E-Commerce Key Account Executive, Dermatological Skincare

高德美（瑞士证券交易所：股票代码为"GALD") 致力于成为专注皮肤学领域的全球领导者，业务遍及约90个国家和地区。我们提供创新、以科学为基础的优质旗舰品牌和服务组合，横跨注射美学、日常护肤和皮肤治疗这三个快速增长的皮肤学细分市场。自1981年成立以来，我们一直热忱专注于人体最大的器官——皮肤，与专业医务工作者合作，以卓越成果满足求美者、消费者和患者的个性化需求。肌肤塑造了我们的人生故事，由此，我们致力于不断推进“每一个进步 为每一寸肌肤”。更多信息请访问： 我们欢迎专注于成果、乐于学习并能带来积极能量的同事加入我们。他们需要将主动性，团队合作和协作精神完美结合。最重要的是，他们必须为我们每天服务的消费者、患者和医疗行业人士做有意义的事情而充满热情。我们致力于赋能每位员工，促进他们的个人成长，同时确保当前和未来的业务需求得到满足。在高德美，我们拥抱多样性，尊重每一位员工的尊严、隐私和个人权利。我们坚信，致力于成为世界领先的专业皮肤学公司是我们共同的雄心抱负。加入我们，您将有机会获得具有挑战性的工作经历的绝佳机会，并创造无与伦比的直接影响。 Core Mission To support the E-Commerce Key Account Manager in executing Douyin social commerce operations, with primary focus on (1) brand self-livestreaming execution and optimization, (2) short video content planning and production coordination, and (3) Douyin store daily operations management, in order to drive channel growth and achieve business KPIs. Work Environment & Key Data Location: Shanghai Reporting: E- Commerce Key Account Manager Contacts: Internal: Brand Marketing, Digital Marketing Trade Marketing Finance Supply Chain Legal External: Douyin platform teams MCNs Top KOLs and their team DP partners (store ops, live ops), distributors 3rd-party service vendors Duties and Responsibilities Execute brand self-livestreaming operations: manage livestream scheduling, script preparation, product selection, pricing/promo setup, host coordination, and on-air execution. Monitor and optimize self-livestream performance in real time: adjust traffic strategies, product sequencing, and promotional mechanics to maximize conversion and ROI. Plan and coordinate short video content production: develop content calendar, brief creative teams/agencies, manage filming and editing workflow, and ensure timely publication aligned with brand and campaign objectives. Analyze short video performance data (views, engagement, traffic conversion) and continuously optimize content strategy to drive organic traffic growth. Manage day-to-day Douyin store operations with DP partners: product listing, merchandising updates, page optimization, customer service oversight, and compliance checks. Track and report channel performance KPIs (GMV, traffic, conversion, repurchase); prepare regular data analysis reports and provide actionable insights to the team. Collaborate with Brand/Digital Marketing teams on campaign execution for big promos (e.g., 618, Double 11) and new product launches on Douyin. Track and manage operational budgets (traffic investment, production/studio costs, TP service fees); ensure timely payment processing and cost efficiency. Conduct competitive analysis and monitor Douyin platform trends, algorithm updates, and best practices; provide insights and recommendations to support channel strategy. Profile Requirements Profile and Technical Skills : Education/Training : Bachelor degree in Business, digital or e-commerce degree preferred Work Experience : 1-3 years of experience in e-commerce operations, preferably on Douyin or other social commerce / livestreaming platforms. Hands-on experience in brand self-livestreaming operations and short video content management is preferred. Experience in skincare, personal care or FMCG industry is a plus. Required pre-requisites skills/experience for this position : Familiar with Douyin commerce ecosystem: self-livestream operations, short video content strategy, traffic mechanics (incl. paid traffic basics), and platform promotion tools. Strong data analysis skills; proficient in Excel and common e-commerce/content analytics tools (e.g., Douyin Compass/Juliang Qianchuan). Good communication and coordination skills; able to work effectively with internal teams and external partners (DP, content agencies). Detail-oriented with strong execution capability; able to manage multiple tasks in a fast-paced environment. Proficient in Mandarin; English communication skills preferred. Behavioral skills Execution & Ownership: Proactive, self-driven, and accountable for delivering results with high quality and on time. Teamwork & Collaboration: Ability to work in cross-functional team settings and coordinate smoothly with multiple stakeholders. Learning Agility: Enthusiastic about social commerce trends, content creation best practices, and emerging platform features; quick to learn and adapt. Resilience: Comfortable working under pressure in a fast-changing, high-growth environment.