B2B Social Content Creator

Job description

WHO WE ARE Polar is the complete data platform for omnichannel commerce. We connect every data source a brand runs on - Shopify, Amazon, NetSuite, Meta, Google, Klaviyo - into a single Snowflake warehouse, layer a commerce semantic layer on top, then add AI so operators can ask questions, get answers, and automate workflows without writing SQL. Our founders came from Turo and Airbnb in Silicon Valley. They built data platforms at scale and wanted to bring that level of sophistication to fast-growing commerce brands. We support 4,000+ merchants, and zero direct competition with a better solution. We serve brands like Quadlock, gorjana, Joseph Joseph, and ARMRA Colostrum. We shipped MCP integrations with Claude and ChatGPT, AI automations, and an AI Data Engineer that builds connectors on demand. Our positioning: the data layer to build agent workflows for commerce. Customers tell us things like "this is a dream come true - it feels like the first time they showed me Shopify". HOW WE OPERATE We publish our operating principles internally and we mean every word. Here are the ones that matter most if you're thinking about joining: Customer Obsession. Every decision starts with: does this make our users' lives better? If the answer isn't clear, go talk to a customer before you build anything. Own the Number. Every metric has an owner. If it's yours, know it cold - the trend, the why, the plan. Don't wait for someone to ask. If it's off track, you should be the first to say so. Raise the Pace. Always ask: what would it take to do this in half the time? Speed is our edge. We try 100 things while the competitor tries one. Don't Fail Silently. If it's broken, say it. If you're stuck, raise your hand. Hiding problems is the one thing that will actually get you in trouble. Here to Win, Not to Be Right. Quiet ego, loud standards. Don't fight to be right - fight to win together. Be ruthless on quality, never rude about it. Optimize for Polar, Not Your Function. "Not my scope" doesn't exist here. If it makes us win, it's your scope. We're a remote-first team that runs daily standups, ships weekly, and holds ourselves to a standard most companies talk about but don't enforce. We're transitioning from founder-led intensity to systematic company intensity - which means we need people who can maintain the pace autonomously, not just when someone's watching. THE ROLE We're looking for a B2B Social Content Creator laser-focused on LinkedIn. You'll own the full lifecycle of our LinkedIn content - from mining raw material (customer calls, product releases, internal strategy) to publishing high-performing posts and running LinkedIn Ads that drive real pipeline. You'll be producing 8-10+ posts per week across multiple accounts, managing a backlog of content ideas, creating visuals, editing video clips, and reviewing ad performance metrics. You'll work directly with the CEO and GTM team. WHAT YOU'LL DO CONTENT PRODUCTION - Generate post ideas from customer calls, product launches, and market trends - Write initial outlines and refine posts into publish-ready content - Craft scroll-stopping hooks and clear CTAs - Create high-quality visuals in Figma (quick passes, 4x export, shadows - the details matter) - Manage a backlog of posts per account (CEO, team members, company page) - Experiment with different formats: text-only, carousels, video clips, screenshots of real workflows VIDEO EDITING - Turn customer call recordings into social-format clips with subtitles (Veed.io http://Veed.io, iMovie) - Create Screen Studio recordings and high-quality screen captures - Build YouTube thumbnails and manage exports in preferred formats LINKEDIN ADS & PERFORMANCE - Review and manage LinkedIn Ad promotions targeting the right audience (custom audiences of 400k+ Shopify brands) - Report on the right metrics - pipeline generated, not vanity engagement - Review signup and app install data from ad-driven workflows WHO YOU ARE - 2+ years of experience creating B2B content on LinkedIn (show us your posts or posts you've ghostwritten) - You understand DTC / ecommerce language and can speak to founders and operators - You're comfortable with provocative framing that drives engagement and reach - You can write a hook that stops the scroll - first line is everything - You know your way around Figma, Veed.io http://Veed.io, iMovie, Screen Studio, and YouTube Studio - You're fluent with AI tools (Claude, ChatGPT, Gemini) and use them to move faster, not replace thinking - You're metrics-driven - you care about pipeline impact, not just likes - You move fast, make smart shortcuts, and don't wait for permission BONUS POINTS - Experience with LinkedIn Ads campaign management - Background in DTC/ecommerce - You've built or managed a content engine at a B2B SaaS startup WHY POLAR - LinkedIn is our #1 growth channel and you'll be at the center of it - Work directly with the CEO who is hands-on with content strategy - We're building the future of ecommerce analytics with AI - Fast-moving team, real impact, no bureaucracy - Competitive comp + equity HOW WE HIRE We believe the best people want to go through a demanding process. We've learned the hard way that great interviewers aren't always great operators - so our process is designed to see how you think, not how you present. 1. Motivation screen - A quick call to understand what drives you and whether there's mutual fit 2. Live case study - A real scenario where you work through a problem in real time. No prep decks, no take-homes. We want to see how you actually operate 3. Leadership conversations - Meet the team, understand the culture, make sure this is somewhere you want to build Our hiring bar: if this person started a company, would we want to join them?