Brand Marketing Associate - Education Unit

Job description

Our Company Founded in 2020, Seven Retail is a House of Brands focused on making quality lifestyle services more accessible. With over 200 centers and growing, we operate across F&B, Education, Healthcare, and Lifestyle Services. We are on a mission to make increasingly higher quality, premium lifestyle services accessible to everyone, helping people get more out of their paycheck so everybody can experience a higher standard of living. Ready to take the next step in your career? Join us as a Brand Marketing Associate and discover what you can achieve at Seven Retail. Read on to learn more! Your Day-to-Day Monitor social media conversations, reviews, and digital sentiment to identify emerging customer concerns, brand risks, and engagement opportunities. Manage customer complaints, sensitive issues, and crisis communications by developing timely, empathetic, and on-brand responses. Coordinate with relevant brand PICs to investigate issues, drive cases toward resolution, and ensure consistent communication across channels. Develop and maintain crisis communication tools, including SOPs, response templates, and communication guidelines. Create and execute brand activations across social and digital channels, translating audience insights into initiatives that strengthen brand perception. Analyze sentiment and communication performance, preparing reports and actionable insights for stakeholders. What We're Looking For 2+ years of experience in Brand, Customer Experience, Community Management, Public Relations, Social Media, or a related field, with a Bachelor's degree in Communication, PR, Marketing, Branding, or similar. Strong Bahasa Indonesia copywriting and communication skills, with the ability to adapt messaging across different audiences and situations. Proven experience handling customer complaints, community interactions, sensitive communications, or brand-related issues with professionalism and empathy. Strong understanding of social media culture, digital community behavior, and audience sentiment across platforms such as TikTok, Instagram, and Threads. Able to assess potential brand risks, communicate calmly under pressure, and coordinate with multiple stakeholders to drive issues toward resolution. Proactive and highly organized, with strong ownership and the ability to identify opportunities, manage multiple priorities, and work independently in a fast-paced environment.