Communication Solutions Specialist - SDS

Role Summary We are seeking a business-focused and creative Communication Solutions Specialist who can transform complex business information into clear, engaging and impactful communication solutions. The role works closely with business stakeholders to understand communication objectives, analyze audience needs, and develop communication strategies, narratives and content frameworks that drive engagement, understanding and action. The Communication Solutions Specialist acts as the bridge between business stakeholders and creative production teams by translating business requirements into compelling communication concepts, storylines, messaging and creative direction across presentations, videos, campaigns and digital communication assets. This role combines business acumen, storytelling expertise and communication consulting capabilities while leveraging GenAI tools to enhance research, ideation and content development. Key Responsibilities Communication Consulting & Solution Design Partner with stakeholders to understand business goals, communication challenges and audience needs. Analyze and synthesize information from presentations, reports, workshops, meetings and business documentation. Recommend appropriate communication approaches, channels and formats based on communication objectives. Facilitate discovery discussions and requirement-gathering sessions to define messaging priorities and communication direction. Design integrated communication solutions that may include presentations, videos, campaigns, infographics, digital content or multimedia communication assets. Leverage GenAI tools to support research, ideation and content development while ensuring business relevance and accuracy. Storytelling & Content Strategy Develop communication concepts, messaging frameworks and audience-focused communication strategies. Create compelling business narratives, presentation storylines and executive communication messages. Develop scripts, content structures and storyboards for communication initiatives across multiple formats. Simplify complex business, process or technical information into clear and engaging communication experiences. Ensure messaging consistency, clarity and alignment with communication objectives. Utilize GenAI tools to support brainstorming, content refinement, multilingual adaptation and communication optimization. Creative Direction & Collaboration Translate communication concepts into clear creative briefs for design and multimedia production teams. Provide creative direction to ensure communication objectives are effectively reflected in final deliverables. Collaborate with graphic designers, motion designers, video editors and other specialists throughout the development process. Review creative outputs and provide feedback on storytelling effectiveness, audience relevance and content quality. Partner with project teams to ensure stakeholder expectations and communication objectives are aligned. Continuous Improvement & Innovation Contribute to communication frameworks, storytelling methodologies and reusable communication assets. Identify opportunities to improve communication effectiveness through emerging technologies and GenAI capabilities. Stay current with best practices in communication strategy, storytelling, content design and audience engagement. Support the evolution of AI-enabled communication workflows and content development practices. Qualifications Education Bachelor's degree in Communications, Marketing, Journalism, Mass Communication, Media Studies, Business, English, Instructional Design or a related discipline. Experience 6-9 years of experience in corporate communications, business communications, communication consulting, content strategy, instructional content design, marketing communications, creative agencies or related fields. Demonstrated experience creating communication assets across multiple formats including presentations, videos, digital content, executive communications, campaigns and multimedia storytelling. Experience working with cross-functional or global stakeholders to deliver communication initiatives from concept through execution. Skills & Competencies Communication & Storytelling Excellent written and verbal communication skills in English. Strong storytelling, copywriting and content structuring capabilities. Ability to simplify complex business, technical or process information into engaging and audience-friendly communication. Strong presentation storytelling and executive communication development skills. Creative & Information Design Experience developing storyboards, scripts, communication journeys and multimedia content. Understanding of visual communication, information design and presentation design principles. Ability to create communication experiences across multiple channels and formats. Stakeholder & Project Management Strong stakeholder management and communication consulting capabilities. Ability to manage multiple communication initiatives simultaneously. Excellent coordination skills with the ability to work effectively across business stakeholders, creative teams and production specialists. Strong planning, prioritization and organizational skills. Technology & GenAI Proficiency in Microsoft 365 (PowerPoint, Word, Excel, Teams and SharePoint). Familiarity with creative production workflows and Adobe Creative Cloud applications. Experience using GenAI platforms (e.g., Microsoft Copilot, Adobe Firefly, Google Vertex AI or equivalent) for communication planning, content creation, script development, ideation, summarization and creative exploration. Ability to write effective prompts, critically evaluate AI-generated outputs and apply responsible AI practices in communication development. Preferred Knowledge Understanding of branding, visual communication and design principles. Strong stakeholder management, collaboration and communication skills. Excellent planning, prioritization and project coordination abilities. Knowledge of multimedia production processes and Adobe Creative Cloud. Experience working in a Global Capability Center (GCC), multinational organization or creative agency environment. Exposure to change management, business transformation or employee communication initiatives. Understanding of video production, motion graphics and multimedia communication workflows. Experience contributing to AI-enabled communication processes, content automation or knowledge management initiatives. Personal Attributes Highly organized and structured Proactive and self-driven Strong follow-up and ownership mindset Ability to manage multiple priorities Collaborative team player Metro Global Solution Center (MGSC) is internal solution partner for METRO, a €29.8 Billion international wholesaler with operations in 31 countries through 661 stores & a team of 93,000 people globally. Metro operates in a further 10 countries with its Food Service Distribution (FSD) business and it is thus active in a total of 34 countries. MGSC, location wise is present in Pune (India), Düsseldorf (Germany) and Szczecin (Poland). We provide IT & Business operations support to 31 countries, speak 24+ languages and process over 18,000 transactions a day. We are setting tomorrow’s standards for customer focus, digital solutions, and sustainable business models. For over 10 years, we have been providing services and solutions from our two locations in Pune and Szczecin. This has allowed us to gain extensive experience in how we can best serve our internal customers with high quality and passion. We believe that we can add value, drive efficiency, and satisfy our customers. Website: Company Size: 600-650 Headquarters: Pune, Maharashtra, India Type: Privately Held Inception: 2011