Director Information Services, Consumer Data Intelligence

The Director, Information Services reflects the mission, vision, and values of NM, adheres to the organization’s Code of Ethics and Corporate Compliance Program, and complies with all relevant policies, procedures, guidelines and all other regulatory and accreditation standards. This Director, Information Services position has scope of responsibility for Consumer Data & Intelligence, including governance of the knowledge graph and consumer data capabilities that power content intelligence, consumer insights, product management, and care model design. This role is accountable for the data, taxonomy, ontology, and insight operating models required to make more intelligent, discoverable, personalized, and effective at connecting consumers to digital care. A successful candidate will have significant experience and domain expertise leading data and intelligence capabilities in a consumer-facing digital environment. They will be well-versed in taxonomy and ontology management, knowledge graph governance, consumer data strategy, content intelligence, analytics, access performance measurement, and cross-functional data-enabled product development. They will have sufficient data product and consumer intelligence depth to be an effective leader across business, clinical, access, content, product, design, and technology partners, while translating consumer behavior, demand signals, and access performance into actionable product and care model priorities Northwestern Medicine Information Services drives innovative, high-value solutions to transform health care. We are committed to supporting the relentless pursuit of better medicine by providing exceptional service to our patients and guests as well as internal clients across the organization. To ensure excellence, our team goes to extraordinary lengths to ensure that our systems work together seamlessly. Northwestern Medicine understands that technology plays an integral role in shaping the future of health care. Information Services strategically supports the organization by: Leveraging AI, automation and rollout of advanced cyber controls that support digital transformation strategies Implementing advanced technologies in clinical and administrative areas Furthering development of the end user support model to help enhance modern infrastructure Responsibilities: The key priorities for this leadership position include realizing NM’s Consumer Data & Intelligence vision: a governed, connected, and insight-driven consumer data foundation that powers the website’s underlying knowledge graph, improves content intelligence, informs product development, and enables new care model designs that increase digital care. This includes: · Owning governance, strategy, and lifecycle management for the taxonomy and ontology that power ’s knowledge graph and consumer-facing information architecture · Leading consumer data and intelligence capabilities that connect content, search, journey behavior, access performance, and scheduling data into usable insights for product teams and care model leaders · Using consumer insights, access performance data, behavioral analytics, demand signals, and digital journey performance to identify opportunity areas, inform product development, and increase appropriate digital care utilization · Advancing content intelligence capabilities that improve findability, answer quality, personalization, and performance across consumer digital experiences, including support for SEO, GEO, and AEO use cases · Establishing operating models, governance, stewardship, and intake processes that align product, content, access, clinical, marketing, communications, legal, compliance, analytics, and technology partners around trusted consumer data and shared digital care outcomes · Maximizing the engagement and productivity of cross-functional data, analytics, content, and product teams to improve knowledge graph maturity, data quality, insight activation, product decision-making, and measurable digital care growth Minimum Requirements: Education: Bachelor's degree or equivalent experience required. Experience: Minimum 8 years industry experience. Behavioral Attributes: Solid understanding and knowledge of healthcare delivery and operations Excellent verbal and written communication skills. Outstanding coordination, facilitation, consultation and conflict resolution skills. Ability to work in a complex, cross-organizational system. Demonstrated analysis and problem-solving skills Preferred: Healthcare technology background Master’s degree in related field Northwestern Medicine is an equal opportunity employer (disability, VETS) and does not discriminate in hiring or employment on the basis of age, sex, race, color, religion, national origin, gender identity, veteran status, disability, sexual orientation or any other protected status. Background Check Northwestern Medicine conducts a background check that includes criminal history on newly hired team members and, at times, internal transfers. If you are offered a position with us, you will be required to complete an authorization and disclosure form that gives Northwestern Medicine permission to run the background check. Results are evaluated on a case-by-case basis, and we follow all local, state, and federal laws, including the Illinois Health Care Worker Background Check Act. Artificial Intelligence Disclosure Artificial Intelligence (AI) tools may be used in some portions of the candidate review process for this position, however, all employment decisions will be made by a person. Benefits We offer a wide range of benefits that provide employees with tools and resources to improve their physical, emotional, and financial well-being while providing protection for unexpected life events. Click on or copy and paste URL to your browser to view detailed benefits information Please refer to the Benefits Eligibility by Employment Classification to determine benefits eligibility for job postings. If sign-on bonus is included in a job posting eligibility is as followed: Internal employees and rehires who left Northwestern Medicine within 1 year are not eligible for the sign-on bonus. Exception: New graduate internal employees seeking their first licensed clinical position as a Registered Nurse at NM may be eligible. At Northwestern Medicine, every patient interaction makes a difference in cultivating a positive workplace. This patient-first approach is what sets us apart as a leader in the healthcare industry. As an integral part of our team, you'll have the opportunity to join our quest for better health care, no matter where you work within the Northwestern Medicine system. We pride ourselves on providing competitive benefits: from tuition reimbursement and loan forgiveness to 401(k) matching and lifecycle benefits, our goal is to take care of our employees. Ready to join our quest for better?