B2B Marketing Team Leader Benelux

Job description

Company Description Devoteam is a leading consulting firm focused on digital transformation . We help our clients leverage technology to achieve their business goals. Our longstanding partnerships with leaders like AWS, Google Cloud, Microsoft, and ServiceNow amplify our capabilities, allowing us to deliver top-tier expertise and award-winning services. We complement these partnerships with in-depth Cyber, Data & AI, Software development and multi cloud expertise. For 30 years, we have always been guiding our customers on the next tech wave . Devoteam has guided organizations through the Internet and cloud. The next revolution? AI. With 11,000 tech natives working in 25+ countries , we bring you highly skilled IT experts across Europe At Devoteam, tech is in our DNA, and it’s the people we empower with tech . Now, with responsible AI, we’re ready to unlock a future where technology drives positive change Job Description Your Mission You will be the driving force behind our regional marketing activities, moving from high-level strategy to "boots on the ground" execution . You will own the marketing plan, manage internal and external stakeholders, and ensure a premium Devoteam experience across all customer touchpoints. Your role is a hybrid of strategic leadership and tactical delivery, with a time repartition of: 40%: Team leadership, coaching, and acting as the SPOC for the Benelux marketing team. 60%: "Doing" the marketing job - both feet in the mud. Executing campaigns, managing events, and driving results. Key Responsibilities Team Leadership & Coaching (40%): Lead, support, and further develop a 4-person Benelux marketing team spread across the region. You will act as the central SPOC for the team, providing guidance and mentorship. Marketing Execution (60%): Strategy & Planning: Build, own, and drive the yearly marketing plan for the region, ensuring it aligns with global campaigns and local business goals. Event Management: Design and execute creative customer events, including executive roundtables, seminars, and major partner forums. Corporate Branding: Develop a sustainable brand presence and enhance our impact through social media, employee advocacy, and continuous website content management. Campaign Management: Develop and implement B2B marketing campaigns—including ABM plans for key clients and lead nurturing—to accelerate sales growth. Partner Collaboration: Act as the primary link to partners, amplifying our expertise through joint activities and sponsorships. Content & Collateral: Craft compelling success stories and marketing collateral in collaboration with internal competence centers and external agencies. Reporting: Own your budget and be accountable for maximizing ROI through clear data and reporting. Qualifications What You Bring to the Table Experience: Minimum 5 years of relevant, hands-on B2B marketing experience, ideally within the IT or technology sector. Leadership Skills: Proven experience guiding, mentoring, or managing team members in a lead/manager role. Education: Minimum Bachelor’s Degree, preferably in Marketing. Languages: Trilingual proficiency is essential for this regional role: Dutch, French, and English. Technical Skills: Experience in managing lead generation tactics, content creation, SEO, data quality, marketing automation & CRM tools (HubSpot, Salesforce) and social media. Eager to exploit and implement (Agentic) AI in the optimization and acceleration of our marketing activities. Soft Skills: A strong communicator who can navigate complex stakeholder landscapes and thrives in a collaborative, fast-paced "squad" environment. Attitude: An entrepreneurial, self-starter spirit with high attention to detail and a passion for digital marketing technologies. You are a creative "executioner" who can think of a brilliant concept and then roll up your sleeves to make it happen. Additional Information Why Join Us? You will get an exciting challenge in a fast-moving international company From day 1, you will experience a culture with strong human values - respect, collaboration, frankness, entrepreneurship, ambition Everyday you will live in a dynamic environment, with inspiring colleagues & regular team building activities Your salary will be competitive and in line with your profile combined with extra legal advantages that include a company car, a fuel card, meal vouchers, laptop, health insurance, … You will get continuous training & opportunities to develop soft- and hard skills At Devoteam, we value a good work life-balance.