GoHighLevel Marketing Operations Specialist – CRM, Email & Social MediaFull-Time | Remote | U.S. Business Hours (PST Preferred)About the RoleAt Pavago, one of our clients is hiring a GoHighLevel Marketing Operations Specialist to manage day-to-day marketing execution, CRM workflows, email campaigns, social media, and operational coordination.This is a hands-on execution role — not a strategy-only position. You’ll work directly inside GoHighLevel (GHL) to manage automations, pipelines, nurture sequences, and lead follow-ups while also supporting content, social media, and broader business operations.If you’re highly organized, comfortable with marketing technology, and know how to keep CRM + marketing + operational workflows running smoothly, this role is a strong fit.What You’ll OwnGoHighLevel CRM & Marketing AutomationBuild, manage, and optimize workflows inside GoHighLevel (GHL)Create and maintain:CRM automationsNurture sequencesEmail campaignsFollow-up workflowsLead pipelinesMaintain clean and accurate contact and pipeline recordsEnsure leads and customers receive timely communicationMonitor workflows for errors, missed follow-ups, or automation gapsSupport funnels and outreach campaigns from setup through executionEmail Marketing & Lead NurturingBuild and execute email campaigns within GoHighLevelManage automated lead nurture and follow-up sequencesOrganize audience and contact dataMonitor campaign execution and engagementEnsure leads move through the appropriate CRM stagesImprove follow-up consistency across marketing and sales workflowsSocial Media & Content ExecutionCreate, schedule, and publish content across:LinkedInFacebookInstagramOnline communitiesManage comments, DMs, and community engagementMaintain consistent brand messaging across channelsTrack engagement and maintain performance reportsSupport promotional and advertising campaign executionContent Creation & Digital AssetsCreate and edit:Short-form videosSocial media clipsGraphicsMarketing assetsUse tools such as:CanvaVeedOpus ClipsFormat and organize:GuidesScriptsWorkbooksProgram materialsMaintain consistent branding and organization across digital assetsOperational & Executive SupportCoordinate calendars, scheduling, and day-to-day operational workflowsMaintain task trackers, project workflows, and documentationSupport leadership with execution and follow-throughKeep files, records, and communication systems organizedIdentify workflow gaps and recommend practical improvementsProgram & Membership OperationsMaintain digital program and membership materialsSupport participant onboarding and communicationTrack member progress and follow-upsTroubleshoot minor platform and workflow issuesEnsure participant and membership processes run smoothlyLead Generation & ResearchResearch Ideal Client Profiles (ICPs)Build prospect lists and outreach databasesSupport lead generation and outreach campaignsAssist with basic website updates and account setupConduct operational and marketing researchCompile structured reports and insights for leadershipRequired Experience & SkillsExperience in one or more of the following:Marketing OperationsMarketing CoordinationExecutive AssistanceOperations SupportVirtual AssistanceHands-on GoHighLevel (GHL) experienceExperience with:CRM managementMarketing automationEmail campaignsLead nurturing and follow-upsStrong proficiency with:Google WorkspaceGoogle SheetsGoogle CalendarGoogle DriveExperience with social platforms including LinkedIn, Facebook, and InstagramFamiliarity with content tools such as Canva, Veed, or Opus ClipsStrong written English communicationExcellent organization and multitasking skillsAbility to work independently with minimal supervisionAvailability during U.S. PST business hoursNice to HaveExperience supporting founders, coaches, or entrepreneurial businessesCommunity or membership management experienceExperience building funnels and lead nurturing systemsFamiliarity with:SlackClickUpNotionAirtableHubSpotExperience improving CRM or marketing automation workflowsWhat Makes You a Strong FitYou’re highly execution-oriented and dependableYou have real hands-on experience working inside GoHighLevelYou naturally keep CRMs, workflows, and documentation organizedYou proactively identify missed follow-ups and process gapsYou’re comfortable balancing marketing, operations, content, and communicationYou communicate clearly and professionallyYou thrive in fast-moving environments where priorities can change quicklyWhat a Typical Day Looks LikeYou may start by reviewing GoHighLevel pipelines and automations to make sure leads and follow-ups are moving correctly. From there, you could build an email campaign, update CRM records, schedule social content, and respond to community messages.Throughout the day, you may edit short-form content, support participant onboarding, conduct prospect research, organize operational tasks, and coordinate with leadership on priorities.In short: you keep GoHighLevel, marketing campaigns, content, CRM workflows, and operational execution organized and moving every day.Key Metrics for SuccessClean and accurate GoHighLevel CRM dataReliable execution of workflows and automationsZero missed lead or customer follow-upsConsistent and timely email and social media executionStrong engagement and responsive communicationOrganized program and digital assetsAccurate pipeline trackingReliable completion of operational prioritiesWhy This Role Stands OutHands-on ownership of GoHighLevel and marketing automationExposure to CRM, email marketing, social media, and operationsDirect collaboration with leadershipOpportunity to build and improve automated marketing workflowsFast-paced, fully remote environmentGrowth opportunities into Marketing Operations, CRM Management, Automation, or Operations LeadershipInterview ProcessInitial Application ReviewSpark Hire Intro VideoMarketing & Operations InterviewPractical Task – GoHighLevel Workflow or Content ExerciseFinal InterviewOffer & OnboardingApply NowIf you have hands-on GoHighLevel experience, enjoy building CRM and marketing automation workflows, and can balance content, communication, and operational execution, we’d love to hear from you.#GoHighLevel #GHL #MarketingOperations #CRM #MarketingAutomation #EmailMarketing #SocialMediaMarketing #DigitalMarketing #RemoteJobs #MarketingJobs #Operations
