Director, Sales Development EMEA

Job description

We’re looking for a Director, Sales Development to lead the development and refinement of Procore’s inbound and outbound prospecting strategy across EMEA. In this role, you’ll partner closely with Marketing, Sales Leadership, Enablement, and Customer Experience to drive opportunities, increase revenue, and consistently exceed targets. As a Director, Sales Development, you’ll use your strategic leadership, pipeline management expertise, and regional vision to scale our sales development engine. Leading through a team of Senior Managers, you’ll mentor and empower your leaders, implement high-impact sales programs, and build a world-class sales academy that develops, trains, and promotes high-performing talent across EMEA. You will be accountable for the design, development, and implementation of Procore’s EMEA sales development strategy while fostering a high-performing, inclusive team environment. This role will report to the SVP General Manager EMEA, and will be based in our Dublin office. We’re looking for someone to join us immediately. What You'll Do: Build a Premier Sales Academy: Design and scale structured training, onboarding, and continuous learning programs that position the SDR organization as the primary engine for developing sales talent across EMEA Define Clear Career Pathways: Establish transparent progression frameworks and promotion pathways for reps and managers to drive internal mobility, performance, and long-term retention. Lead Second-Line Strategy: Direct, coach, and empower Sales Development Leaders to scale high-performing, multi-tiered SDR teams across EMEA. Define Pan-EMEA Prospecting: Own and refine the regional inbound and outbound pipeline strategy across all EMEA territories and market segments to consistently exceed targets. Executive Forecasting & Alignment: Lead weekly pipeline forecasting and deliver data-driven strategic insights directly to the SVP & GM of EMEA and global sales leadership. Drive Cross-Functional Synergy: Partner closely with Marketing, Sales Leadership, Enablement, and RevOps to optimize campaign execution, lead flow, and territory coverage. Cultivate Talent & Leadership Bench: Establish coaching and career development frameworks for your Organisation to drive Career mobility and build a robust leadership pipeline. Participate in Business Reviews: Lead the SDR organization's contributions in regional QBRs and MBRs, aligning team objectives with overall company revenue goals. Foster Culture & Accountability: Build an inclusive, energetic, and high-accountability environment that attracts, retains, and inspires top-tier talent across EMEA. What We're Looking For: Talent Architect & Academy Builder: Proven track record of designing structured sales training programs, career progression frameworks, and consistently graduating SDR talent into quota-carrying sales roles Proven Leadership Scale: 10+ years of progressive sales development leadership in high-growth SaaS environments, including 5+ years of second-line management experience successfully leading and developing Senior Managers. Executive GTM Ownership: Track record of partnering directly with General Managers and Global Sales VPs to design multi-year pan-EMEA GTM strategies, manage headcount models, and scale pipeline across complex international markets Executive Presence & Influence: Proven ability to partner as a peer with VPs of Sales and Marketing Directors, presenting forecasting and pipeline models to senior leadership. Talent Development & Mobility: Success in building strong leadership benches by hiring, coaching, and promoting SDR Managers and front-line reps into elevated roles. Analytical & Pipeline Mastery: Deep expertise in pipeline frameworks, conversion metrics, and leveraging data to optimize rep productivity and territory coverage. Cross-Functional Alignment: Track record of collaborating with Marketing, RevOps, and Enablement to align GTM strategies, campaign execution, and lead management. Tech Stack & Methodology Knowledge: Strong foundation in modern sales development methodologies and modern prospecting tech stacks (e.g., Salesforce, outreach platforms, AI tools). Education & Business Acumen: Bachelor’s degree or equivalent practical leadership experience driving high-growth international revenue targets. Additional Information Base Pay Range: 129,746.40 - 178,401.30 EUR Annual On Target Earning Range: 185,352.00 - 254,859.00 EUR Annual This role may also be eligible for Equity Compensation and/or Bonus Incentive Compensation. Procore is committed to offering competitive, fair, and commensurate compensation. Actual compensation will be based on a candidate’s job-related skills, experience, education or training, and location.