About WatiStarted as a WhatsApp team inbox in 2020, Wati has evolved into a full revenue orchestration system that goes beyond a single platform. We empower businesses that sell, support, and grow through conversations by observing customer intent in real-time, deciding the next best revenue action, and executing it seamlessly across marketing, sales, and support—all within WhatsApp and connected messaging channels.Our Platform & AI CapabilitiesWati is designed for scalability and intelligence. Our AI-native platform simplifies complex customer communication operations through a unified inbox, a robust multi-channel messaging infrastructure, and no-code automation. At the heart of our solution is Astra, our intelligent AI layer, which helps you create AI Agents for all customer interactions and all your messaging platforms. By integrating AI agents into the ecosystem, we enable businesses of all sizes to deliver measurable ROI and build deeper customer relationships.Our Backing & PartnershipsTrusted by over 16,000 customers across 190+ countries, Wati is proudly backed by world-class investors including Tiger Global, Sequoia Capital, DST Global, and Shopify. As a Premium-tier Partner of Meta and Google, we maintain the highest standards of platform excellence and integration.Position OverviewWe are looking for a customer-centric, highly communicative Sales Consultant to join Wati's Greater China sales team. Your core responsibility will be to turn inbound leads (generated by the marketing team) into paying customers through high-quality product demos, while also participating in industry events to proactively explore new business opportunities.Core ResponsibilitiesInbound Lead Conversion (~80%)Timely follow up on inbound MQLs passed from the marketing team and qualify leads.Lead product demos, clearly articulating Wati's core value proposition for cross-border SMBs.Manage the full sales funnel: from initial contact and demo to proposal, negotiation, and contract signing.Accurately maintain customer information, follow‑up activities, and opportunity status in the CRM.Achieve monthly/quarterly individual sales targets (new customer count & ARR).Event Prospecting & Market Development (~20%)Represent Wati at offline events such as industry exhibitions, cross‑border e‑commerce summits, and WhatsApp ecosystem events.Proactively connect with target customers at events, collect leads, and convert potential opportunities.Work closely with the marketing team to define event follow‑up strategies and ensure no leads fall through the cracks.Maintain and deepen existing customer relationships, identifying upsell and referral opportunities.Internal CollaborationProvide timely frontline market feedback to the product and marketing teams to help refine product positioning.Support the Greater China General Manager with sales reporting and pipeline reviews.RequirementsRequired Qualifications2–5 years of B2B SaaS or tech sales experience, with hands-on experience driving sales through demosExcellent verbal and written communication skills in ChineseFamiliar with CRM tools (HubSpot, Xiaoshouyi, or similar systems) with disciplined tracking habitsResults-driven, able to independently manage a sales pipeline in a fast-paced environmentSincere, empathetic, and skilled at building trusted customer relationshipsNice-to-HaveExperience selling to cross-border e‑commerce, overseas marketing, or SaaS toolsFamiliarity with WhatsApp Business API, Meta’s advertising ecosystem, or omnichannel customer communication scenariosExperience participating in or leading industry events and customer roadshowsUnderstanding of the business pain points of Chinese companies going global (target markets: Southeast Asia, Middle East, Europe)
About Wati
Started as a WhatsApp team inbox in 2020, Wati has evolved into a full revenue orchestration system that goes beyond a single platform. We empower businesses that sell, support, and grow through conversations by observing customer intent in real-time, deciding the next best revenue action, and executing it seamlessly across marketing, sales, and support—all within WhatsApp and connected messaging channels.
Our Platform & AI Capabilities
Wati is designed for scalability and intelligence. Our AI-native platform simplifies complex customer communication operations through a unified inbox, a robust multi-channel messaging infrastructure, and no-code automation. At the heart of our solution is Astra, our intelligent AI layer, which helps you create AI Agents for all customer interactions and all your messaging platforms. By integrating AI agents into the ecosystem, we enable businesses of all sizes to deliver measurable ROI and build deeper customer relationships.