GoHighLevel Marketing Operations Specialist – CRM, Email & Social Media
Full-Time | Remote | U.S. Business Hours (PST Preferred)
About the Role
At Pavago, one of our clients is hiring a GoHighLevel Marketing Operations Specialist to manage day-to-day marketing execution, CRM workflows, email campaigns, social media, and operational coordination.
This is a hands-on execution role — not a strategy-only position. You’ll work directly inside GoHighLevel (GHL) to manage automations, pipelines, nurture sequences, and lead follow-ups while also supporting content, social media, and broader business operations.
If you’re highly organized, comfortable with marketing technology, and know how to keep CRM + marketing + operational workflows running smoothly, this role is a strong fit.
What You’ll Own
GoHighLevel CRM & Marketing Automation
- Build, manage, and optimize workflows inside GoHighLevel (GHL)
- Create and maintain:
- CRM automations
- Nurture sequences
- Email campaigns
- Follow-up workflows
- Lead pipelines
- Maintain clean and accurate contact and pipeline records
- Ensure leads and customers receive timely communication
- Monitor workflows for errors, missed follow-ups, or automation gaps
- Support funnels and outreach campaigns from setup through execution
Email Marketing & Lead Nurturing
- Build and execute email campaigns within GoHighLevel
- Manage automated lead nurture and follow-up sequences
- Organize audience and contact data
- Monitor campaign execution and engagement
- Ensure leads move through the appropriate CRM stages
- Improve follow-up consistency across marketing and sales workflows
Social Media & Content Execution
- Create, schedule, and publish content across:
- LinkedIn
- Facebook
- Instagram
- Online communities
- Manage comments, DMs, and community engagement
- Maintain consistent brand messaging across channels
- Track engagement and maintain performance reports
- Support promotional and advertising campaign execution
Content Creation & Digital Assets
- Create and edit:
- Short-form videos
- Social media clips
- Graphics
- Marketing assets
- Use tools such as:
- Format and organize:
- Guides
- Scripts
- Workbooks
- Program materials
- Maintain consistent branding and organization across digital assets
Operational & Executive Support
- Coordinate calendars, scheduling, and day-to-day operational workflows
- Maintain task trackers, project workflows, and documentation
- Support leadership with execution and follow-through
- Keep files, records, and communication systems organized
- Identify workflow gaps and recommend practical improvements
Program & Membership Operations
- Maintain digital program and membership materials
- Support participant onboarding and communication
- Track member progress and follow-ups
- Troubleshoot minor platform and workflow issues
- Ensure participant and membership processes run smoothly
Lead Generation & Research
- Research Ideal Client Profiles (ICPs)
- Build prospect lists and outreach databases
- Support lead generation and outreach campaigns
- Assist with basic website updates and account setup
- Conduct operational and marketing research
- Compile structured reports and insights for leadership
Required Experience & Skills
- Experience in one or more of the following:
- Marketing Operations
- Marketing Coordination
- Executive Assistance
- Operations Support
- Virtual Assistance
- Hands-on GoHighLevel (GHL) experience
- Experience with:
- CRM management
- Marketing automation
- Email campaigns
- Lead nurturing and follow-ups
- Strong proficiency with:
- Google Workspace
- Google Sheets
- Google Calendar
- Google Drive
- Experience with social platforms including LinkedIn, Facebook, and Instagram
- Familiarity with content tools such as Canva, Veed, or Opus Clips
- Strong written English communication
- Excellent organization and multitasking skills
- Ability to work independently with minimal supervision
- Availability during U.S. PST business hours
Nice to Have
- Experience supporting founders, coaches, or entrepreneurial businesses
- Community or membership management experience
- Experience building funnels and lead nurturing systems
- Familiarity with:
- Slack
- ClickUp
- Notion
- Airtable
- HubSpot
- Experience improving CRM or marketing automation workflows
What Makes You a Strong Fit
- You’re highly execution-oriented and dependable
- You have real hands-on experience working inside GoHighLevel
- You naturally keep CRMs, workflows, and documentation organized
- You proactively identify missed follow-ups and process gaps
- You’re comfortable balancing marketing, operations, content, and communication
- You communicate clearly and professionally
- You thrive in fast-moving environments where priorities can change quickly
What a Typical Day Looks Like
You may start by reviewing GoHighLevel pipelines and automations to make sure leads and follow-ups are moving correctly. From there, you could build an email campaign, update CRM records, schedule social content, and respond to community messages.
