Director of Marketing

Job description

Hivemind is looking for a Director of Marketing to own and operate the firm’s marketing function end-to-end. This is a highly visible, high-impact role for a strategic marketer who is equally comfortable with setting direction and executing day-to-day work. You’ll translate complex investment and technical strategies into clear, compelling narratives, and ensure consistency across every external touchpoint. You will be supported by key stakeholders, including the firm’s CEO and Partners, while maintaining a high degree of autonomy and ownership to craft and deliver an exceptional marketing strategy across the Hivemind ecosystem. The Director of Marketing role requires a strong project management skillset, with the ability to manage multiple priorities and stakeholders in order to continuously drive the Marketing roadmap forward. This role is ideal for someone who enjoys building from scratch, values high impact work, and takes pride in both big-picture thinking and hands-on execution. ### What you'll do: - Own and execute Hivemind’s marketing strategy and roadmap, aligned with firm priorities, fund launches, and technology initiatives. - Serve as the single point of ownership for all marketing and communications efforts, balancing strategic planning with hands-on execution. - Develop and produce content across website, social media, thought leadership, and firm announcements. - Maintain and evolve the firm’s digital presence, ensuring a consistent and institutional-grade brand. - Build high-quality presentations, pitch decks, and marketing materials for LPs, partners, and internal stakeholders. - Manage external marketing partners, such as PR firms, press relationships, and event vendors. - Plan and execute Hivemind’s events aimed at engaging a range of external stakeholders. - Track and assess performance across digital marketing and brand initiatives, using data to refine strategy. ### Our ideal candidate: - 5+ years of experience in asset management affiliated roles, preferably including familiarity with crypto and/or fintech. - Willingness to work in-office from our NYC HQ at least 3 days per week. - Proven ability to operate independently, setting strategy while personally executing the work. - Strong command of digital marketing, content creation, and brand management best practices. - Exceptional writing and communication skills. - Highly organized, self-directed, and comfortable juggling multiple priorities. - Confident working directly with senior leadership and translating abstract ideas into tangible outputs. - Curious, proactive, and energized by building in an evolving ecosystem. - Demonstrated interest in blockchain technology and digital assets. - Design related background is preferred but not a prerequisite.