Growth Engineer, Product Growth

Job description

GROWTH ENGINEER, PRODUCT GROWTH You'll write the code that turns developers discovering Firecrawl into developers who can't live without it. This is a full-stack engineering role pointed entirely at growth: you'll own the signup, activation, onboarding, and conversion experience, and you'll be measured on the funnel metrics you move, not just the features you ship. You'll instrument, experiment, build, and iterate on the product surfaces that drive our PLG motion. You'll own real conversion outcomes from day one. Salary Range: $190,000–$265,000/year (San Francisco range shown; compensation for other locations is fairly adjusted to local market rates.) Equity Range: Competitive equity — details shared during the process. Location: San Francisco, CA (preferred); Remote-Americas Timezones (UTC-3 to UTC-10) Job Type: Full-Time Experience: 5+ years as a full-stack engineer, with growth/PLG experience and metrics you personally owned Visa: Must be legally authorized to work in the United States. We're not able to sponsor visas right now, though that may change down the line. ABOUT FIRECRAWL Firecrawl is the easiest way to turn the web into data AI agents can use. One API call converts any URL into clean, LLM-ready markdown or structured data - the boring-hard problem everyone building with LLMs eventually hits, solved. We hit 8 figures in ARR in year one and more than doubled it in year two. We have 170k+ GitHub stars, and developers, agents, and category-defining AI companies build on us every day. Growth like this is rare, and we're just getting started. We're a small team punching far above our weight. Everyone here owns a real piece of the product and company, end to end, and runs it themselves - no hiding behind process or headcount. This is a place for people who want to work at the frontier: an AI company building the infrastructure other AI companies run on, not one bolting AI onto an existing product. We move fast, go deep, and are building the tools superintelligence will rely on to gather data from the web. WHAT YOU'LL DO - Own the growth surfaces end to end: signup, activation, onboarding, and conversion - Instrument the funnel, run experiments, and ship the changes that move real metrics - Build full-stack, from the frontend a developer first touches to the backend that powers it - Treat conversion and activation as your number, you own it, measure it, and move it - Work close to the data, form hypotheses, test them, and iterate fast on what works WHAT WE'RE LOOKING FOR - You're a strong full-stack engineer who's worked on growth or PLG products - You've personally owned a conversion, activation, or funnel metric, and moved it, not just shipped features someone else measured - You think like a scientist: hypothesis, experiment, measure, iterate, and you've run real A/B tests you can talk about, including what you learned when they didn't go as planned - Bonus if you've shipped in-product growth surfaces at a dev-tools or SaaS company (onboarding, activation, upgrade flows, in-product guidance) or built conversion pages that measurably moved signup, not just static pages that shipped - Bonus for experience with our stack (Next.js, React, Tailwind, TypeScript, Vercel, PostgreSQL, and the Anthropic Claude API) or for having built with LLMs in production: prompt engineering, tool use, inference pipelines - You've worked on developer-facing products, SDKs, playgrounds, docs surfaces, APIs, and understand how developers actually adopt tools - You have a track record of staying with your work long enough to see it through (we look for real tenure, not a trail of short stints) - You move fast and close the loop - you'd rather ship, measure, and iterate than perfect on paper WHAT WE'RE NOT LOOKING FOR - A growth marketer, this is an engineering role that writes production code - A backend engineer with no interest in the product surface or the metrics - Someone who's only ever shipped features without owning an outcome - A pattern of short stints, we want someone who commits A NOTE ON PACE We operate at an absurd level of urgency because the window for what we're building won't stay open forever. If that excites you, keep reading. If it doesn't, no hard feelings — but this role probably isn't for you. BENEFITS & PERKS For our U.S. Based Full-Time Employees - Salary that makes sense — $190,000–$265,000/year, based on impact, not tenure (San Francisco range shown; compensation for other locations is fairly adjusted to local market rates.) - Own a piece — Gain competitive equity in what you're helping build - Full coverage, no red tape — Medical, dental, and vision (100% for employees, 50% for spouse/kids) — no weird loopholes, just care that works - Life & Disability insurance — Employer-paid short-term disability, long-term disability, and life insurance — coverage for life's curveballs - Supplemental options — Optional accident, critical illness, hospital indemnity, and voluntary life insurance for extra peace of mind - Doctegrity telehealth — Talk to a doctor from your couch - 401(k) plan — Retirement might be a ways off, but future-you will thank you - Pre-tax benefits — Access to FSAs and commuter benefits (US-only) to help your wallet out a bit - Generous PTO — 15 days mandatory, anything after 24 days, just ask (holidays excluded); take the time you need to recharge - Parental leave — 12 weeks fully paid, for all parents - Wellness stipend — $100/month for the gym, therapy, massages, or whatever keeps you human - Learning & Development — Expense up to $1,000/year toward anything that helps you grow professionally - Team offsites — A change of scenery, minus the trust falls - Sabbatical — 3 paid months off after 4 years, do something fun and new - Pet insurance — Because fur babies are family too - SF HQ perks — Snacks, drinks, team lunches, intense ping pong, and peak startup energy - E-Bike transportation — A loaner electric bike to get you around the city, on us INTERVIEW PROCESS Application Review — Send us your work and a quick note on why this excites you. Show us tools, automations, or systems you've built that people actually used. We care about what you've built, not where you went to school. Intro Chat (~25 min) — A quick conversation to get to know each other before we go deep. We'll talk about what you've been working on, what drew you to Firecrawl, and what you're looking for in your next role. Time for your questions too. Technical Chat (~45 min) — We'll dig into a real problem from our world: how you'd build a tool or automation to scale a support workflow, or ship a fix that kills a class of tickets. Come ready to think out loud; we care how you reason, not whether you memorized the answer. Paid Work Trial (1-2 weeks) — Build a real, scoped tool or fix with the team, paid at a contractor rate. It's the truest signal for both sides: you see what building at Firecrawl actually feels like, and we see how you ship. Remote-friendly, and we'll flex around your current commitments. Decision — We move fast after the trial. If you want to build the systems that let a small team support the developers shaping the future of AI, you should join us. 👉 Apply now.