Experienced Social Media Specialist

Job description

The Social and Creator Strategist, will help shape how Sandisk shows up across social by bringing together creators, communities, and social content, in Europe. The ideal candidate will own end-to-end creator partnerships, from identifying the right talent and developing campaign strategies to execution, optimisation and measurement. Beyond campaigns, the candidate will help build lasting relationships with creators and communities, ensuring content continues to generate conversation, advocacy and engagement long after launch. Working closely with country, regional and global teams, the candidate will translate brand priorities into social-first programmes that feel locally relevant, platform-native, and commercially impactful. This is a hands-on role for someone who understands creator culture, enjoys building relationships, and knows how to connect social activity with broader business objectives. This is a hands-on role for an individual who actively develops, executes, and optimises social campaigns, manages content calendars, partners with creators, optimises paid and organic performance, analyses results, and consistently raises the bar on social excellence to drive growth. This role reports to the Senior Manager Social Media - EMEAI. Activities: Creator partnerships & campaign delivery Develop creator and influencer strategies aligned with country and regional priorities. Identify, evaluate, and onboard creators across multiple tiers, from emerging voices to established talent. Build and manage relationships with creators, agencies, and talent partners across Europe. Lead campaigns end-to-end, including briefing, contracting, execution, optimisation, and reporting. Manage campaign budgets and measure performance against business objectives. Community & advocacy Encourage conversation, advocacy and user-generated content beyond campaign launches. Monitor community sentiment, identify potential issues and partner with internal teams when escalation is required. Support community guidelines and engagement frameworks that encourage authentic interaction. Social content & ecosystem Partner with creative, brand, and marketing teams to develop social-first content strategies. Ensure creator, brand, and community content work together as one connected ecosystem. Identify opportunities to amplify high-performing content through both organic and paid channels. Support reactive and culturally relevant content that reflects platform behaviours and audience expectations. Insights & optimisation Monitor creator trends, platform developments, and cultural conversations across Europe. Use social listening and AI-enabled tools to identify opportunities, emerging creators, and audience insights. Translate insights into recommendations that strengthen campaigns and regional social strategy. Share learnings and best practices across local and regional teams. Social Governance Ensure campaigns comply with brand guidelines, platform policies and advertising regulations. Provide guidance to creators and internal stakeholders on disclosure, governance and social best practice. Experience managing creator partnerships, influencer marketing or social media programmes for consumer brands. Strong understanding and experience of current social platforms and the evolving creator ecosystem. Experience delivering multiple end-to-end creator campaigns, from strategy through execution, and reporting. Strong understanding of the European creator landscape. Data-driven mindset with experience measuring campaign performance. Experience managing budgets and delivering measurable business outcomes. Excellent communication, stakeholder management, and relationship-building skills. Comfortable working autonomously, bringing new ideas to the table and taking ownership from strategy through execution. Genuine curiosity for internet culture, gaming, creators, emerging platforms and consumer trends. Experience within consumer technology, gaming, and lifestyle brands is an advantage. Experience covering live events or gaming activations is a plus. Experience using creative tools such as Canva, Adobe Creative Suite or similar platforms is desirable. Some traveling might be required. Office attendance required twice a month and important meetings. Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution. Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape. Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality. Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward.