Experiential Activation Tour Manager – PRN, CDL-A

Job description

The PRN Assistant Tour Manager (CDL-A) serves as an on-call, traveling support role for a national touring program. This position provides operational coverage during peak-volume events, supplemental staffing needs, or when the Tour Manager or Assistant Tour Manager are unavailable. This role combines professional Class A commercial driving responsibility with activation execution support. The PRN Assistant Tour Manager must be capable of independently operating the touring unit, executing activation logistics, and maintaining brand standards when assigned. This is a flexible, deployment-based role requiring availability for scheduled coverage, event surges, and substitute assignments throughout the touring season. ### Essential Job Functions - **Commercial Vehicle Operation & Compliance** - Operate a Class A tractor-trailer touring unit in compliance with all DOT regulations, including ELD logs, Hours of Service (HOS), inspections, and safety protocols. Maintain CDL-A credentials and safe driving standards at all times. - **Coverage & Deployment Support** - Deploy as scheduled to provide operational coverage during large-scale events, schedule overlaps, or staff absences. Maintain readiness to integrate quickly into existing touring operations. - **Activation Execution Support** - Assist in load-in, setup, activation, strike, and load-out of the RIDGE touring platform. Ensure display infrastructure, RIDGE vehicles, and engagement technology meet brand presentation standards. - **Independent Operational Capability** - Demonstrate the ability to operate the activation footprint independently when assigned, including supervising in-market staff and maintaining event timelines. - **Consumer Engagement Delivery** - Deliver high-quality, educational, and conversion-focused product walk-throughs. Support CRM lead capture processes in alignment with program qualification standards. - **Asset Stewardship** - Maintain cleanliness, organization, and operational readiness of touring assets, including vehicles, accessories, display elements, and technical equipment. - **Reporting Support** - Provide accurate operational notes, inventory updates, and performance documentation as requested by program leadership. - **Stakeholder Representation** - Represent the program professionally in interactions with venue partners, dealers, client representatives, and consumers. - **Flexible Travel Commitment** - Maintain availability for travel assignments throughout the season, including weekends, evenings, and consecutive event coverage as needed. ### Job Qualifications - **Commercial Driving Credentials** - Must possess a valid Class A Commercial Driver’s License (CDL-A) with a clean driving record and the ability to meet all DOT requirements, including medical certification and drug screening compliance. - **Commercial Driving Experience** - Minimum 2–3 years of tractor-trailer driving experience, including multi-state routing and shared driving responsibilities. - **Experiential Event Experience** - Experience supporting experiential marketing programs, mobile tours, motorsports activations, or large-scale public events preferred. - **Event Operations Familiarity** - Demonstrated experience supporting setup, execution, and breakdown of live event activations. - **DOT & Compliance Knowledge** - Working knowledge of DOT regulations, including Hours of Service (HOS), ELD logging requirements, inspection standards, and commercial vehicle safety protocols. - **Asset Handling Experience** - Experience assisting in the oversight and handling of mobile display equipment, vehicles, or touring assets. - **Technology Proficiency** - Basic proficiency in Microsoft Office and CRM or data capture platforms. - **Travel Flexibility** - Ability and willingness to travel on an as-needed basis, including short-notice assignments. - **Physical Requirements** - Ability to lift and move equipment up to 75 lbs., work outdoors in variable weather conditions, and remain on feet for extended periods during event operations. - **Operational Readiness** - Ability to quickly integrate into active touring operations and execute responsibilities with minimal ramp-up time. - **Execution-Focused Decision-Making** - Ability to support or assume operational responsibilities while maintaining safety, compliance, and brand standards. - **Adaptability & Flexibility** - Comfortable operating in dynamic environments with evolving schedules and short-notice assignments. - **Professional Communication** - Clear and professional communication skills in interactions with team members, stakeholders, and consumers. - **Mechanical Aptitude & Troubleshooting** - Practical ability to identify and address operational or equipment issues in the field. - **Organizational Reliability** - Strong attention to detail in maintaining asset condition, documentation accuracy, and execution quality. - **Team-Oriented Accountability** - Ability to work collaboratively within an established touring structure while maintaining individual responsibility for assigned duties. - **Brand Representation** - Commitment to maintaining professional appearance, conduct, and adherence to brand presentation standards.