Behavioral Science Manager, New Platforms and Acquisitions

Job description

Reporting to our Senior Director of Behavioral Science, New Platforms and Acquisitions, you will play an important role in influencing the future of Conagra with rigorous, forward-looking insights that drive growth. You will lead consumer insights work to uncover opportunities for Conagra to grow through incremental categories, channels, audiences, and occasions, partnering with a small, agile cross-functional team to accelerate innovation from concept to market. You will serve as a strategic thought partner, translating consumer behavior insights into actionable recommendations that guide business decisions, innovation strategies, and growth investments. A Taste of Your Responsibilities Establish yourself as a key strategic partner and consumer behavior thought leader, earning a seat at the table to influence decision-making for the New Platforms & Acquisitions team. Synthesize insights from point-of-sale data, syndicated behavioral research, social listening, and other sources to identify opportunities for growth in adjacent categories and emerging spaces. Deeply assess prioritized opportunity areas to define innovation criteria, including eating attributes, flavors, preparation methods, claims, and price points that inform product development briefs. Develop insights that support new brand creation, positioning, and package design by leveraging learnings from adjacent categories, foodservice, and at-home consumption behaviors. Build a strong understanding of consumer behavior across emerging and incremental channels, including Club, Value, Specialty, and E-commerce, to inform channel strategies and go-to-market plans. Present insights, recommendations, and growth opportunities to senior leaders to secure alignment on priorities, investments, and project direction. Support sales materials, annual operating plans, and strategic business planning efforts as a consumer insights expert and business partner. Partner across functions to pilot technology and AI-enabled approaches that improve the breadth, depth, and speed of insights generation. Ingredients Required for Your Success Bachelor’s degree required. 5+ years of experience producing high-quality insights and analytics within the consumer packaged goods (CPG) industry or a related field. Experience translating insights and analytics into business recommendations that influence decisions and outcomes. Experience communicating complex concepts and insights in clear, practical terms to audiences at all organizational levels, including senior leadership. Experience working within a matrixed organization across Brand, Marketing, Commercial, and other cross-functional teams. Experience with Circana, Nielsen, or similar analytics platforms. Experience managing relationships with external partners to deliver aligned and impactful results. Curiosity and passion for understanding consumer behavior and applying evidence-based approaches to business challenges. Number of Days in Office: 3 - 4 #LI-Hybrid #LI-MSL #LI-PM1 Compensation Pay Range:$109,000-$159,000 The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees. Our Benefits We care about your total well-being and will support you with the following, subject to your location and role: Health: Comprehensive healthcare plans, wellness incentive program, mental wellbeing support and fitness reimbursement Wealth: Great pay, bonus incentive opportunity, matching 401(k) and stock purchase plan Growth: Career development opportunities, employee resource groups, on-demand learning and tuition reimbursement Balance: Paid-time off, parental leave, flexible work-schedules (subject to your location and role) and volunteer opportunities Our Company At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions – within our people and our iconic brands like Birds Eye®, Slim Jim® and Reddi-Wip®. Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome. Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information and/or any other characteristic or status protected by national, federal, state or local law. Reasonable accommodation may be made upon request.