Growth Development Representative

Job description

The Growth Development Representative (GDR) drives Aledade's cohort-driven 1:many demand motion at the account level for Core accounts. Operating as an embedded member of a regional sales pod, the GDR exercises independent judgment to own account engagement strategy across an assigned book of accounts, execute cohort sales plays in partnership with Marketing and Network Development, and lead buying-group qualification and discovery in support of opportunity creation. The role requires substantive decision-making across account prioritization, outreach strategy, stakeholder mapping, and qualification with limited day-to-day oversight, and serves as Aledade's primary entry point for commercial talent into Network Development, Marketing, and Practice Transformation. **We are flexible with respect to geographic location, and the ideal candidate will be comfortable working remotely/work from home across US time zones.** ### Primary Duties | | | --- | | **Strategic Account Engagement & Outreach Planning** Own account engagement strategy across an assigned book within the region. Prioritize accounts using cohort signals, intent data, and field intelligence; design and sequence multi-channel outreach calibrated to each account's cohort, stakeholder profile, and readiness. Apply independent judgment in pursuit decisions, channel mix, and timing rather than executing pre-defined scripts. | | **Buying-Group Discovery & Qualification** Identify and engage the three-plus stakeholders typically involved in a primary care practice's decision to partner with Aledade. Lead substantive discovery conversations to assess fit, intent, and timing; evaluate opportunity readiness using professional judgment; and develop the qualification narrative that informs the Network Development Leader's engagement. | | **Cohort Campaign Partnership & Field Intelligence** Partner with central Marketing and the regional Field Marketer on the design and execution of cohort campaigns. Contribute structured field intelligence that shapes messaging, surface what is and is not resonating in the region, and execute the account-level layer of campaigns. Work from the same cohort play as Marketing, not downstream of it. | | **Pod Collaboration & Graduated Account Co-Ownership** Operate as a full member of the regional sales pod alongside the Regional Sales Director, Network Development Leaders, Sales Operations Specialist, and Field Marketer. Co-own the qualification-to-discovery transition with the NDL through Stage 1, contributing to initial meetings, follow-up discovery, secondary-stakeholder engagement, and account-plan development as the opportunity progresses. | | **Field & Event Engagement** Represent Aledade as a prospector at trade shows, conferences, and regional events relevant to assigned accounts. Co-plan event participation with the regional Field Marketer; engage prospects on-site; lead post-event follow-up and account progression. | | **Account Health & Process Stewardship** Maintain accurate, timely records of account engagement, stakeholder mapping, and opportunity progression in Salesforce. Ensure GDR engagement is captured as campaign members across the funnel to support attribution measurement and pipeline visibility, and contribute to the continuous improvement of cohort engagement processes. | ### Minimum Qualifications ● Bachelor's degree or equivalent professional experience ● 1-2+ years of business development, sales development, or inside sales experience at a structured B2B technology or services organization (Salesforce, Oracle, or similar) — or equivalent commercial experience ● Demonstrated success in outbound prospecting, multi-stakeholder engagement, and qualification of complex opportunities ● Strong written and verbal communication; ability to lead substantive business conversations with healthcare practice leaders and clinical decision-makers ● Working knowledge of CRM (Salesforce preferred) and modern sales engagement tools ● Demonstrated ability to exercise independent judgment in account prioritization, outreach strategy, and qualification decisions ### Preferred KSA’s ● Healthcare industry experience, particularly in value-based care, primary care, ACOs, or population health ● Experience with ABM platforms (6sense, Demandbase, or similar) and intent data ● Familiarity with structured sales methodologies (MEDDIC, Challenger, or similar) and buying-group selling ● Working knowledge of sales engagement platforms (Outreach, Salesloft, or similar) ● Comfort operating in a distributed, regionally-organized team environment with cross-functional dotted-line accountability ● Interest in building a career in value-based care, with openness to future internal moves into Network Development, Marketing, or Practice Transformation ### Physical Requirements ● *Sitting* *for prolonged periods of time. Extensive use of computers and keyboard. Occasional travel to trade shows, conferences, and regional events expected. Occasional walking and lifting may be required.*