Global Marketing Communications & Content Specialist

Job description

Responsibilities · Develop high-quality marketing content, including press releases, social media content, website content, presentations, brochures, customer success stories, newsletters and other communication materials to support Trina Storage's global brand and business objectives. · Support the planning and execution of global marketing campaigns, digital marketing initiatives, product launches, webinars, exhibitions and other marketing activities, while monitoring campaign performance and preparing campaign reports. · Collaborate with regional marketing teams, product management, sales and external agencies to develop impactful marketing materials and ensure consistent messaging across global markets. · Manage and maintain marketing content across digital channels, including the corporate website, LinkedIn and newsletters, while supporting the continuous development of Trina Storage's global marketing content library. · Support executive communications, strategic marketing projects and other initiatives assigned by the Global Marketing Manager, leveraging AI tools to improve content creation, marketing efficiency and global collaboration. Requirements Education · Bachelor's degree or above in Marketing, Communications, Journalism, Business Administration or a related discipline. Experience · 3+ years of experience in B2B marketing, content marketing, corporate communications or brand marketing, preferably within the renewable energy, energy storage, electrical equipment or industrial technology sectors. · Experience working in a multinational or international business environment is an advantage. Professional Skills · Excellent written and verbal communication skills in English. · Strong storytelling ability with the capability to translate technical and business information into clear, engaging and customer-focused content. · Experience in digital marketing, social media management and content planning. · Familiarity with AI-powered content creation tools (e.g. ChatGPT, Microsoft Copilot or similar platforms) is highly desirable. · Strong project management, communication and cross-functional collaboration skills. Personal Attributes · Creative, proactive and detail-oriented. · Passionate about technology, sustainability and global energy trends. · Comfortable working in a fast-paced international environment. · Self-motivated, adaptable and a strong team player. Languages · Fluent English is mandatory. · German is highly preferred. · Chinese and/or other European languages are considered an advantage.