ATPUO - Winter 2027 - ADM4326M - Digital Marketing Technologies

Posting Reason: New Position Location: Ottawa, ON Academic Period: 2027 Winter Semester Faculty: École de gestion Telfer / Telfer School of Management Academic Unit: Telfer School of Management Course Title: Digital Marketing Technologies Course Code: ADM4326 Section: M Course Description: The Internet and a wide range of related digital technologies have changed the way businesses design and implement marketing strategies. This course focuses on the strategic and tactical applications of these ever-changing digital marketing technologies on decision-making and strategy formulation in areas such as business intelligence gathering, competitive analysis, customer analysis, customer relationship management, supply chain management, new product development, branding, positioning, promotion, and advertising, services management, and e-commerce. Hands-on experience with selected technologies/tools may be provided. Posting limited to: Professeur à temps-partiel régulier / Regular Part-Time Professor Date Posted (YYYY/MM/DD): 2026/08/24 Applications must be received BEFORE (YYYY/MM/DD): 2026/09/24 Expected Enrolment: 60 Approval date: 2026/08/24 Number of credits: 3 Work Hours: 39 Hourly Rate: Enseignement / Teaching: $239.47 (2024-2025) The academic year starts on September 1 and ends on August 31. These rates do not included vacation pay nor statutory pay. These rates will be applied until a new collective agreement is ratified. Retro will be paid after the ratification. Course type: C Posting type: Régulier / Regular Language of instruction: Anglais | English Competence in second language: Passive Course Schedule: Mercredi | Wednesday 14:30-17:30 - - Requirements: Must have an MBA or Master's degree (PhD preferred) in an area directly related to the course. Must have recent professional experience in the area of the course. Must have experience with social media, social media marketing tools, website design and optimization and website analytical tools. Teaching mode: Please note that the teaching method will be delivered in person. Teaching method might incur changes due to health measures or other reasons. Additional Information and/or Comments: An acceptable level of education and/or experience could be viewed as being equivalent to the educational required and/or demonstrated experience. If you are invited to continue the selection process, please notify us of any adaptive measures you might require. Information you send us will be handled respectfully and in complete confidence. Employees are required under provincial law to successfully complete all mandatory legislated training. The list of training may be modified by provincial law. The hiring process will be governed by the current APTPUO collective agreements; you can click here for the main unit , here for the OLBI unit , or here for the Toronto/Windsor unit to find out more. The University of Ottawa embraces diversity and inclusion in the workplace. We are passionate about our people and committed to employment equity. We foster a culture of respect, teamwork and inclusion, where collaboration, innovation, and creativity fuel our quest for research and teaching excellence. While all qualified persons are invited to apply, we welcome applications from qualified Indigenous persons, racialized persons, persons with disabilities, women and LGBTQIA2S+ persons. The University is committed to creating and maintaining an accessible, barrier-free work environment. The University is also committed to working with applicants with disabilities requesting accommodation during the recruitment, assessment and selection processes. Applicants with disabilities may contact to communicate the accommodation need. All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority. Prior to May 1, 2022, the University required all students, faculty, staff, and visitors (including contractors) to be fully vaccinated against Covid-19 as defined in Policy 129 – Covid-19 Vaccination. This policy was suspended effective May 1, 2022 but may be reinstated at any point in the future depending on public health guidelines and the recommendations of experts.