Founding Marketer

Job description

## **✨ Overview** [Tetrix](https://www.tetrix.co/) is a fast-growing startup on a mission to empower institutional investors to confidently invest in alternative markets (think Bloomberg, but for private markets). Our AI-native product transforms messy, unstructured private market data into real-time insights, combining automated document retrieval, AI-powered data extraction, and on-demand portfolio analytics - all in one seamless platform. We are growing quickly to becoming a category-defining product, and are working with some of the world's leading capital allocators. This is a unique opportunity to join a talented and driven team that wants to build next-generation infrastructure in financial markets, and is backed by stellar investors that include Innovation Endeavors, White Star and angels from Goldman Sachs, BlackRock, CPPIB, SoftBank, Lending Club, and Plaid. ## **🤷🏽️ Who we are** We are a small but mighty startup with deep industry background and expertise in both financial markets and modern technologies. We’ve worked hard to build a culture of trust, high ownership, and curiosity - where everyone feels empowered to contribute, challenge ideas, and grow together. We are led by our two co-founders, [Olivier](https://www.linkedin.com/in/olivierbabin15/) (CEO) & [Naunidh](https://www.linkedin.com/in/naunidhbhalla/) (CTO), who met on the first day of school whilst pursuing their MBAs at Stanford and co-founded Tetrix in the Summer of 23. ## 🤞 Who you are - **You are a master storyteller** – you can distill complex data into compelling, crystal-clear value propositions and insights that resonate with the market. **You are a one-person media engine** – you'll write the posts, shoot the videos, slide into the DMs, and turn Tetrix into a brand people quote, not just a product people use. - **You speak the language of financial markets** – you're comfortable talking shop with institutional investors, GPs, LPs, and anyone building in private markets or alternatives. - **You play at all levels** – you excel at high-level market positioning and strategic messaging, but you aren’t afraid to roll up your sleeves to write copy and build sales decks. - **You are deeply customer-centric** – you have an innate ability to understand buyer personas, uncover customer pain points, and translate them into actionable marketing artifacts. - **You’re creative and scrappy** – you find a way into every room, Slack channel, group chat, and conference afterparty that matters. If the front door is closed, you're already finding a window. ## 💻 What you’ll do - **Own the go-to-market strategy** – you will design and execute launch strategies for new features and products, ensuring alignment across sales, product, and customer success. - **Craft the narrative** – define our positioning, messaging, and core value proposition to differentiate Tetrix in the institutional investment landscape. - **Enable the sales engine** – create high-impact collateral, including pitch decks, case studies, product sheets, and whitepapers, to accelerate the sales cycle and win prospective clients. - **Be the voice of the market** – conduct competitive analysis and market research to understand industry trends, keeping our team ahead of the curve and influencing the product roadmap. - **Drive adoption and engagement** – develop user-facing content, product guides, and email campaigns to help existing clients fully leverage the Tetrix platform. - **Collaborate across teams** – work hand-in-hand with product managers and engineers to understand the technical roadmap and translate it into commercial value. ## 🙌🏽 Why join us? - **You’ll have impact** - you will play a key role in building our product marketing foundation from the ground up, shaping how the world sees Tetrix. - **You’ll be supported** - we’re committed to your success and will invest in your professional growth. You’ll have access to mentorship, training, and a collaborative team that has your back. - **You’ll learn and grow** - working at a startup means you’ll gain skills and experiences that will serve you for the rest of your career. - **You’ll enjoy the perks** - from unlimited vacation days to healthcare insurance, retirement savings plans, and a vibrant team culture, we’ve got you covered. - **You’ll have fun** - we make sure to celebrate successes, whether it’s in the office or out. ## **🫶🏽 One more thing** If this role sounds exciting but you’re second-guessing whether you’re “qualified” enough—please apply. Great talent doesn’t always fit neatly into a checklist, and we know that underrepresented folks often underestimate their fit. We care more about the ideas you bring, your ability to learn, and your enthusiasm for the work than about whether your resume matches every bullet point. The company we’re building will shape how financial systems work for years to come. That’s why we’re committed to building a team with diverse voices, perspectives, and lived experiences. Diversity isn’t a nice-to-have—it’s a must-have. And we’d love to have you be part of that.