Digital Marketing Specialist

Job description

Company Description Syngenta Seeds is one of the world’s largest developers and producers of seed for farmers, commercial growers, retailers and small seed companies. Syngenta seeds improve the quality and yields of crops. High-quality seeds ensure better and more productive crops, which is why farmers invest in them. Advanced seeds help mitigate risks such as disease and drought and allow farmers to grow food using less land, less water and fewer inputs. Syngenta Seeds brings farmers more vigorous, stronger, resistant plants, including innovative hybrid varieties and biotech crops that can thrive even in challenging growing conditions. Syngenta Seeds is headquartered in the United States. Job Description We are looking for a Digital Marketing Specialist to help shape and deliver impactful digital marketing strategies across two commercial regions (Africa Middle East & Pakistan and South and South East Asia) while supporting global digital marketing initiatives. In this role, you will combine creativity, technical expertise, and data-driven decision-making to drive customer-focused digital engagement strategy, optimized campaigns, and ensure consistent execution of best practices and you will be accountable for the following : Collaborate with Customer Experience Specialists to design digital marketing-enabled campaigns that drive customer engagement and generate demand. Develop and execute digital marketing strategies aligned with brand and marketing strategy. Create and manage multi-channel marketing automation campaigns (email, SMS, WhatsApp, local platforms) with localized content. Optimize website content for SEO, conversion, and brand consistency. Monitor and analyze campaign performance, delivering actionable insights and KPI reporting. Champion digital marketing best practices, tools, and processes to improve efficiency and impact. Qualifications strong mix of technical expertise, marketing campaign planning, and analytical skills, with the ability to work effectively across functions and geographies. You thrive in a fast-changing environment, can manage multiple priorities, and consistently deliver high-quality results. 3–6 years’ proven experience in digital marketing, ideally in a global or regional role. Proficiency with tools such as Marketing Cloud/MessageBird, Salesforce Sales, and Drupal CMS. Strong skills in data analysis and reporting (Google Analytics, Qlik, Excel) to drive data-based decisions. Ability to manage multiple projects, prioritize effectively, and meet deadlines. Customer-centric mindset with focus on engagement, conversion, and brand consistency. Excellent collaboration, stakeholder management, and communication skills. Additional Information