General Manager, CTV & Video Business

Job description

**About Ogury** [Ogury](https://ogury.com/) is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes. Founded in 2014, Ogury operates in 18 countries with over 400 employees worldwide. Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes. Ogury enables marketers to scale audience strategies with consistency in a fragmented media landscape. By maintaining persona integrity, we help brands activate high-value audiences more efficiently, strengthen campaign performance, and unlock sustainable growth. At Ogury, **our vision unites us all**. But we know that it takes people from all walks of life to come together and make it happen. We **embrace and celebrate what makes us different**, creating a unique and winning culture where everyone **feels safe**, has access to the **same opportunities**, and is excited about bringing their **most authentic self** to work. Everyday. Together we’re changing the face of adtech with values that inspire excellence, standards that encourage a leadership mindset, and an inclusive workplace where **Ogurians are engaged and know they belong**. **Working at Ogury** **At Ogury**, we pledge to provide all our team members with an **equitable voice** across our company and community. We understand that to have **Ogurians** who are **engaged, respected**, and who feel **proud** to belong, means creating a **safe space** where everyone feels comfortable bringing their most **authentic selves** to work. **Everyday.** ## **About the Role** Ogury is expanding into CTV — one of the fastest-growing segments in global digital media. With global CTV ad spend expected to exceed $47bn by 2028, we need a single owner to translate our privacy-first, persona-based intelligence into a clear, credible, commercially scalable CTV proposition. You will be accountable for GTM strategy, revenue trajectory, supply narrative, measurement frameworks, and internal alignment across Sales, Publisher Partnerships, Product, Ad Operations, and Insights. You will also be Ogury's external voice in the CTV market*.* ### Why you'll love this role • Expand on our nascent CTV business and build a differentiated CTV proposition to take us to the next level — translating customer needs and leveraging cutting-edge privacy-first audience intelligence into a commercially scalable proposition • Shape our product roadmap and GTM strategy for the fastest-growing segment in global digital media and work with our CRO and market leaders to establish clear revenue targets, suitable pilot campaigns, and measurable outcomes across our key markets • Represent Ogury at industry events and conferences (IAB NewFronts, Digiday CTV, Beet Retreat) and establish your voice as a thought leader in cross-screen video • Operate with full accountability for our CTV business and earn the right to build a team as commercial traction is established ### What you will be doing • Define and own Ogury's cross-screen CTV + mobile GTM narrative anchored in Persona + Commerce audience intelligence; develop vertical-specific propositions for industries like CPG, automotive, and consumer tech. • Help set revenue targets, manage pricing strategy, and track commercial progress through a dedicated steering group of commercial leaders. • Act as the primary conduit between Product/Engineering and commercial teams — representing market requirements into the roadmap for Springserve VAST, Publica, FreeWheel, and OpenRTB infrastructure • Train and upskill sales, GTM, and Ad Operations teams on the CTV ecosystem, cross-screen planning, and the Persona + Commerce narrative; serve as subject-matter expert for internal and external stakeholders • Represent Ogury at priority CTV events; build and maintain senior relationships at holding company and independent agencies; lead thought leadership and PR positioning around cross-screen, commerce-enabled video ### What you will bring to Ogury • 10+ years in digital advertising with at least 5 years in CTV, advanced TV, or video-specific roles — proven track record of building or scaling a CTV/video business at an ad-tech company, SSP, or DSP • Deep understanding of programmatic CTV supply landscape: OEM platforms, FAST channels, BVOD/SVOD dynamics, supply-path economics, managed-service vs. OpenRTB models, and pricing dynamics • Strong buy-side network with active senior relationships at holding company and independent agencies in at least two of the three pilot markets (France, Italy, US) • Experience defining GTM narratives, building sales enablement materials, and training commercial teams on technical or data-driven propositions; commercially fluent in setting revenue targets and managing pricing strategy • Track record of operating cross-functionally without direct authority — influencing Product, Operations, and Marketing teams through credibility, alignment, and market expertise