Founding Product Marketing Manager

## **The opportunity** ### **Front-row seat to the biggest infrastructure shift in decades** Durable runtimes are becoming a foundational component of modern software infrastructure — particularly for AI applications. As systems become increasingly agentic, long-running, integration-heavy, and failure-prone, durable execution turns reliability from a bespoke engineering tax into a default property. Restate ([](http://restate.dev)) is helping define this category. As our first Product Marketing hire, you'll work directly with the founders and early team to shape how developers, platform teams, and AI-native companies understand durable execution and where Restate fits within the emerging AI infrastructure stack. This is a rare opportunity to define the narrative for a category before the market consensus exists. ### **Own the narrative for an emerging category** Most developers still think of durable execution as workflow tooling or orchestration infrastructure. The reality is much larger. Durable execution is rapidly becoming a foundational primitive for AI agents, long-running processes, human-in-the-loop systems, and integration-heavy applications. The language, positioning, and mental models around this shift are still being written. You'll help write them. ### **State-of-the-art technology built from first principles** Restate re-imagines durable execution as a lightweight, self-contained runtime that eliminates much of the operational complexity traditionally associated with workflow systems. A single Rust binary, custom storage engine, low-latency orchestration layer, and integrated observability stack allow developers to build resilient applications without introducing additional infrastructure dependencies. ### **Enterprise traction and AI-native momentum** Restate is already powering critical production workloads at Fortune 500 enterprises, including Tier 1 financial institutions, while simultaneously gaining traction among AI-native startups building the next generation of agentic systems. You'll work at the intersection of reliability engineering, developer infrastructure, and AI systems — where correctness, durability, and operational simplicity are existential requirements rather than optimizations. ## **What you'll do** You'll own product marketing end-to-end with a center of gravity around AI infrastructure and AI-native applications. Responsibilities include: - Define and own positioning, messaging, and category narratives across durable execution, AI agents, orchestration, and long-running AI systems. - Develop competitive positioning that holds up in technical evaluations and enterprise procurement processes. - Own launches and major product moments end-to-end across cloud, open-source, and enterprise offerings. - Translate customer success into compelling case studies, technical narratives, and proof points that resonate with both builders and buyers. - Partner with founders and product leadership on packaging, pricing, and go-to-market strategy across Cloud, self-hosted, and BYOC offerings. - Create sales and community enablement material including technical content, battlecards, presentations, briefs, and objection handling. - Ensure messaging consistency across product, engineering, developer relations, and founder-led channels. - Act as the voice of the market by synthesizing customer feedback, competitive intelligence, and win/loss analysis into product and company strategy. ## **What we're looking for** ### **Strong product marketing fundamentals** You've owned positioning and messaging for technical products and can demonstrate measurable impact from your work. ### **Technical credibility** You can discuss AI infrastructure, agents, orchestration, and distributed systems in a way that resonates with engineers building production systems. ### **Exceptional communication skills** You can distill complex technical concepts into narratives that are clear, memorable, and commercially effective. ### **Launch experience** You've taken products or major features to market and understand how to create momentum around technical products. ### **AI fluency** You actively use AI to improve your own workflows and understand how AI is reshaping discovery, evaluation, and buying behavior across developer audiences. ### **Builder mindset** We're less interested in specific titles than in demonstrated capability. Strong candidates may come from infrastructure companies, developer tooling businesses, open source ecosystems, or adjacent technical markets. ## **Location and travel** - US-based and fully remote. - San Francisco Bay Area strongly preferred. - Expect approximately 15–25% travel for conferences, customer meetings, team off-sites, and community events.