FBS Senior Marketing Analyst

Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.What to expect on your journey with us:A solid and innovative company with a strong market presenceA dynamic, diverse, and multicultural work environmentLeaders with deep market knowledge and strategic visionWe're looking for a Senior Marketing Analyst to join our team and help transform data into actionable insights that drive acquisition, retention, cross-selling, and growth. In this role, you'll leverage reporting and performance data to uncover trends, identify opportunities, support strategic planning, and deliver recommendations that help shape marketing and distribution strategies.Role Description:Responsible for supporting Distribution objectives for acquisition, retention, cross-selling, profitability, and direct growth by assisting in advanced analytic projects. Implements local market planning and analysis. Leverages direct sales information to make business decisions regarding areas of opportunity, segmentation of agents, planning, etc. Assists with creation of scorecards, agency development presentations to Sr. Leadership, and campaign management reporting. Assists with a multitude of diverse projects ranging from Planning, Agency and Segmentation to deriving actionable rules for trigger based marketing campaigns. Essential Job FunctionsDevises new and innovative applications for existing concepts. Creates, develops and refines analytics within the organization. Compiles, analyzes and maintains reports and charts for Distribution. Analyzes and reports adverse trends to Distribution Management.Coordinates with other team members on Distribution projects.RequirementsBachelor’s degree in business, marketing, statistical or a related field.At least two years of business planning, marketing, or similar experience.Fluency in EnglishOther Critical SkillsProblem solvingCreative solutionsBusiness acumenRelationship ManagementCreate effective business partner relationshipsVerbal and written communication skills - AdvancedTechnical skills in marketing analysis - IntermediateTechnical skills in statistical analysis - IntermediateTechnical skills in optimizations – Intermediate Software / Tool SkillsExcel - IntermediatePowerBI - IntermediateBenefitsCompetitive salary and performance-based bonusesComprehensive benefits packageCareer development and training opportunitiesFlexible work arrangements (remote)Dynamic and inclusive work culture within a globally renowned groupPrivate Health and Dental InsurancePension PlanMeals ticketsLife InsuranceBy applying for this position, candidates acknowledge and agree that:• Personal Data Processing: The personal data provided during the recruitment and selection process will be collected, processed, and retained for legitimate recruitment and compliance purposes, in accordance with applicable data protection and privacy laws and FBS internal policies.• Legal Authorization to Work: Employment with FBS is conditional upon the candidate having valid, local legal authorization to work in the country where the role is based at the time of hire. FBS does not sponsor or obtain work authorization unless explicitly stated.• Exclusivity of Employment and Conflict of Interest: Upon acceptance of an offer and during employment with FBS, employees will not be permitted to engage in parallel employment, professional activities, or paid work for other entities. Any ownership, partnership, directorship, or participation in other businesses or companies must be fully disclosed and formally reviewed in accordance with FBS internal conflict‑of‑interest and external engagement policies prior to the start date or as soon as such circumstances arise.Failure to comply with these conditions may impact the hiring decision or employment continuation.

Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.

What to expect on your journey with us:

• A solid and innovative company with a strong market presence
• A dynamic, diverse, and multicultural work environment
• Leaders with deep market knowledge and strategic vision

We're looking for a Senior Marketing Analyst to join our team and help transform data into actionable insights that drive acquisition, retention, cross-selling, and growth. In this role, you'll leverage reporting and performance data to uncover trends, identify opportunities, support strategic planning, and deliver recommendations that help shape marketing and distribution strategies.

Role Description:

Responsible for supporting Distribution objectives for acquisition, retention, cross-selling, profitability, and direct growth by assisting in advanced analytic projects. Implements local market planning and analysis. Leverages direct sales information to make business decisions regarding areas of opportunity, segmentation of agents, planning, etc. Assists with creation of scorecards, agency development presentations to Sr. Leadership, and campaign management reporting. Assists with a multitude of diverse projects ranging from Planning, Agency and Segmentation to deriving actionable rules for trigger based marketing campaigns.