Our Backing & Partnerships
Trusted by over 16,000 customers across 190+ countries, Wati is proudly backed by world-class investors including Tiger Global, Sequoia Capital, DST Global, and Shopify. As a Premium-tier Partner of Meta and Google, we maintain the highest standards of platform excellence and integration.
Position Overview
We are looking for a customer-centric, highly communicative Sales Consultant to join Wati's Greater China sales team. Your core responsibility will be to turn inbound leads (generated by the marketing team) into paying customers through high-quality product demos, while also participating in industry events to proactively explore new business opportunities.
Core Responsibilities
Inbound Lead Conversion (~80%)
- Timely follow up on inbound MQLs passed from the marketing team and qualify leads.
- Lead product demos, clearly articulating Wati's core value proposition for cross-border SMBs.
- Manage the full sales funnel: from initial contact and demo to proposal, negotiation, and contract signing.
- Accurately maintain customer information, follow‑up activities, and opportunity status in the CRM.
- Achieve monthly/quarterly individual sales targets (new customer count & ARR).
Event Prospecting & Market Development (~20%)
- Represent Wati at offline events such as industry exhibitions, cross‑border e‑commerce summits, and WhatsApp ecosystem events.
- Proactively connect with target customers at events, collect leads, and convert potential opportunities.
- Work closely with the marketing team to define event follow‑up strategies and ensure no leads fall through the cracks.
- Maintain and deepen existing customer relationships, identifying upsell and referral opportunities.
Internal Collaboration
- Provide timely frontline market feedback to the product and marketing teams to help refine product positioning.
- Support the Greater China General Manager with sales reporting and pipeline reviews.
Requirements
Required Qualifications
- 2–5 years of B2B SaaS or tech sales experience, with hands-on experience driving sales through demos
- Excellent verbal and written communication skills in Chinese
- Familiar with CRM tools (HubSpot, Xiaoshouyi, or similar systems) with disciplined tracking habits
- Results-driven, able to independently manage a sales pipeline in a fast-paced environment
- Sincere, empathetic, and skilled at building trusted customer relationships
Nice-to-Have
- Experience selling to cross-border e‑commerce, overseas marketing, or SaaS tools
- Familiarity with WhatsApp Business API, Meta’s advertising ecosystem, or omnichannel customer communication scenarios
- Experience participating in or leading industry events and customer roadshows
- Understanding of the business pain points of Chinese companies going global (target markets: Southeast Asia, Middle East, Europe)
Wati is a rapidly growing CPaaS (Communication Platform as a Service) that offers innovative business messaging solutions for both SMBs and large enterprises. Our mission is to simplify business communication, starting with WhatsApp.Backed by global investors Sequoia, DST Global, and Tiger Global, we proudly stand as Shopify’s first investment in Asia. Additionally, we’re one of the industry's top Meta BSPs (Business Solution Providers).We serve 12000+ customers across 100+ countries. As a remote-first company, we prioritize adaptability and inclusivity. Our talented team spans the globe, working collaboratively to drive innovation and empower businesses through WhatsApp.As we grow our partnership function we’re seeking a skilled Partner Development Representative to drive partnership growth, partner ecosystem building and business expansion in newer territories.We welcome you to join our dynamic team! 🌏🚀
Wati is a rapidly growing CPaaS (Communication Platform as a Service) that offers innovative business messaging solutions for both SMBs and large enterprises. Our mission is to simplify business communication, starting with WhatsApp.
Backed by global investors Sequoia, DST Global, and Tiger Global, we proudly stand as Shopify’s first investment in Asia. Additionally, we’re one of the industry's top Meta BSPs (Business Solution Providers).
We serve 12000+ customers across 100+ countries. As a remote-first company, we prioritize adaptability and inclusivity. Our talented team spans the globe, working collaboratively to drive innovation and empower businesses through WhatsApp.As we grow our partnership function we’re seeking a skilled Partner Development Representative to drive partnership growth, partner ecosystem building and business expansion in newer territories.
We welcome you to join our dynamic team! 🌏🚀
