Growth Marketing Manager

Job description

### **Overview** We are on a mission to revolutionize the cloud infrastructure backup industry for enterprise customers. Led by a team of successful serial entrepreneurs and ex-Amazon senior leaders, we secured $500 million in funding from prominent VCs like Sequoia, Lightspeed, Greenoaks, BOND, and Elad Gil, and we’re gearing up for an exciting journey and rapid growth. We’re looking for a smart, forward-thinking **Growth Marketing Manager** who brings a data-driven mindset and deep technical curiosity to the table (and gets &$@# done!). If you’re excited about architecting a modern digital growth engine and leveraging AI to scale a B2B SaaS leader, we want to hear from you! ### **Key Responsibilities** - **Help architect the Growth Engine:** Execute and manage a modern digital growth engine spanning paid search, paid social, display, automated outbound, and organic channels to drive enterprise lead generation and pipeline. - **Own the Full Funnel:** Lead end-to-end campaign execution—from ad creation and landing page optimization to conversion testing and budget management—to maximize ROAS. - **Drive Continuous Experimentation:** Develop a rigorous test-and-learn roadmap (A/B, multivariate, and AI-assisted) to improve CPOpportunity and scale evergreen programs. - **Leverage AI Innovation:** Evaluate and deploy emerging AI tools to streamline media buying, creative generation, and UX personalization. - **Analyze & Optimize:** Maintain a living dashboard of KPIs (MQLs, SAOs, Revenue) and produce weekly actionable insights on performance. - **Collaborate Cross-Functionally:** Partner with Design, Content, Ops, and Sales to ensure message-to-market fit and friction-free lead hand-offs. - **Support Strategy & Budget:** Partner with the Director of Demand Generation to forecast spend scenarios and model growth potential while maintaining efficiency. ### **Qualifications** - **4+ years of experience** owning multi-channel digital acquisition programs at a B2B SaaS or digital-first enterprise. - **Proven track record** of building and scaling SEM, SEO, and paid social programs that materially increase pipeline and revenue. - **Deep platform proficiency** in Google Ads, LinkedIn Ads, Google Analytics/GA4, Search Console, and CMS/AB testing tools. - **AI-Forward:** Hands-on experience leveraging AI/ML-powered tools for media management, creative iteration, or CRO. - **Data-Driven:** Advanced Excel/Sheets skills and comfort translating large datasets into plain-English recommendations for stakeholders. - **Funnel Expert:** Strong grasp of B2B funnel metrics (MQL→SAO→SQO) and attribution modeling. - **Startup Ready:** A proactive communicator who stays curious, works independently, and thrives in a fast-paced environment. ### **Why Join Us?** - Be part of a passionate and innovative team driving change in the cloud backup space. - Opportunity for professional growth in a fast-paced startup environment. - Competitive salary and benefits package.