Director of Product Design (SaaS)

Job description

Director of Product Design (SaaS) **Location:** Global (Remote) **Reports to:** CEO **Employment Type:** Full-time ## **Mission at Rwazi** Rwazi’s AI-powered Customer SaaS Platform equips enterprise brands with decision-grade, zero-party consumer intelligence. The Director of Product Design owns the design system, user psychology architecture, and product experience across the enterprise platform. This is a senior individual contributor role. It is not a people-management layer. The Director of Product Design is expected to be deeply hands-on — designing core workflows, dashboards, data visualizations, and habit-forming product mechanics that drive enterprise adoption, stickiness, and expansion. This role defines how Rwazi feels, flows, and grows inside enterprise accounts. ## **Core Mandate** The Director of Product Design is accountable for: - Designing an enterprise-grade SaaS experience that drives repeat usage - Embedding viral and expansion mechanics within a B2B platform - Aligning UX with revenue metrics (account expansion, frequency, referrals) - Building and maintaining a scalable design system - Elevating design as a strategic growth lever This role directly impacts product adoption and account value growth. ## **Key Responsibilities** ### **Enterprise User Psychology & Virality Architecture** - Design habit-forming workflows that increase session frequency - Embed internal sharing, collaboration, and referral triggers - Align feature UX with enterprise buying cycles and expansion logic - Convert satisfied users into internal advocates across departments ### **Design System Ownership** - Define and maintain scalable UX and visual systems - Establish global UX patterns suitable for enterprise audiences - Ensure consistency across dashboards, analytics, and workflow modules - Continuously refine usability as platform complexity grows ### **Product Growth Alignment** - Design interfaces that encourage deeper data exploration - Optimize dashboards and alerts to increase recurring engagement - Align UX decisions with measurable product metrics - Partner with Product and Sales to align design with revenue goals ### **Implementation & Iteration** - Own the full design lifecycle from concept to post-launch optimization - Prototype rapidly and test with real users - Partner closely with Engineering to ensure high-fidelity execution - Use analytics, A/B testing, and feedback loops to refine continuously ### **Cross-Functional Influence** - Collaborate with Product, Engineering, Sales, and Customer Success - Present design strategy and outcomes to executive leadership - Translate complex data functionality into intuitive experiences ## **Role Impact** Strong performance in this role results in: - Increased usage frequency per enterprise account - Higher multi-department adoption - Improved retention and expansion rates - Clear, intuitive enterprise dashboards - Stronger product-led growth signals This role determines whether Rwazi becomes a tool or a habit. ## **What This Role Is Not** - This is not a surface-level UI design role - This is not brand or marketing design - This is not passive design support - This is not detached from commercial outcomes This role requires strategic product thinking and execution depth. ## **Qualifications and Profile** We are looking for individuals who demonstrate: - 5+ years in SaaS product design, with enterprise exposure - Demonstrated ability to design sticky, referral-driven B2B products - Strong experience designing dashboards and data visualizations - Deep understanding of enterprise adoption psychology - Exceptional proficiency in Figma and scalable design systems - Analytical fluency with A/B testing and usage metrics - Ability to operate as a high-output individual contributor Candidates may come from high-growth B2B SaaS platforms where product experience directly influenced retention and expansion. ## **Cultural Fit** We value designers who: - Think in systems, not screens - Tie design decisions to measurable impact - Prefer ownership over oversight - Move quickly and iterate decisively - Are comfortable operating at executive visibility This role is best suited for designers who want to architect the core experience of a scaling AI-native SaaS platform. ## **How Candidates Are Evaluated** Candidates are evaluated based on: - Their ability to design intuitive enterprise workflows - Evidence of driving adoption or expansion through product design - Strength of portfolio (especially dashboards, SaaS systems, growth mechanics) - Their ability to balance user psychology with technical feasibility - Their ability to think strategically while executing tactically We prioritize demonstrated product impact and design rigor over titles alone. ## **Summary** The Director of Product Design defines how Rwazi’s enterprise SaaS platform is experienced, adopted, and expanded within client organizations. This role is central to transforming technical intelligence into habit-forming, growth-driving product experiences.