Global Brand Lead Cell Therapy - CDI - M/F

Job description

Who we are ? Pierre Fabre is the 2nd largest dermo-cosmetics laboratory in the world, the 2nd largest private French pharmaceutical group and the market leader in France for products sold over the counter in pharmacies. Its portfolio includes several medical franchises and international brands including Pierre Fabre Oncologie, Pierre Fabre Dermatologie, Eau Thermale Avène, Klorane, Ducray, René Furterer, A-Derma, Naturactive, Pierre Fabre Oral Care. Established in the Occitanie region since its creation, and manufacturing over 95% of its products in France, the Group employs some 10,000 people worldwide. Its products are distributed in about 130 countries. 86% of the Pierre Fabre Group is held by the Pierre Fabre Foundation, a government-recognized public-interest foundation, while a smaller share is owned by its employees via an employee stock ownership plan. In 2019, Ecocert Environment assessed the Group’s corporate social and environmental responsibility approach in accordance with the ISO 26000 sustainable development standard and awarded it the “Excellence” level. Pierre Fabre is recognized as one of the "World's Best Employers 2021" by Forbes. Our group is ranked in the Top 3 in the cosmetics industry and in the Top 10 in the pharmaceutical industry worldwide. Your mission Au sein de la BU Pharma et de la Franchise Oncologie, vous rejoignez l'équipe "Cell Therapy". Your role within a pioneering company in full expansion In the Pharma Business Unit & Oncology Franchise, you integrate the global cell therapy team, under the responsibility Global Head of Cell Therapy. This team is responsible for a breakthrough therapy and the first allogenic T-cell immunotherapy targeted against EBV, for the treatment of rate type of lymphoma called EBV+ PTLD. In this team, the global Brand Lead will be responsible of developing the global commercial strategy and ensure the implementation of the marketing strategy and related tactics. To reach your objectives, a strong cross functional work is necessary, both at internal level with the cell therapy Global Team (Medical affairs, market access, market intelligence, RWE, Regulatory & Supply) the local teams (country product managers & Business Unit directors) but also externally with our providers and KOL. DETAILED MISSIONS Define and lead the global brand strategy for the cell therapy across priority markets Lead the development of the global integrated brand plan, co-constructed with brand team Lead a cross-functional global brand team, aligning stakeholders across functions Lead annual brand forecasting, budget and long-range planning processes Set-up & coordinate congress activities as planned in global plan (marketing adboards, congresses, training) Implement the commercial & marketing brand plan at global level Work closely with market intelligence teams to gather relevant insights on our markets and monitor performance with related tools (forecasting, dashboard, KPI) Interface between global and local marketing to optimize collaboration and ensure orchestration of global & local tactics in key countries to maximize customer centricity and optimize HCP journey Implement best practices by pushing forward successful local initiatives to other countries and support their execution Set-up Marketing advisory board to gather insights from physicians Training: support the team for the update & implementation of the training elements for commercial forces Be responsible if needed as a “case manager” to manage any request in the platform, from request to lot order Who you are ? Your role within a pioneering company in full expansion Experience: Extensive experience in marketing, ideally on a global and local level In depth knowledge in defining and measuring KPIs for marketing tactics Experience in leading cross-functional and cross-global & local teams Creating, managing, implementing, and monitoring projects Experience in a highly scientific area, preferably in hematology, oncology or rare disease Skills: Transversal leadership skills to align global & local teams on strategy & tactics define by global brand team Ability to lead and motivate teams Takes initiative, is result oriented and can drive teams to excellence in execution Emotional intelligence, ability to actively listen Excellent communication and stakeholder engagement skills Excellent presentation skills to internal and external audiences Demonstrated collaborative attitude, open-minded, agile, pragmatic and flexible We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.