Commercial Banking Emerging Middle Market Segment Strategy Leader

Job description

About this role: The Emerging Middle Market (EMM) Segment Strategy Leader will serve as the EMM segment expert and strategic advisor for Commercial Banking with accountability to the National Sales Leader and all Leaders of the Coverage and Credit Products businesses. This leader has responsibility to build and implement EMM segment sales strategies to drive new strategic client acquisition leading to improved market share, deepening of CB clients across all products and sustained profitable growth. This role will lead the implementation of approved EMM strategies to enhance business productivity, promote growth programs, improve client acquisition and deepening techniques, and identify opportunities to improve sales effectiveness. In addition, this individual will have primary accountability for EMM-specific product enhancement and delivery. Additionally, this role will help foster and reinforce a high performing sales culture for the segment; align resources, training, and support in coordination with Sales Enablement. In this role, you will: Build and implement EMM segment sales and product strategies based on market and industry trends to inform the CB Business Plan for the coverage and product businesses. Own the CB go-to-market strategy for EMM responsible for the execution of the EMM growth strategies, market share improvement, deliver of the full product suite and reinforce a continuous improvement sales culture. Accountable executive for EMM-specific product and service offerings and responsible for coordination with Product Management Executives in CB and critical partners GPL, CIB- Rates and FX, WIM, and CSBB. Assist in identifying growth goals for the segment, wallet and penetration objectives, sales and key performance indicators for CB and the sales teams. Utilize data analysis to forecast sales trends, identify potential opportunities, and market specific strategies. Align sales strategy plan with marketing initiatives and ensure a consistent delivery across CB. Partners with sales and business leaders to ensure sales teams in coverage and credit products aligned to the EMM segment drive an appropriate level of new client acquisition across CB. Supports and drives consistency in setting performance expectations, measuring performance, and identifying training needs and resources for sales force. Evaluate and assess effectiveness of sales strategies and adjust as needed. Continuously works to strengthen risk and control infrastructure around sales procedures, policies, activities, and product placement; identifies and mitigates risk, contributes to improving controls, and participates in issues management when necessary. Required Qualifications: 10+ years of Business Growth Strategy experience, or equivalent experience demonstrated through one or a combination of the following: work experience, training, military experience, education Desired Qualifications: In-depth understanding of Commercial Banking’s client segments, its products, industries and clients. Executive presence and the ability to drive outcomes through influencing at all levels of the organization Excellent communication, interpersonal, and presentation skills Demonstrated strategic vision with the ability to lead execution across multiple priorities simultaneously Ability to operate in a highly matrixed and global environment with multiple and senior stakeholders Bachelor's degree from accredited institution Pay Range Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities. $215,000.00 - $355,000.00 Benefits Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees. Health benefits 401(k) Plan Paid time off Disability benefits Life insurance, critical illness insurance, and accident insurance Parental leave Critical caregiving leave Discounts and savings Commuter benefits Tuition reimbursement Scholarships for dependent children Adoption reimbursement Posting End Date: 2 Sep 2026 * Job posting may come down early due to volume of applicants. We Value Equal Opportunity Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic. Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements. Applicants with Disabilities To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo . Drug and Alcohol Policy Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more. Wells Fargo Recruitment and Hiring Requirements: a. Third-Party recordings are prohibited unless authorized by Wells Fargo. b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.