Huckberry is looking for a seasoned, performance-minded Copywriter to help define the next chapter of our brand voice. This isn’t just about writing catchy lines; it’s about blending high-level storytelling with measurable impact across performance ads, editorial newsletters, and product descriptions. Whether you’re articulating the legacy of a British waxed canvas jacket or diving into the technical specs of Japanese camping gear, you will be a vital guardian of the Huckberry POV. We are looking for a strategic creative with 5+ years of experience who is just as obsessed with click-through rates as they are with the perfect adjective. This role will report to the Senior Copy Manager.This role is based out of our headquarters in Austin, TX; relocation support will be provided to a remote hireResponsibilitiesProtect brand voice and POV through every marketing channelCollaborate and concept high-level marketing campaignsTrain internal AI tools to optimize brand voice and increase productivityContribute to weekly emails, e-commerce needs, and more Help evolve brand-voice materialsIdeate editorialized product names and featuresSupport Retail and wholesale copy needsAssist with brainstorming subject lines and daily proofreadingRequirements5+ years of professional copywriting experienceGenuine passion for men's style, gear, and lifestyleExceptional writing and copy-editing skillsMastery of grammar and spellingAbility to thrive in a fast-paced environment with tight turnarounds and shifting prioritiesHighly organized, proactive, and self-motivatedAlways evolving the Huckberry voice while consistently executing daily tasksBenefits Medical, Dental, Vision benefits 401(k) and employer match Annual Huckberry shopping credits Paid Sabbatical leave at 4 years Summer Fridays Weekly catered lunch Monthly happy hours Mental health resources Paid Parental Leave Paid Vacation & Paid Sick Leave Volunteer Time Off Generous employee discount WFH flexibility Annual offsites Company DescriptionHuckberry is the ultimate one-stop men's shop for discovering the best gear and threads. Over a million guys trust us as their go-to resource for their closet, adventure inspiration, and a whole lot more. We were named one of IAB's most disruptive consumer brands, and we've collaborated with everyone from Matthew McConaughey and Leon Bridges to brands like Lululemon, Tacoma, and Coors. We look forward to meeting you.Want to get to know us better? Check out our: Journal: http://huckberry.com/blog Youtube: https://www.youtube.com/@Huckberryco Instagram: http://instagram.com/huckberry Huckberry encourages candidates of all different backgrounds and identities to apply. We are always eager to further diversify our company, and we are committed to providing an inclusive environment of mutual respect where all can flourish. All of our employment decisions are based solely on merit and business need.
Huckberry is looking for a seasoned, performance-minded Copywriter to help define the next chapter of our brand voice. This isn’t just about writing catchy lines; it’s about blending high-level storytelling with measurable impact across performance ads, editorial newsletters, and product descriptions.
Whether you’re articulating the legacy of a British waxed canvas jacket or diving into the technical specs of Japanese camping gear, you will be a vital guardian of the Huckberry POV. We are looking for a strategic creative with 5+ years of experience who is just as obsessed with click-through rates as they are with the perfect adjective. This role will report to the Senior Copy Manager.
This role is based out of our headquarters in Austin, TX; relocation support will be provided to a remote hire
Responsibilities
- Protect brand voice and POV through every marketing channel
- Collaborate and concept high-level marketing campaigns
- Train internal AI tools to optimize brand voice and increase productivity
- Contribute to weekly emails, e-commerce needs, and more
- Help evolve brand-voice materials
- Ideate editorialized product names and features
- Support Retail and wholesale copy needs
- Assist with brainstorming subject lines and daily proofreading
Requirements
- 5+ years of professional copywriting experience
- Genuine passion for men's style, gear, and lifestyle
- Exceptional writing and copy-editing skills
- Mastery of grammar and spelling
- Ability to thrive in a fast-paced environment with tight turnarounds and shifting priorities
- Highly organized, proactive, and self-motivated
- Always evolving the Huckberry voice while consistently executing daily tasks
Benefits
- Medical, Dental, Vision benefits
- 401(k) and employer match
- Annual Huckberry shopping credits
- Paid Sabbatical leave at 4 years
- Summer Fridays
- Weekly catered lunch
- Monthly happy hours
- Mental health resources
- Paid Parental Leave
- Paid Vacation & Paid Sick Leave
- Volunteer Time Off
- Generous employee discount
- WFH flexibility
- Annual offsites
Company Description
Huckberry is the ultimate one-stop men's shop for discovering the best gear and threads. Over a million guys trust us as their go-to resource for their closet, adventure inspiration, and a whole lot more. We were named one of IAB's most disruptive consumer brands, and we've collaborated with everyone from Matthew McConaughey and Leon Bridges to brands like Lululemon, Tacoma, and Coors. We look forward to meeting you.
Want to get to know us better? Check out our:
Huckberry encourages candidates of all different backgrounds and identities to apply. We are always eager to further diversify our company, and we are committed to providing an inclusive environment of mutual respect where all can flourish. All of our employment decisions are based solely on merit and business need.
Huckberry is an online shop and journal that inspires more active, adventurous, and stylish lives through exclusive sales, original story-telling, and unique experiences. We're a team of 100+ individuals based in Austin, TX - with additional offices in Columbus, OH. Our mission of inspiring and equipping adventures is at the core of everything we do. That's why in addition to competitive market salaries and benefits, we have a generous vacation policy, paid volunteer time off, a sabbatical program (recent employee trips include a surf and yoga retreat in Morocco, dog sledding in Norway et al.), summer "See You Out There" Fridays, white water rafting trips, and, of course, loads of free gear.
Huckberry is an online shop and journal that inspires more active, adventurous, and stylish lives through exclusive sales, original story-telling, and unique experiences. We're a team of 100+ individuals based in Austin, TX - with additional offices in Columbus, OH.
Our mission of inspiring and equipping adventures is at the core of everything we do. That's why in addition to competitive market salaries and benefits, we have a generous vacation policy, paid volunteer time off, a sabbatical program (recent employee trips include a surf and yoga retreat in Morocco, dog sledding in Norway et al.), summer "See You Out There" Fridays, white water rafting trips, and, of course, loads of free gear.
