Growth Marketing Lead

Job description

ABOUT VORI: Vori is transforming the future of the $1T grocery industry. Vori is a rapidly growing fintech + vertical AI startup that provides an integrated operating system  POS, payment processing, and inventory management. We help local and regional grocery businesses thrive and compete against retail giants like Walmart and Amazon. Our mission is to reduce food waste and food insecurity, nourishing communities across the country. POSITION OVERVIEW: We are seeking an exceptional Growth Lead to help drive Vori's revenue by 10x over the next year. This role will be pivotal in scaling our customer acquisition engine. The ideal candidate will be a world-class expert in B2B SaaS growth marketing, with a proven track record of driving qualified leads and converting them into revenue. KEY RESPONSIBILITIES: - Develop and execute a comprehensive demand generation strategy to achieve aggressive growth targets - Drive a culture of experimentation, learning, and velocity - Own the full-funnel metrics, from top-of-funnel lead generation to sales- qualified opportunities - Optimize the marketing tech stack to enable efficient growth Implement data-driven, multi-channel marketing campaigns - Create compelling content and messaging that resonates with our target audience of independent grocers - Collaborate closely with sales, product, and customer success teams to align growth initiatives with overall business objectives QUALIFICATIONS: - Experience marketing to SMB or enterprise customers in traditional industries (e.g., retail, logistics, supply chain, food, health, construction, trades) - 6+ years of experience in growth/demand gen in B2B SaaS marketing - Fluency in modern martech stacks and technical proficiency in marketing operations - Proven track record of scaling revenue in a fast paced environment - Strong analytical skills with the ability to use data to inform strategy and demonstrate ROI - Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and distill complexity into poetry - Strategic thinker with the ability to execute tactically in a fast-paced environment - Exceptional communication and presentation skills IDEAL CANDIDATE QUALITIES: - Entrepreneurial: Comfortable with ambiguity and able to pivot strategies as needed. Prior startup exposure Series A  C or ex-founder experience is preferred - Bias Toward Experimentation: Thrives on testing new hypotheses, evaluating data, and iterating quickly - High Craft: Vori is a design-driven company, and we see taste as a core part of growth and demand generation - Results-driven: Consistently delivers on aggressive growth targets - Customer-obsessed: Deeply understands the needs and challenges of independent grocers - Growth Marketing Lead 2 - Collaborative: Builds strong relationships across all departments, especially design, sales, and product WHAT WE OFFER: - Opportunity to make a name for yourself, by owning a critical function in a fast growing company - Competitive compensation package including equity Comprehensive health, dental, and vision insurance 401(k) plan Flexible work arrangements - Professional development opportunities - As an early-stage company, we are still building out our growth engine, you should be excited about the opportunity to get in on the ground floor. If you're passionate about growth and excited about revolutionizing the grocery industry, we want to hear from you. How to apply: If you'd like to be considered, please reach out to us with a summary of your work and why you're excited to join Vori. Email: careers@vori.com