Content and Brand Manager

At VertexOne, helping utilities provide the best customer service experience is what we do. VertexOne is the recognized leader in SaaS platforms for utilities across North America. Through a wide range of innovative services and solutions, VertexOne helps utilities deliver a compelling customer experience; reducing the cost to serve customers, increasing operational efficiency, improving customer satisfaction, and driving utility operations forward. It’s been in the DNA of our people since we started supporting utilities’ customer experience needs over 20 years ago. And that commitment continues to this day. Our team members are our greatest assets, so we pride ourselves on being ‘Employee First’. As such, we listen to what our employees have to say and find ways to incorporate their ideas into the company. Whether it’s new technology, career development opportunities, or fun events, we find new ways to keep our employees engaged and incentivized to grow within the company. Our employees' well-being—both physical and mental—is a top priority at VertexOne. That's why we foster a 100% remote and flexible environment and encourage work-life balance. VertexOne is proudly Certified as a Great Place to Work®. Great Place to Work® is the global authority on workplace culture, employee experience, and leadership behaviors proven to deliver market-leading revenue, employee retention and increased innovation. VertexOne is dedicated to prioritizing the employee experience and creating an exceptional company culture. We are seeking a strategic and hands-on Content and Brand Manager to lead content strategy, brand storytelling, and communications across the organization. This role is ideal for a strong writer, creative thinker, and collaborative communicator who can translate complex ideas into clear, compelling content for multiple audiences. Essential Job Duties: • Lead the development of strategic content and communication plans, including long and short term goals, with methods of measuring the plan's impact on and contribution to the overarching company KPIs. • Create and manage a content calendar composed of: social posts, blogs, whitepapers, case studies, thought leadership, press releases, webinars, and content to support demand initiatives for campaigns. • Lead the development of key messages and strategies to communicate complex information to multiple audiences and constituencies through a wide variety of communications platforms, including speaking engagements, digital, print, social and media. • Monitor brand and content resources (such as team members, external consultants or PR firm) to determine if they are appropriately aligned to deliver the objectives of the organization. • Ensure brand consistency across all aspects of the business. • Serve as a Subject Matter Expert for communications and storytelling for other teams (such as Human Resources, Product, Sales, Customer Experience) to ensure thoughtful communication and care is given to all cross-functional initiatives. • Prepare for and be on point to lead a crisis communications response. • Create and leverage relationships with key reporters and editors, media, community and/or government leaders. Job Requirements/Qualifications: Required Skills and Abilities • Experience: 8–10+ years of progressive experience in content strategy, brand management, communications, public relations, or a related marketing communications role. • Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, Business, or a related field preferred. Comparable experience may be considered in lieu of education. • Experience leading content programs, developing executive-level messaging, managing brand consistency, and supporting cross-functional communications initiatives. • Excellent storytelling, communications, and presentation skills at all levels and for all audiences • Build trust and credibility through thought leadership, storytelling, and brand consistency. • Strong influencing, negotiating, and relationship management skills • Demonstrated ability to earn credibility and influence opinions of leaders • Understanding of brand management principles and creative direction • Capacity to write and synthesize complex materials and communicate highly technical information in a manner easily understood • Ability to motivate, develop and train staff Preferred Skills and Experience • Fluency and general knowledge of utility technology industry, including influencers in the field • Curiosity; an interest and an ability to learn new concepts • Excellent writer who can crystallize complex subject matter quickly and concisely • Confidence and grace under pressure • Creativity in problem solving as well as creating new content • Inspire and manage creative agencies and individual contributors ranging from writers and designers to illustrators and videographers • Dependability meeting deadlines in tight timeframes • Judgement on how to handle nuanced, difficult topics under public scrutiny • Fast-thinker who can solve problems both alone and with teammates in real-time Success Measures • Content-attributed pipeline • Content engagement (downloads, time on page, etc) • Case study, press release and coverage cadence • Brand consistency and growth Why Join Us? This is an opportunity to help shape the voice, brand presence, and market credibility of an organization through meaningful storytelling, strategic communications, and high-impact content. What VertexOne has to offer: • Comprehensive medical, dental, vision, disability, life insurance • Health Savings Account (HSA), Flexible Spending Account (FSAs) • 401K match • Flexible PTO • Employee recognition platform with monetary rewards • 100% Remote work environment • Initial work from home stipend • Leadership/Coaching training programs • Free access to Bizlibrary for unlimited professional development • Employee Assistance Program (EAP) with counseling sessions available 24/7 • Health and wellbeing programs • Paid parental leave • Employee bonus referral program • Employee Discount Program About VertexOne: VertexOne is the leading provider of cloud-based SaaS software solutions powering the next generation of customer experience for utilities, energy retailers, and energy transition providers. With over 30 years of experience and more than 350 customers in the cloud, we capitalize on our deep expertise to provide a wide range of innovative solutions for digital transformation, revenue optimization, and data-driven efficiency operations surrounding the customer. From Customer Information Systems (CIS) and Mobile Workforce Management (MWM) to Electronic Data Interchange (EDI) and Digital Customer Engagement and self-service portals, we empower our customers to deliver a compelling customer experience, reduce costs to serve, increase operational efficiency, and improve customer satisfaction. For more information on how VertexOne allows you to enhance the digital customer experience, improve revenue management, and leverage data analytics, visit . Equal Opportunity Employer: VertexOne is proud to be an equal opportunity employer. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. VertexOne is also committed to providing reasonable accommodation for applicants with disabilities. Individuals who need reasonable accommodation because of a disability for any part of the employment process should ask to speak with a Human Resources representative to request accommodation.