Throughout the day, you may edit short-form content, support participant onboarding, conduct prospect research, organize operational tasks, and coordinate with leadership on priorities.
In short: you keep GoHighLevel, marketing campaigns, content, CRM workflows, and operational execution organized and moving every day.
Key Metrics for Success
- Clean and accurate GoHighLevel CRM data
- Reliable execution of workflows and automations
- Zero missed lead or customer follow-ups
- Consistent and timely email and social media execution
- Strong engagement and responsive communication
- Organized program and digital assets
- Accurate pipeline tracking
- Reliable completion of operational priorities
Why This Role Stands Out
- Hands-on ownership of GoHighLevel and marketing automation
- Exposure to CRM, email marketing, social media, and operations
- Direct collaboration with leadership
- Opportunity to build and improve automated marketing workflows
- Fast-paced, fully remote environment
- Growth opportunities into Marketing Operations, CRM Management, Automation, or Operations Leadership
Interview Process
- Initial Application Review
- Spark Hire Intro Video
- Marketing & Operations Interview
- Practical Task – GoHighLevel Workflow or Content Exercise
- Final Interview
- Offer & Onboarding
Apply Now
If you have hands-on GoHighLevel experience, enjoy building CRM and marketing automation workflows, and can balance content, communication, and operational execution, we’d love to hear from you.
#GoHighLevel #GHL #MarketingOperations #CRM #MarketingAutomation #EmailMarketing #SocialMediaMarketing #DigitalMarketing #RemoteJobs #MarketingJobs #Operations
Pavago - Connecting You to Global Remote Opportunities 🌍At Pavago, we redefine the boundaries of talent recruitment. Dive into a world where your geographical location doesn't restrict your career aspirations. As a distinguished international recruitment agency, we specialize in connecting remote talents with companies eager to tap into global expertise.🌟 Why Consider Opportunities Through Pavago?Competitive Pay: Command the salary you deserve, regardless of where you reside.Broad Horizons: Unlock a wide array of remote positions spanning diverse industries and regions.Skill Enrichment: Work alongside international teams, contribute your unique insights, and amplify your career trajectory.Whether you're a seasoned professional hunting for a novel global venture or a budding talent keen on leaving an international imprint, Pavago is your conduit to businesses that appreciate and seek out worldwide perspectives.Embrace a realm where opportunities transcend borders. Together, let's pioneer the next era of remote work. 🚀Explore global opportunities with us today!"
Pavago - Connecting You to Global Remote Opportunities 🌍
At Pavago, we redefine the boundaries of talent recruitment. Dive into a world where your geographical location doesn't restrict your career aspirations. As a distinguished international recruitment agency, we specialize in connecting remote talents with companies eager to tap into global expertise.
🌟 Why Consider Opportunities Through Pavago?
Competitive Pay: Command the salary you deserve, regardless of where you reside.
Broad Horizons: Unlock a wide array of remote positions spanning diverse industries and regions.
Skill Enrichment: Work alongside international teams, contribute your unique insights, and amplify your career trajectory.
Whether you're a seasoned professional hunting for a novel global venture or a budding talent keen on leaving an international imprint, Pavago is your conduit to businesses that appreciate and seek out worldwide perspectives.
Embrace a realm where opportunities transcend borders. Together, let's pioneer the next era of remote work. 🚀
Explore global opportunities with us today!"