Director, Payer Go-To-Market (GTM), Remote

The **Director, Payer GTM** is responsible for the team’s end-to-end operational strategy and execution in order to drive practice enrollment and maximize attributed member lives across all health plan contracts (Commercial, Medicare Advantage, and Medicaid). ### Primary Duties: - **Strategy & Team Leadership** - Develop and execute the comprehensive GTM launch blueprint for all new and renewing value-based care contracts - Lead and build a high-performing team. Set priorities, drive accountability, and foster a culture of cross-team collaboration and continuous improvement. - **Operational Execution** - Construct explicit implementation timelines, gating milestones, and operational workflows mapping out the journey from a signed payer contract to "active" status in the field. - Build, update, and manage cross-functional tracking dashboards using project management platforms (e.g., , SalesForce) - Author market-specific "Payer Snapshots” that local field or sales teams can use to pitch independent primary care providers (PCPs). - Deconstruct complex payer contracts into clear, simplified sales enablement collateral. - **Cross-Functional Leadership** - Partner with Analytics, Outreach (practice growth), Provider Networks, and Strategic Payer Partnerships to ensure alignment of priorities and execution across multiple workstreams and timelines. - Create Training Program for field teams to ensure fluency on new payer products - Establish a market feedback mechanism around physician friction points and identify solutions. - **Growth Optimization & Performance Tracking**Establish KPIs and reporting mechanisms to track enrollment growth. Continuously analyze the sales pipeline to identify opportunities and adjust launch strategies. - **Other duties as assigned** ### Minimum Qualifications: - Bachelor’s degree in Healthcare Administration, Public Health, or a related field. - Minimum 10 years experience in healthcare - 2 years must be in value-based care, population health management, or a physician enablement environment. - Minimum 6 years people management experience. - Strong understanding of risk-bearing models (e.g., ACOs, MSSP, Medicare Advantage global risk, or capitated arrangements). - Exceptional communication skills with a proven track record of distilling technical managed care terminology and complex payment structures into clear, accessible business prose to create buy-in with internal and external stakeholders - Expert-level capability in managing high-stakes, multi-stakeholder cross-functional projects with tight deadlines. - High proficiency with Salesforce (or similar CRM platforms), enterprise project management tools, and data visualization software to track launch performance. ### Preferred Qualifications - Prior experience working within a fast-growing physician enablement organization ### Physical Requirements: - Prolonged periods of sitting at a desk and working on a computer.