business development & strategic partnerships - d2c

Job description

help shape **CRED’s d2c ecosystem** by partnering with India’s most exciting consumer brands and turning those relationships into meaningful member value and business growth. you’ll work at the intersection of **d2c****, consumer growth, payments, rewards and product** - bringing relevant brands and differentiated constructs to CRED members, while helping d2c businesses acquire customers, drive growth and build deeper engagement. this is a role for someone who can **spot opportunities, build relationships, sell, and turn ideas into high-impact partnerships**. ### what you’ll own - ### **build and own the d2c pipeline** - identify the right brands, founders and opportunities, and drive partnerships from first conversation to revenue realisation. - ### **carry a revenue quota** and relentlessly deliver against it through new business, monetisation and partner growth. - ### build deep relationships with **d2c founders, cxos, growth leaders** and the **vc ecosystem** backing the category. - ### create differentiated partnerships that **drive brand growth, customer acquisition, retention and engagement**. - ### bring the best d2c brands and propositions to CRED members through **rewards, offers, experiences and privileges**. - ### drive adoption of **CRED payment instruments** across high-quality d2c brands. - ### look beyond standard partnerships - identify **strategic, product, payment, data** and **growth-led** opportunities that can create outsized value for both CRED and the brand. - ### work cross-functionally with product, growth, marketing, analytics and operations to turn ideas into live, scaled partnerships. - ### own execution end-to-end - **zero hand-holding, high velocity, and a strong bias for getting things done**. ### What we’re looking for ### **This is not a relationship-management role. It is a builder + seller role for someone who wants to shape CRED’s d2c ecosystem.** - ### 4+ years in quota-carrying sales, business development, partnerships or key account roles within d2c, consumer internet, ecommerce, fintech or high-growth startups. - ### strong existing network across d2c founders, cxos, growth/marketing leaders and consumer brands. - ### deep understanding of the Indian d2c ecosystem and curiosity about emerging brands, categories and trends. - ### proven track record of closing deals and delivering commercial outcomes. - ### strong commercial and strategic thinking - able to look at a brand and quickly identify *“what could we build together?”* - ### high-energy, extremely driven and razor-sharp on execution. - ### excellent communication and stakeholder management skills, with the confidence to sell to founders and senior leadership. - ### comfortable operating in ambiguity, building from scratch and owning outcomes end-to-end.