CRM Marketing Coordinator
This is a fixed term contract through until 26th December 2026, with potential to extend.
This posting reflects an existing vacancy.
This role is part of our Fanatics inhouse team, where you will be employed by DEPT® but embedded within Fanatics.
JOB PURPOSE
The CRM Marketing Coordinator supports CRM planning and execution across multiple business units, and customer programs by trafficking campaigns, coordinating creative workflow, and ensuring high-quality execution from planning through deployment. This will be in partnership with, and under the direction of CRM Strategy leads. This role serves as the operational and organizational connective tissue between CRM Strategy, CRM Operations, Creative, and business stakeholders.
WHAT YOU’LL DO:
- Supporting end-to-end campaign trafficking across CRM programs, ensuring campaigns move smoothly from planning through deployment using project management and workflow tools.
- Serve as the day-to-day liaison between CRM Strategy and CRM Operations teams, maintaining accurate campaign statuses (planned, in progress, ready to build, approved, deployed).
- Input and maintain campaign IDs, metadata, and execution details within project management platforms.
- Monitor daily campaign health and readiness across CRM channels, identifying stalled or at-risk campaigns and driving resolution.
- Maintain and update CRM marketing calendars with current promotions, seasonal initiatives, historical performance references, and key business milestones.
- Proof and QA email and SMS campaigns as a final quality-control layer, including content accuracy, creative continuity, audience targeting, suppressions, links, and promotional details.
- Coordinate creative workflows and support adherence to established processes, help maintain standards, naming conventions, timelines, and approvals across internal teams and external agency partners.
- Ensure creative assets adhere to established campaign naming taxonomy and organizational standards to support efficient development, deployment, and reporting.
- Source, organize, and package creative assets, campaign details, and product information based on business priorities and promotional calendars.
- Proactively identify creative gaps, dependencies, or risks and escalate issues early to protect timelines and campaign quality.
- Supporting proofing and approvals to ensure content accuracy, creative consistency, and alignment with campaign objectives.
- Maintain an organized archive of creative assets, campaign history, and performance references to support future campaign planning and optimization.
- Compile and organize campaign performance data, reports, and spreadsheets to support CRM Strategy teams in evaluating results and identifying optimization opportunities.
- Assist with campaign documentation, project tracking, process improvements, and other operational initiatives that support efficient CRM execution.
- Provide flexible support across the CRM team as business needs arise, helping ensure continuity, speed, and quality of execution.
- Support ongoing process improvement efforts by identifying workflow efficiencies and opportunities to enhance campaign operations.
WHAT YOU BRING:
- 3+ years of experience in CRM, email marketing, digital marketing, project coordination, e-commerce, retail marketing, or related fields.
- Bachelor's degree in Marketing, Business, Communications, or a related field a plus.
- Experience working with project management platforms, marketing calendars, and campaign workflows.
- Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
- Exceptional attention to detail and commitment to quality assurance.
- Ability to work effectively across cross-functional teams and build collaborative relationships.
- Strong written and verbal communication skills.
- Analytical mindset with comfort working with campaign data and reporting.
- Proficiency in Microsoft Excel and other productivity tools.
- Ability to thrive in a fast-paced, deadline-driven environment.
WE OFFER
- A flexible hybrid working policy to enjoy the best of both worlds.
- Early Finish Fridays, kickstart your weekend early with alternating early-finish Fridays.
- 15 days paid holiday annually, increasing with length of service (plus Public Holidays).
- Birthday Leave, a paid day-off each year.
- Access to dedicated mental health resources including enhanced sick pay scheme, employee assistance programme and trained Mental Health First Aiders.
- Dept Allowance, a dedicated company contribution to spend on either your professional development or personal wellbeing.
- Refreshments are provided in the office all week.
- Enhanced family friendly policies to support parents.
- Learning and Development, continuous growth opportunities through internal training, and "inspirational talks” guest speakers.
- Buddy Program, you will be paired with a ‘Buddy’ to help you navigate your first weeks’ at DEPT®.
- A Certified BCorp Agency and is multi-award winning “Agency of the Year”.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- Global DEPT® Cares Month, an annual initiative where our teams donate their professional skills and time to support local charities and pr-bono projects.
The anticipated annual salary range for this position is $65,000 - $85,000 CAD. Salary is based on relevant experience, expertise, and organizational impact.
WHY DEPT®?
We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.
We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.
At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.
AI Disclosure: At DEPT®, we use AI-assisted technology (Metaview) to capture notes and summarize interview conversations, so our interviewers can stay fully focused. Using the AI is optional, just let us know if you’d prefer it not be used.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.