Essential Job Functions

• Devises new and innovative applications for existing concepts.
• Creates, develops and refines analytics within the organization.
• Compiles, analyzes and maintains reports and charts for Distribution.
• Analyzes and reports adverse trends to Distribution Management.
• Coordinates with other team members on Distribution projects.

Requirements

• Bachelor’s degree in business, marketing, statistical or a related field.
• At least two years of business planning, marketing, or similar experience.
• Fluency in English

Other Critical Skills

Problem solving

Creative solutions

Business acumen

Relationship Management

Create effective business partner relationships

Verbal and written communication skills - Advanced

Technical skills in marketing analysis - Intermediate

Technical skills in statistical analysis - Intermediate

Technical skills in optimizations – Intermediate

Software / Tool Skills

Excel - Intermediate

PowerBI - Intermediate

Benefits

1. Competitive salary and performance-based bonuses
2. Comprehensive benefits package
3. Career development and training opportunities
4. Flexible work arrangements (remote)
5. Dynamic and inclusive work culture within a globally renowned group
6. Private Health and Dental Insurance
7. Pension Plan
8. Meals tickets
9. Life Insurance

By applying for this position, candidates acknowledge and agree that:

• Personal Data Processing: The personal data provided during the recruitment and selection process will be collected, processed, and retained for legitimate recruitment and compliance purposes, in accordance with applicable data protection and privacy laws and FBS internal policies.

• Legal Authorization to Work: Employment with FBS is conditional upon the candidate having valid, local legal authorization to work in the country where the role is based at the time of hire. FBS does not sponsor or obtain work authorization unless explicitly stated.

• Exclusivity of Employment and Conflict of Interest: Upon acceptance of an offer and during employment with FBS, employees will not be permitted to engage in parallel employment, professional activities, or paid work for other entities. Any ownership, partnership, directorship, or participation in other businesses or companies must be fully disclosed and formally reviewed in accordance with FBS internal conflict‑of‑interest and external engagement policies prior to the start date or as soon as such circumstances arise.

Failure to comply with these conditions may impact the hiring decision or employment continuation.

Get the future you want At Capgemini, we are driven by a shared purpose: Unleashing human energy through technology for an inclusive and sustainable future.Technology shapes the way we live our lives. How we work, learn, move and communicate. That means our technology expertise, combined with our business knowledge, does more than help you transform and manage your business. It can help you realize a better future and create a more sustainable, inclusive world.It’s a responsibility we don’t take lightly. That’s why, since our inception more than 50 years ago, we have always acted as a partner to our clients, not a service provider. A diverse collective of nearly 350,000 strategic and technological experts across more than 50 countries, we are all driven by one shared passion: to unleash human energy through technology.As we leverage cloud, data, AI, connectivity, software, digital engineering, and platforms to address the entire breadth of business needs, this passion drives a powerful commitment. To unlock the true value of technology for your business, our planet, and society at large. From advancing the digital consumer experience, to accelerating intelligent industry and transforming enterprise efficiency, we help you look beyond ‘can it be done?’ to define the right path forward to a better future.

Get the future you want

At Capgemini, we are driven by a shared purpose: Unleashing human energy through technology for an inclusive and sustainable future.

Technology shapes the way we live our lives. How we work, learn, move and communicate. That means our technology expertise, combined with our business knowledge, does more than help you transform and manage your business. It can help you realize a better future and create a more sustainable, inclusive world.

It’s a responsibility we don’t take lightly. That’s why, since our inception more than 50 years ago, we have always acted as a partner to our clients, not a service provider. A diverse collective of nearly 350,000 strategic and technological experts across more than 50 countries, we are all driven by one shared passion: to unleash human energy through technology.

As we leverage cloud, data, AI, connectivity, software, digital engineering, and platforms to address the entire breadth of business needs, this passion drives a powerful commitment. To unlock the true value of technology for your business, our planet, and society at large. From advancing the digital consumer experience, to accelerating intelligent industry and transforming enterprise efficiency, we help you look beyond ‘can it be done?’ to define the right path forward to a better future.