Director, Portfolio Product Marketing

Job description

Crusoe is on a mission *to accelerate the abundance of energy and intelligence*. As the only vertically integrated AI infrastructure company built from the ground up, we own and operate each layer of the stack — from electrons to tokens — to power the world's most ambitious AI workloads. When you join Crusoe, you join a team that is building the future, faster. We're in the midst of the greatest industrial revolution of our time. The demand for AI compute is boundless, and power is a bottleneck. We're solving that — with an energy-first approach that makes AI infrastructure better for the world and faster for the people innovating with AI. We're looking for problem-solving, opportunity-finding teammates with a sense of urgency, who believe in the scale of our ambition and thrive on a path not fully paved — people who want to grow their careers alongside a team of experts across energy, manufacturing, data center construction, and cloud services. If you want to do the most meaningful work of your career, help our customers and partners advance their AI strategies, and be part of a high-performing team that believes in each other, come build with us at Crusoe. **About the Role:** Sales can't sell what they can't explain. As we ship faster across datacenter, infrastructure, training, and inference, our field needs someone who can take a dense technical roadmap and turn it into a story a seller can tell. Our product-line PMMs own the messaging for their individual products. This role sits above and across them. You take the positioning each product PMM produces and synthesize it into a coherent portfolio story, then translate that story into the plays, training, and competitive frameworks the field actually runs on. You are the connective tissue between the product-marketing bench and Revenue Enablement. You own the sales narrative, the competitive intelligence, and the go-to-market motion across the whole portfolio. You own the first-call deck and the story arc that follows it through the customer journey, and you arm the field with the objections they'll hit and the plays to overcome them. **What You'll Be Working On:** ### **Sales Plays** - Serve as the primary SME for building sales plays for new products and features, synthesizing across product lines into a single motion the field can run - Translate product-line MRDs into sales-facing playbook components and launch guidance: what we're building, why, for whom, and what it displaces, framed for the questions sales will actually ask - Partner with Product and product-line PMMs on launch calendars, ensuring Revenue Enablement gets months of lead time, not days - Translate early-access and preview learnings into targeting guidance and field-ready talk tracks ### **Messaging & Narrative** - Synthesize product-line messaging into a portfolio-level sales narrative using Command of the Message (Force Management), keeping the cross-product story coherent and differentiated - Own the sales narrative for the First Call Deck: conversational up front - Build modular slide libraries so reps can tailor by persona, segment, and use case without going off-message ### **Training & Field Readiness** - Build curriculum components for new-hire onboarding and ongoing field education - Build and deliver training with Product for Field Forum; help plan the calendar around launches - Run train-the-trainer sessions with the Revenue Enablement team so enablement can scale delivery - Review enablement-created content for technical accuracy before it reaches the field ### **Competitive & Market Intelligence** - Maintain competitive battlecards using one consistent framework, so reps learn the structure once and can recall it under pressure - Keep the competitive matrix current across hyperscalers, neoclouds, and managed inference providers - Publish digestible analyst and industry updates with FAQs and "what to say" guidance, drawing on sources like SemiAnalysis and Gartner - Keep ICP definitions current and help sellers identify and qualify new ICP targets ### **Customer-Facing Content** - Product one-pagers and datasheets for every product, ready to send - Customer stories, each with a single business-impact slide reps can drop into any deck - Infographics, top-ten lists, and short attention-grabbing assets for outreach and LinkedIn - Build ROI/TCO calculators and other decision-support tools for sales ### **Operations** - Restructure and maintain content repositories so blogs, ungated content, and decks are discoverable, and so AI assistants and Field Guide can reliably pull the latest version - Enforce version hygiene: one source of truth per asset, visible last-updated dates **What You'll Bring to the Team:** ### **Required** - 10+ years in product marketing, ideally in cloud infrastructure, AI, or machine learning - Technical depth in AI/ML infrastructure: you understand the real differences between training and inference workloads, what makes an inference stack fast or cheap, and how customers actually evaluate compute - Working knowledge of the competitive landscape: hyperscalers, neoclouds, managed inference providers, and the buy-vs-build calculus - Fluency with sales messaging frameworks; Command of the Message strongly preferred - Proven storytelling: you can take a technical concept and make a non-technical seller feel confident repeating it - Real understanding of how enterprise sales works: pipeline stages, MEDDIC-style qualification, what a rep is actually doing in a first call, and why most enablement content goes unused - Ability to work across a bench of product-line PMMs: synthesizing their work, not duplicating it, and holding the portfolio view none of them own individually - Experience building content that sellers voluntarily reuse ### **Strong Plus** - Prior experience at an infrastructure, semiconductor, or AI platform company - Background as a sales engineer, solutions architect, or technical seller - Comfort with data tooling to build TCO models that survive customer scrutiny **Benefits:** - Competitive compensation and equity packages - Restricted Stock Units - Paid time off, paid holidays & leave of absence programs - Comprehensive health, dental & vision insurance - Employer contributions to HSA account - Paid parental leave - Paid life insurance, short-term and long-term disability - Professional development & tuition reimbursement - Mental health & wellness support - Commuter benefits (parking & transit) - Cell phone stipend - 401(k) Retirement plan with company match up to 4% of salary - Volunteer time off - Global travel insurance & emergency assistance - Daily meals allowance - Additional perks & programs specific to location **Compensation Range** Compensation will be paid in the range of up to $240,000 - $270,000 + Bonus. Restricted Stock Units are included in all offers. Compensation to be determined by the applicant's knowledge, education, and abilities, as well as internal equity and alignment with market data. Crusoe is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual preference/ orientation, gender identity, age, veteran status, national origin, or any other status protected by law or regulation.