Director of Content Marketing

Job description

It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. The Mission We aren’t just looking for a content marketer; we are looking for a master storyteller. As our Director of Content Marketing, you will be the eyes and ears of our brand’s narrative. You will dive deep into our organization and the communities we serve to uncover the human stories, technical milestones, and cultural moments that define what we enable, translating them into high-impact, visually stunning multimedia content. If you are a proactive creator who lives at the intersection of strategy and content production, and you know how to make complex industries feel human and exciting - this is your canvas. Impact & Responsibilities 1. Editorial Strategy & Narrative Vision Build and champion a comprehensive content strategy that aligns with corporate growth, major project milestones, and recruiting initiatives. Design, manage, and execute a dynamic editorial calendar that keeps our brand top-of-mind across all digital channels. Partner with leadership, engineering, and data center operations teams to transform technical complexity into audience-friendly, compelling stories. Launch and scale executive thought-leadership profiles and employee spotlight campaigns that boost recruiting and industry visibility. 2. Cinematic Storytelling & Video Production Lead video initiatives from conceptual boarding and scriptwriting through filming, directing, editing, and final delivery. Travel to our state-of-the-art campuses, active construction sites, and corporate events to capture raw, authentic footage and photography. Put subjects at ease, guiding comfortable, authentic, and insight-driven conversations on camera. Produce high-retention short-form clips for social media alongside polished, long-form narratives for brand campaigns and internal culture. Keep our digital asset libraries, b-roll footage, and creative resources meticulously organized. 3. Brand Advocacy & Cross-Functional Collaboration Ensure absolute consistency in visual identity, tone, and messaging across every piece of media produced. Work side-by-side with Marketing Managers, recruiting teams, safety coordinators, and external agency partners to ensure storytelling supports overarching business goals. Don't just post and forge - track engagement trends and content performance metrics to constantly sharpen our creative strategy. Who You Are A Veteran Creator: You have 5+ years of experience in marketing or multimedia production with a portfolio that proves you can launch and execute successful campaigns. A Visual Director: You are highly proficient in video production pipelines (framing, lighting, audio capture) and modern editing suites (e.g., Adobe Premiere, After Effects, Final Cut). Industry Savvy (Preferred): You have experience in—or a strong curiosity for—the data center , infrastructure, or high-tech industries. Growth-Minded: You understand the fundamentals of SEO, digital distribution analytics, and how content directly impacts a marketing funnel. An Exceptional Communicator: You possess top-tier interpersonal skills and are confident directing stakeholders at all levels, from field crew to the C-suite. Autonomous yet Collaborative: You thrive in an environment where you are trusted to run with a project independently, but love bouncing ideas off a tight-knit marketing team. What We Offer A fast-paced, high-growth environment in a booming industry. The creative freedom to experiment, innovate, and shape a brand's visual identity from the ground up. Collaborative culture with cross-functional support to help you get the access and resources you need to build incredible content. BENEFITS & PERKS: Aligned Data Centers is proud to offer a comprehensive benefits package to support the health, well-being, and financial security of our team members. Eligible employees have access to: Health Coverage : Medical, dental, and vision insurance Health Savings and Flexible Spending Accounts: HSA with employer contribution for eligible participants. FSA's offered for health and dependent care to increase tax savings. Retirement Savings : 401(k) plan with company match Paid Time Off and Holiday Pay Company-Sponsored Insurance : Short-Term Disability, Life Insurance, and Long-Term Disability (with medical election) Optional Benefits : Voluntary life, critical illness, legal, and additional disability coverage Wellness Programs : Employee assistance program (EAP), Wellhub gym membership, and other wellness initiatives The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities or physical requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. At Aligned, we are committed to transparency and fostering a positive employee experience from your very first interaction with us. In compliance with Illinois pay disclosure requirements, when you join Aligned, you’ll have access to the following benefits: medical, dental, vision, short and long disability, life insurance and other voluntary benefits, 401k with employer match, bonus opportunities, paid time off, wellness benefits and professional development opportunities, all designed to support your well-being and career growth. We want you to have a clear understanding of what we offer, so you can make informed decisions about your future with us. Aligned is equally committed to fostering an inclusive workplace and providing equal employment opportunities for all employees. We ensure that all applicants and team members are considered for employment, advancement, and all other employment-related matters without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), national origin, age, physical or mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military or veteran status, or any other characteristic protected by applicable law. If you require a reasonable accommodation to perform the essential functions of your job due to a disability or medical condition, please contact our People & Culture team. Accommodation requests will be reviewed on a case-by-case basis in accordance with applicable laws. Aligned will make reasonable accommodations where necessary to enable qualified individuals with disabilities to perform the essential functions of their role.