially SEA - Familiarity with CRM tools and publisher onboarding workflows. - Proficiency in Excel/Google Sheets for reporting; SQL or BI tool experience a plus. - Fluency in English required; additional APAC language skills advantageous. ### What Will Make Us Really Love You - You bring a track record of success in a similar role, with hands-on experience. - You’re not afraid to challenge the status quo and bring fresh, out-of-the-box ideas to the table. - You anticipate challenges before they arise and take initiative to find effective solutions. - You have an eye for detail. - You thrive on teamwork but also bring a driven, goal-oriented spirit. - You’re genuinely enthusiastic about advertising, ad-tech, and staying ahead of industry trends. - You have the ability to engage and communicate with internal and external stakeholders in a positive and approachable way. ### What You’ll Love About Us - We care about your individuality by giving you freedom to grow and create within the company, regardless of your position - Learn from the best: Our state of the art workshops guarantee the latest insights into digital advertising - Be part of a company with a truly global footprint, working with leading brands, platforms, and publishers across 90+ markets. - We foster a dynamic environment where creativity, collaboration, and bold ideas are encouraged and celebrated. - Join a diverse, multicultural team that values and embraces different perspectives, experiences, and talents. - At Aleph, your work directly contributes to connecting brands and consumers in meaningful ways, shaping the future of digital advertising. ### Why Join Us? This is your chance to make a real impact by shaping the future of our talent strategy. You'll be part of a forward-thinking organization where your insights and leadership will help guide us toward global success. If you’re ready to be at the forefront of transforming talent management, we want to hear from you! Aleph is a place of many cultures, perspectives, and talents. We support each other, creating an environment of giving and receiving. We value partnership and communication because we believe it takes a group of people to achieve great things. We are energized by our ever-changing industry, our curiosity keeps us learning and seeking out new opportunities. We stay flexible and adaptable, and believe in moving with the speed of change. We encourage everyone to strive for more, providing our internal talent with growth opportunities and the ability to learn together. “Share our similarities, celebrate our differences.” – M. Scott Peck #ALEPH *We are an equal opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.*