Content Marketing Specialist

Job description

Company Description We are SGS – the world’s leading testing, inspection and certification company. We are recognized as the global benchmark for quality and integrity. Our 93,000 employees operate a network of 2,600 offices and laboratories, working together to enable a better, safer and more interconnected world. Job Description The Content Marketing Specialist supports the marketing function by managing digital and social content, coordinating regional marketing activities, maintaining brand standards, and driving operational consistency across teams. This is a cross-functional role that combines content management with project coordination and stakeholder collaboration. Content & Digital Develop, manage and schedule social media content in alignment with brand guidelines Publish and maintain web content on sgs.com in line with global standards and governance requirements. Monitor and report on digital performance through dashboards and analytics tools. Marketing Coordination & Operations Coordinate marketing tasks and initiatives across teams, ensuring timely delivery and clear communication. Review and manage incoming marketing requests, including brochures, presentations, and collateral. Ensure alignment of local marketing activities with global marketing guidelines and frameworks. Maintain and update marketing guidelines and SOPs to support regional consistency. Projects & Events Lead and coordinate special marketing projects, ensuring clear scope, stakeholder alignment and on-time delivery. Support the planning and execution of exhibitions, events and activations across the region. Customer Satisfaction Programme Oversee and coordinate the Customer Satisfaction Programme across the region, including tracking and reporting outcomes. Qualifications 3 years of experience in a marketing coordination or content management role, preferably within a B2B or corporate environment. Demonstrated experience managing social media and web content. Strong project management and organisational skills, with the ability to manage multiple priorities simultaneously. Experience working with cross-functional and regional teams. Analytical mindset with the ability to interpret digital performance data and produce reports. Familiarity with marketing guidelines, brand governance, and SOP documentation is an advantage. Skills & Competencies Excellent written and verbal communication skills in English Strong attention to detail and commitment to quality. Proactive, collaborative and able to work effectively with stakeholders at all levels. Comfortable in a fast-paced environment with the ability to adapt and prioritise effectively. Proficiency in digital marketing and content management tools (e.g. CMS platforms, analytics dashboards, social media scheduling tools). Additional Information Why Join Us Work in a collaborative, fast-paced environment Strong learning and growth opportunities