Digital Brand Acquisition Manager

Job description

##### Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries. ##### Perfect for those who aim to: - Plan, launch, monitor, and optimize digital advertising campaigns across multiple platforms (e.g., DV360, Meta, YouTube, Snapchat, Telegram, ad networks, direct deals, etc.); - Take ownership of assigned digital advertising campaigns and placements across multiple digital marketing channels, ensuring high-quality execution and continuously identifying opportunities for improvement; - Ensure accuracy and attention to details across all campaign-related deliverables by proactively validating setups, tracking, and reporting before launch and throughout campaign execution; - Analyze campaign performance and audience behaviour using marketing and analytics tools (e.g., Voluum, Tableau, etc.) and provide actionable insights and recommendations to improve campaign effectiveness; - Research and identify new advertising channels, placements, and partnership opportunities aligned with business objectives; - Collaborate with designers, CRM, Web development team, and other cross-functional teams to develop effective creatives, landing pages, and campaign materials; - Conduct market and competitor analysis to identify industry trends, advertising approaches, and growth opportunities; - Communicate (mostly written) and collaborate with external partners regarding campaign execution, performance, and commercial opportunities; - Prepare weekly and ad-hoc reports and present campaign results, insights, and recommendations; - Support the team's expansion into new markets by contributing to campaign planning, market research, and go-to-market activities; - Demonstrate a high level of ownership, accountability, and proactive problem-solving by independently managing assigned projects and proposing solutions rather than waiting for direction; - Experience in ІGaming industry will be a plus; - Experience with Voluum, Campaign Manager 360, or Tableau for campaign tracking and analytics will be a plus. ##### Experience you’ll need to bring: - 4+ years of experience in Digital Marketing, Media Buying, User Acquisition, or Digital Media Planning within a product company or advertising agency; - Proven experience planning, launching, optimizing, and analyzing digital advertising campaigns across multiple digital marketing platforms (e.g., DV360 / Meta / YouTube / Snapchat / TikTok / programmatic platforms/ad networks, or other large-scale advertising platforms); - Strong understanding of digital marketing fundamentals, including media planning, audience targeting, placement selection, campaign optimization, and performance evaluation (CPM, CPC, CTR, CPV, VTR, reach & frequency, and conversion metrics); - Hands-on experience in media planning, budget allocation, and campaign performance analysis for large-scale digital campaigns; - Experience conducting performance, market, and competitor analyses and translating findings into actionable recommendations and optimization plans; - Experience designing and executing A/B tests across creatives, audiences, formats, placements, or landing pages; - Proficiency in Google Sheets/Excel and Google Slides/PowerPoint, including the ability to prepare clear, structured, and visually compelling reports and presentations; - Experience collaborating with external partners, vendors, agencies, or publishers is preferred. ##### It's a perfect match if you have those personal features: - High level of ownership, with the ability to independently manage assigned projects and take responsibility for outcomes; - Proactive mindset with a natural tendency to identify opportunities for improvement, propose solutions, and drive initiatives rather than waiting for direction; - Strong analytical and critical thinking skills, with the ability to interpret data and make informed recommendations; - Excellent attention to detail; - Creativity in problem-solving and generating ideas for campaign improvements, testing initiatives, and creative concepts; - Strong organizational and time management skills, with the ability to manage multiple projects and priorities effectively; - Ability to work effectively in a dynamic environment, quickly adapt to changing business needs, and embrace new challenges. ##### Our clients offer competitive benefits to support your professional and personal growth, including: - Health & Wellness Focus; - Global Medical Coverage; - Growth Opportunities; - Benefits Programs (compensation for the gym/stomatology/psychological service & etc.); - Performance-Driven Rewards; - Dynamic Work Environment. Apply, and let your growth journey begin.