Associate Director, Strategic Engagements

Job description

**About Us:** Pacvue is the leading Commerce Media OS, powering over $12B in advertising spend across 100+ global retail media networks including Amazon, Walmart, Target, Kroger, Instacart, Criteo, and CitrusAd. Powered by industry-leading AI and real-time data, Pacvue enables over 70,000 brands and agencies to maximize advertising performance, drive incrementality, and expand reach across the commerce universe from a single mission control. As of 2025, Pacvue powers 12% of total retail media ad spend worldwide excluding China. Combined with Helium 10’s SMB solutions, Pacvue delivers the industry’s most comprehensive platform for businesses of all sizes.  At Pacvue and Helium 10, great careers don’t just happen — they’re built. Here, you’ll rise as an industry leader, push the boundaries of innovation, own your journey, and thrive as part of an inclusive global community that’s redefining the future of commerce.  **About the role:** We are looking for a self-starter with a proven track record of building relationships and taking full ownership of client inputs to deliver results. The ideal candidate owns the full strategic relationship with their clients and serves as a senior advisor on the account, using Pacvue's platform and data to drive growth, surface opportunities clients might otherwise miss, and set the advertising strategy that guides execution across retail media platforms. Day to day, this includes creating and managing complex paid search and display media strategies for enterprise brands and agencies across platforms like Amazon, Walmart, Target, and Instacart, providing annual and ongoing budget recommendations to help clients hit their business objectives, using Amazon Marketing Cloud and third-party measurement tools to deliver advanced insights, and presenting a clear action plan that gets senior leaders aligned. This role combines exceptional analytical skills with creative problem-solving and is singularly focused on client results. It is an individual contributor role and does not require people management, though the ideal candidate will serve as a mentor, subject matter expert, and thought leader for the broader team. This team owns some of our most complex and highest-value accounts, spanning both enterprise brands and agency-managed clients. **Responsibilities:** - Fully own the strategic client relationship by building trust and transparency with enterprise brands and agencies and delivering results against joint business objectives, serving as a trusted advisor to client stakeholders up to executive leadership - Develop strategic growth plans for complex, multi-retailer accounts, gain client alignment, and fully execute against the aligned upon approach - Create and execute retail media strategies, including paid search and display, to drive traffic, conversion, and organic search ranking improvement - Develop annual budget recommendations, allocate across campaigns and retailers, and build an annual marketing calendar incorporating key drive periods including relevant macro and micro seasons, new product launches, and client media calendars - Leverage Pacvue technology to manage budget pacing, analyze trends, and monitor campaign performance, communicating with the client and delivering results within client budget thresholds - Measure efficacy of the strategy through regular reporting against core retail media KPIs and ad-hoc audits to identify areas for refinement - Prepare weekly and monthly retail media performance reports, analyze category trends, measure advertising and total sales, identify account trends, and perform competitive benchmarking across the client's product portfolio - Use Amazon Marketing Cloud (AMC) and third-party measurement tools to evaluate performance, optimize strategies, and deliver advanced insights and actionable recommendations to clients - Highlight incremental sales opportunities to clients through participation in retailer programs, additional promotional opportunities, and retail readiness recommendations to improve operational KPIs - Maximize retailer share, revenue, and profitability for clients while integrating client's internal objectives such as driving innovation or key items or product lines - Create strategic retail media plans for new product launches, including recommendations for retail readiness across core KPIs - Apply creative problem-solving to overcome client challenges, tailoring solutions to deliver both immediate wins and long-term growth - Lead executive-level business reviews and strategic presentations with client leadership and Pacvue management - Mentor and coach teammates and serve as a subject matter expert and escalation point for complex client situations, partnering cross-functionally with Product, Sales, and Support teams to drive resolution - Provide thought leadership by giving input on Pacvue's platform development, contributing to client training initiatives, and supporting industry education programs by sharing expertise - Identify and champion opportunities to streamline processes and build repeatable workflows, including through the use of AI tools, to improve team efficiency and client outcomes - Responsible for reporting, analysis and communication with Pacvue and client management teams **Skills & Qualifications:** - 7+ years experience in e-commerce account management, digital marketing, and/or sales, including significant client-facing account management experience - The ideal candidate will be a self-starter, demonstrate ownership, work collaboratively, be transparent, be action and results oriented, and have strong analytical skills - Proven success managing complex paid search and/or paid display strategies across retail media platforms such as Amazon, Walmart, Target, Instacart, or similar - Experience working with enterprise brands and agencies to deliver measurable results at scale - Expertise in using measurement tools like AMC and third-party platforms to optimize media performance - Demonstrate an in-depth understanding of how the Amazon marketplace and flywheel works, and how retail media, sales, and operations work together; similar knowledge of other retail media network algorithms is a plus - Advanced analytical abilities, including the ability to work with large data sets, uncover insights, and translate data into actionable strategies - A balance of creative problem-solving and structured analytical thinking to address client needs effectively - Proven track record in relationship building and managing senior-level client stakeholders; working at or with agencies is a plus - Mentorship experience is a plus; people management is not required - Previous product management, project management, financial analysis, negotiation and/or marketing experience is a plus - Proven success in driving results and implementing ideas in a fast-paced environment - Works efficiently and is always looking to streamline processes and workflows - Excellent organizational, communication, and presentation skills - Experience using AI to expedite or build new workflows (Claude, ChatGPT, etc) - Moderate to advanced Excel and PowerPoint skills and comfort with reporting tools are a must **Benefits:**  - Flexible Paid Time Off - Paid Holidays and Floating Holidays - Medical, Dental, Vision, FSA, HSA with employer contribution, Life Insurance and Pet Insurance - 401k with Employer Match - Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization - Paid Parental Leave - Company-subsidized membership to Wellhub and Peloton - Fertility and family-building information platform through Carrot The annual base salary range for this position is $130,000-$150,000 USD. The actual salary will vary depending on the applicant’s experience, skills, and abilities as well as internal equity and market data for their location. This position is also eligible for an additional annual bonus compensation through one of Pacvue’s highly attractive incentive plans, full details will be provided during the recruitment process. #LI-remote *Pacvue is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.*