Consultant, Digital & Insights, Generalist, Strategic Communications

Job description

Who We Are FTI Consulting is the leading global expert firm for organizations facing crisis and transformation. We work with many of the world’s top multinational corporations, law firms, banks and private equity firms on their most important issues to deliver impact that makes a difference. From resolving disputes, navigating crises, managing risk and optimizing performance, our teams respond rapidly to dynamic and complex situations. At FTI Consulting, you’ll work side-by side with leaders who have shaped history, helping solve the biggest challenges making headlines today. From day one, you’ll be an integral part of a focused team where you can make a real impact. You’ll be surrounded by an open, collaborative culture that embraces diversity, recognition, professional development and, most importantly, you. Are you ready to make your impact? About The Role The Strategic Communications practice of FTI Consulting offers specialist expertise across a variety of disciplines and sectors including financial services, retail and consumer, natural resources, energy, public affairs, real estate, professional services, technology media telecoms (TMT), healthcare and life sciences. Our Digital & Insights team sits at the centre of FTI Consulting’s Strategic Communications offering, helping clients understand, shape and protect their reputation across an increasingly complex digital landscape. We work across social media, executive profiling, corporate campaigns, digital reputation, content strategy, AI-era search, and integrated communications programmes. We support clients through both long-term reputation building and high-profile corporate moments, including periods of transformation, crisis and issues, leadership change, transactions and capital markets activity. Increasingly, we also help organisations navigate the impact of AI on communications, reputation and stakeholder engagement. The Digital & Insights team also plays a leading role in exploring and deploying AI-enabled approaches across both client work and FTI Consulting’s broader Strategic Communications business. We are seeking a Consultant to join our growing London-based team. This is an exciting opportunity for someone with a strong interest in digital communications, social media, online reputation, and corporate storytelling, who is looking to build a career advising senior clients across a wide range of sectors and situations. The role will suit someone who is intellectually curious, digitally native, highly organised, and excited by how technology, platforms and audience behaviours are reshaping corporate communications. What You’ll Do Work alongside colleagues across FTI’s Strategic Communications segment, including Corporate Reputation, Financial Communications and Public Affairs specialists, on integrated client mandates. Support the delivery of integrated digital communications and reputation programmes for major corporate clients across a range of sectors including financial services, technology, energy, healthcare, real estate, retail and industrials. Support clients through high-profile and fast-moving situations, including corporate transformations, issues and crisis situations, leadership changes and capital markets activity. Help develop and execute social media content strategies across corporate and executive channels, including LinkedIn and other key digital platforms. Contribute to integrated campaigns, helping clients reach and engage priority audiences through paid, owned and earned channels. Monitor and analyse online conversations, media narratives, social media trends and emerging reputational risks to provide actionable insights to clients and internal teams. Support the creation of client materials including reports, presentations, campaign plans, social content, briefing documents and strategic recommendations. Assist with executive profiling and leadership visibility programmes, helping senior leaders communicate effectively in digital and social environments. Contribute to the team’s thinking around AI, digital influence, algorithmic discovery and the evolving communications landscape. Contribute to new business activity, research projects, thought leadership and marketing initiatives for the Digital & Insights team. Stay abreast of developments across digital communications, social media, AI, online influence and emerging platforms, bringing new ideas and perspectives to the team. How You’ll Grow We are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, self-guided professional development courses and certifications. You’ll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional growth. As you progress through your career at FTI Consulting, we offer tailored programs for critical professional milestones to ensure you are prepared and empowered to take on your next role. What You Will Need to Succeed Basic Qualifications Strong interest in digital communications, social media, AI, online reputation and corporate affairs. Exceptional writing and research skills, with deep analytical capabilities to distil complex information into succinct messaging Strong organisational skills and attention to detail. Ability to manage multiple projects and deadlines in a fast-paced environment. High motivation and enjoyment of working in a collaborative and collegial team, willingness to learn and curiosity, high quality and responsibility awareness Awareness of reputational risks, and basics of business and financial relationships Understanding of media affinity, familiarity with social media analytics and reporting tools such as Google Analytics, Hootsuite, or Sprout Social. Strong presentation skills Preferred Qualifications Be curious about the world with an appetite to deepen understanding about geopolitics, business and finance. Previous internship or agency experience in communications, digital, PR or marketing is advantageous Confident use of online platforms, creative and AI tools; enjoyment of innovation and creative thinking Experience of creating online content and managing digital communication channels Educated to degree level or equivalent is desirable #LI-KR2 FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.