Business Development & Partnerships Specialist - Canada

Job description

## **Business Development & Partnerships Specialist - Canada(Contractor)** **Job Title:** Business Development & Partnerships Specialist - Canada (Contractor) **Location:** Toronto, ON (Hybrid) **Schedule:** Monday - Friday **Note:** This is a contract role. No visa sponsorship is available. ### About the Role MediaGo is seeking a **Business Development & Partnerships Specialist** to drive revenue growth by securing and expanding partnerships with SSPs, publishers, OEMs, and app developers. This is a high-impact, revenue-focused role where you’ll own the full partnership lifecycle—from prospecting to closing—while building MediaGo’s presence in the programmatic ecosystem. We’re looking for a motivated, sales-oriented dealmaker with a proactive, hunter mentality. The ideal candidate is eager to learn and grow, thrives on building strong publisher and partner relationships, and has a proven ability (or potential) to deliver results. If you’re ready to embrace challenges, negotiate meaningful deals, and scale partnerships that drive programmatic revenue, we want you on our team. ### Key Responsibilities **Publisher Acquisition & Partnerships** - Prospect, pitch, and onboard new SSPs, premium publishers, OEMs, app developers, and other media partners to expand MediaGo’s supply inventory. - Negotiate and structure direct integrations, revenue-sharing deals, preferred agreements, and private marketplace (PMP) setups. **Commercial Negotiations** - Lead deal discussions on rate cards, floor prices, revenue splits, and long-term contract terms with SSPs and publishers. - Collaborate with finance and legal to finalize agreements that maximize mutual value. **Revenue Growth & Optimization** - Advise publishers on yield optimization, monetization strategy, and inventory best practices to drive sustainable revenue growth. - Align with demand teams to match high-value buyers with premium supply sources. **Pipeline Management & Forecasting** - Maintain a structured pipeline of publisher and partner prospects. - Accurately forecast integrations, supply growth, and revenue contributions. **Market Intelligence** - Monitor industry trends, competitor activity, and emerging opportunities (CTV, in-app, identity solutions). - Provide insights that shape MediaGo’s supply strategy and positioning in the market. **Cross-Functional Collaboration** - Work closely with product, operations, finance, sales, and account management teams to design partnership terms and ensure publisher success. **Reporting & Insights** - Track and analyze partner performance metrics. - Prepare regular reports and share actionable insights with internal stakeholders. ### Qualifications - 1–3 years of experience in programmatic advertising, ad tech, or publisher/media partnerships (DSP/SSP exposure preferred). - Proven track record in identifying and onboarding publishers or SSP/media partners, managing relationships, and driving revenue growth. - Strong understanding of programmatic technologies (ad servers, SSPs, header bidding) or ability to learn quickly. - Excellent communication, negotiation, and relationship-building skills. - Analytical mindset with the ability to monitor performance metrics and recommend optimizations. - Self-starter who thrives in a fast-paced, collaborative environment. - Bachelor’s degree in Business, Marketing, or related field preferred. ### Culture Fit - **Integrity** – Act ethically and transparently, even when no one is watching. - **Customer Focus** – Prioritize understanding and exceeding partner needs to build strong, lasting relationships. - **Business Expertise** – Continuously deepen your knowledge of programmatic advertising to deliver high-quality, impactful solutions. - **Results Driven** – Consistently pursue meaningful outcomes, exceed goals, and push the business forward.